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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="30"][vc_single_image image="27956" img_size="large" alignment="center" qode_css_animation=""][vc_empty_space height="50"][vc_column_text]With January coming to an end, 1/12 of the “New Year” is already nearly over. Still, we find ourselves inspired by the spirit of motivation...

[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css_animation=""][vc_column][vc_empty_space height="30"][vc_column_text] eye square's expert Stefan Schönherr is nominated for the BVM Ulrike Schöneberg Award [/vc_column_text][vc_empty_space height="30"][/vc_column][/vc_row][vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css_animation=""][vc_column][vc_column_text]We are delighted that Clarissa Moughrabi (Axel Springer SE) and Stefan Schönherr (Unit Lead Brand & Media Experience, eye...

[vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css_animation=""][vc_column][vc_single_image image="26220" img_size="large" alignment="center" style="vc_box_shadow" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://www.marktforschung.de/hintergruende/themendossiers/imagestudie-marktforschungsdienstleister/dossier/insider-tips-smaller-agencies-die-branche-empfiehlt/"][vc_empty_space][vc_column_text] CURRENT IMAGE STUDY OF MARKTFORSCHUNG.DE SHOWS: EYE SQUARE LEADS IN THE AREA OF METHODICAL COMPETENCE [/vc_column_text][/vc_column][/vc_row][vc_row row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css_animation=""][vc_column][vc_empty_space height="32"][vc_column_text]The aim of the image study by marktforschung.de was...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text]Michael Schießl believes that the measurement crisis is the reason why the power of the internet for efficient branding is underestimated. While performance-based advertisement usually accepts sales figures as proof of impact, a great apprehension remains regarding the...

The ‘Power of Creation’ is the largest study about the awareness and impact of creative presentations regarding attention control and advertising effect in the field of digital advertisement. Among other things the eye square databases for digital creations and analytical regression modelling were used. IAB Research...