08 Aug Newsletter July 2025

Dear friends,
This year’s Memex Berlin 2025 is fast approaching! Once again, you can look forward to many innovative talks and presentations from intriguing industry experts. Would you like to attend this year’s Memex? Sign up for our newsletter to receive more information and secure your ticket!
What else can you expect in our July newsletter?
Last month, we had the opportunity to organize many exciting webinars. In our new eye square Insights series, our experts present innovative and interesting topics from our industry. This month, the following webinars and topics were presented:
- “Into the Wild”: In this webinar, our experts Stefan Schönherr and Marvin Vogt presented insights into the world of classic TV advertising.
- “Real Eye Tracking vs. AI Eye Tracking”: In this webinar, our CEO Michael Schießl and our expert Felix Fischer analyzed and compared the various eye tracking technologies.
- “Smartphone Eye Tracking”: In this webinar, learn how eye tracking technology works from our expert Gareth Tuck.
Missed any webinars? Don’t worry, you can find recordings of all presentations in our newsletter.
Enjoy reading the latest newsletter!
Your eye square marketing team