11 Nov Newsletter November 2025

Dear friends,
Again this month, we have exciting eye square events waiting for you!
Tomorrow, Meg McNamara from Mars Petcare and our expert Chrissy Love invite you to a webinar presenting the latest and most important findings from our innovative research on choice reduction and configuration (CRC) in e-commerce. Interested? Find out more in our latest newsletter and register now!
You can also take part in our webinar with our expert Frederick Alloh, in which he will present eye square’s Digital Experience Sandbox. This is an innovative platform developed specifically for FMCG companies to visualize, collaborate on, and test their digital content in a hyper-realistic environment with real shoppers.
Want to learn more about how Snapchat’s AR and AI-powered advertising is changing brand perception and increasing purchase intent? Discover the Snapchat & eye square study in our newsletter, which describes how GenAI influences brands and consumers.
Upcoming events
Here are some events to look forward to:
- Option Overload – Optimizing Product Variations in eCommerce | November 12 | Virtual
-
Think Fast. Test Faster| November 13 | Virtual
-
Quirks 2025 | November 18-19 | Virtual
- BVM Regionalabend | December 02 | Berlin
- User Group – Versicherungsforen |Debember 02.-03. | Leipzig
Join us!
You can find even more updates in the latest edition of our newsletter!
Your eye square marketing team