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eye square | Digital Commerce Research

Digital Commerce Sandbox​

Create, test, and optimize your digital shelf
before going live - backed by real behavior
and team collaboration.​

Next-generation Visualization, Marketing, Research platform, designed to support brands to work collaboratively with retailers​​

Simulate Real Shopping Experiences.
Align internal & retail teams. ​Test product, content, and layout ideas backed by real behavior and data.

It enables you to

  • visualize new site layouts
  • create interactive store experiences
  • show your products in the real context
  • collaborate with your customers
  • test your ideas with real people
  • and helps you develop shopper centric retail sites

Next-generation Visualization, Marketing, Research platform, designed to support brands to work collaboratively with retailers​​

Simulate Real Shopping Experiences.
Align internal & retail teams. ​Test product, content, and layout ideas backed by real behavior and data.

It enables you to

  • visualize new site layouts
  • create interactive store experiences
  • show your products in the real context
  • collaborate with your customers
  • test your ideas with real people
  • and helps you develop shopper centric retail sites

CREATE new shopping experiences
SHOW to internal & retail teams​
TEST your ideas with real shoppers​
Hand holds smartphone with walmart shopping site
CREATE new shopping experiences
SHOW to internal & retail teams​
TEST your ideas with real shoppers​
young woman with glasses and smartphone

Simulate real shopping experiences.
Align internal & retail teams.​

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Create interactive store experiences ​
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Visualize new site layouts
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Show your products in the real context ​
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Collaborate with your customers
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Test your ideas with real people

Test. Learn. Grow.
Proven Results from Real Behavior

young woman with glasses and smartphone
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Create interactive store experiences
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Visualize new site layouts
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Show your products in the real context
cross element image
Collaborate with your customers
cross element image
Test your ideas with real people

A smarter way to build a
Digital Commerce Strategy

sandbox create visual

Create

Bring new SKUs or content updates online with confidence, not guesswork.

sandbox show visual

Show

No more static decks or email chains, just shared, visual strategy building.

sandbox test visual

Test

Make decisions backed by real shoppers, not hunches. Test it, tweak it, and launch it with full confidence.

Imagine you can visualize and test everything​

smartphone visual

Re-create homepages ​
and visualize your
content on them​

smartphone visual

Visualize product concepts
in all stages and build
content around them​​

smartphone visual

Integrate new ​
interactive ​
features​

Imagine you can visualize and test everything​

smartphone visual

Re-create homepages ​
and visualize your
content on them​

smartphone visual

Visualize product concepts
in all stages and build
content around them​​

smartphone visual

Integrate new ​
interactive ​
features​

Why the Digital Commerce Sandbox

FMCG brands compete in cluttered, comparison-heavy online environments where speed, attention, and conversion are everything.

With growing retailer requirements, shortening innovation cycles, and increasingly online-driven purchase paths, you can’t afford to TEST & LEARN.

​The Digital Commerce Sandbox is your solution:​​a virtual prototyping, alignment, and testing platform for the digital shelf.

  • Built for brands, but ready for retail partnerships
  • Reduces risk while accelerating innovation​
  • Compatible with global research and localization needs​
  • Works across devices and platforms

“Whether you’re refining your Amazon PDP or launching a new DTC offer, Sandbox gives you the control, feedback, and accuracy to win.“

FAQ
It’s a realistic simulation platform that lets FMCG brands prototype, visualize, and test digital retail content—like product pages, pack designs, pricing, promos, and full layouts—before they go live on platforms like Amazon, Walmart, or DTC sites.
Yes! We support live consumer testing with custom target groups. You can also use internal teams or retail partners for qualitative reviews and alignment.
You can test pack shots, PDP content, product titles, pricing, promotional layouts, badges, carousels, category placements, and even complete user flows —both on mobile and desktop views.
Yes. We replicate navigation, search, filter and category structures to create a dynamic and realistic shopping experience that mirrors Amazon, Walmart, Target and more.
Yes. You can integrate behavioral science tools like eye tracking, implicit testing, decision speed analysis, and heatmaps to understand attention and emotional response.
Yes! The Sandbox supports real-time collaboration across marketing, trade, insights, and even retail partners. Leave comments, compare versions, and align on next steps quickly and visually.

Ready to supercharge your
Digital Shelf?

Let’s boost visibility, engagement, and sales for your brand​

Felix Metger

Vice President
Shopper Research

metger@eye-square.com

Chrissy Love

US Vice President
Shopper Research

love@eye-square.com

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