Rhoda Elies joined eye square in April 2025 as a trainee in the Brand and Media Unit. She earned her Bachelor of Science in Psychology, focusing on Social Psychology and Communication Sciences, from the University of Amsterdam in 2023. Following that, she completed her Master of Science in Social Influence at the same institution in 2024.
Throughout her studies, Rhoda gained extensive experience in empirical research, statistics, and data analysis, which she now applies in the BMX Unit at eye square, leveraging her expertise in social psychological research and media effects.
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