From moving images, maximum scale or unique interactive campaigns – every advertising format has its strengths. Be critical of each – judge them independently.
What are the advantages of your new advertising format compared to others in the industry? How does the proven format your campaign takes compare to other, newer formats?
As a marketer, you prove the effectiveness of your advertising layout, explain from a psychological perspective how your format works and receive clear, key figures to convince your clients.
As an advertiser, you want independent and format-comparable data. You will receive a conclusive analyses to better decide where to invest your budget.
Eye square supports all relevant media agencies in classic and digital channels, along with numerous international brands in understanding new formats and how they perform.
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