Astrid Aumayer, Author at eye square

Productcamp Berlin

[vc_column][/vc_column][vc_column][/vc_column][vc_column][/vc_column][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="30"][vc_empty_space height="30"][vc_single_image image="53368" img_size="full" alignment="center" style="vc_box_shadow" onclick="custom_link" qode_css_animation="" link="https://www.productcampberlin.org/"][vc_empty_space height="100"][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column width="1/4"][vc_empty_space height="90px"][vc_single_image image="53697" qode_css_animation=""][vc_empty_space height="30px"][/vc_column][vc_column width="3/4"][vc_empty_space height="50"][vc_column_text] ProductCamp Berlin will take place this year on August 19. It is the only...

12 August, 2022

Teams at eye square | Interview with Anita Yona Chenga

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="center" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="20"][vc_single_image image="53604" img_size="full" alignment="center" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://www.eye-square.com/en/team/"][vc_empty_space height="20"][vc_empty_space height="60"][vc_column_text] My Work Experience at eye square [/vc_column_text][vc_empty_space height="30"][vc_column_text] About a year ago, Anita joined the Brand & Media Team at eye square as a trainee. In this interview, she...

29 July, 2022

Reader Revenue | Increased customer revenue for media through market research

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="center" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="20"][vc_single_image image="53222" img_size="large" alignment="center" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://epaper.print-and-more.net/de/profiles/85515e7fc4ee/editions/5d9f23d321c03e93eaed/pages/page/43"][vc_empty_space height="20"][vc_empty_space height="40"][vc_column_text] Market research for successful planning in the marketing mix [/vc_column_text][vc_empty_space height="40"][vc_column_text] The publishing world is in a state of upheaval. Advertising revenues are becoming more volatile and business models...

11 July, 2022

Audience Honor for PechaKucha Presentation at BVM Kongress 2022

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="center" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="20"][vc_single_image image="53200" img_size="full" alignment="center" onclick="custom_link" qode_css_animation="" link="https://www.bvm.org/termine-weiterbildung/kongress-der-deutschen-marktforschung-2022/"][vc_empty_space height="60"][vc_column_text] Michael Schießl among the top three with the presentation "Les Enfants du Paradis" in the BVM Kongress PechaKucha format [/vc_column_text][vc_empty_space height="20"][vc_column_text] We are delighted that our CEO Michael Schießl is among the...

07 July, 2022

Quirk’s New York 2022

[vc_column][/vc_column][vc_column][/vc_column][vc_column][/vc_column][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="30"][vc_empty_space height="30"][vc_single_image image="53036" img_size="full" alignment="center" style="vc_box_shadow" onclick="custom_link" qode_css_animation="" link="https://www.thequirksevent.com/new-york-2022/sessions/"][vc_empty_space height="50"][vc_empty_space height="50"][vc_column_text] July 20-21, 2022 [/vc_column_text][vc_empty_space height="50"][vc_column_text] As an international industry event, Quirk's event in New York offers a range of speaker sessions, networking events and exhibition for market research insights...

01 July, 2022

New Screenforce Moving Images Study “Mapping the Moods”

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="center" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="20"][vc_single_image image="53009" img_size="large" alignment="center" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://www.screenforce.de/themenbereich/mapping-the-moods"][vc_empty_space height="20"][vc_empty_space height="40"][vc_column_text] In Depth-Understanding Moving Image Advertising-Screenforce's "Mapping the Moods" Study [/vc_column_text][vc_empty_space height="40"][vc_column_text] The topic of context is becoming increasingly important for media planners in order to understand how moving images...

28 June, 2022

SevenOne & eye square | New baseline survey on video advertising

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="center" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="20"][vc_single_image image="52994" img_size="large" alignment="center" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://www.horizont.net/medien/nachrichten/neue-seven-one-grundlagenstudie-deshalb-wirkt-bvod-bewegtbildwerbung-besser-als-youtube-200391"][vc_empty_space height="20"][vc_empty_space height="40"][vc_column_text] BVoD moving image advertising works better than Youtube [/vc_column_text][vc_empty_space height="40"][vc_column_text] A recent study by eye square and Pro-Sieben-Sat-1-Seven-One-Media-Marketer-Grundlagenstudie examines the impact of pre-roll ads in different online environments. Video...

24 June, 2022