Foresight Webinar: Shopping Agents. When AI shops for us and what this means for the customer journey 

05.02.2026 | 4:00 p.m.

When AI shops for us — and what this means for the customer journey

In this webinar, we take a forward-looking view on how AI-powered shopping agents may reshape eCommerce and user behavior.

As algorithms increasingly support—or even take over—searching, comparing, and purchasing decisions, the way consumers interact with shops and brands is likely to change. What does this mean for the customer journey? How might decision-making evolve when users delegate parts of the shopping process to AI?

We will explore how traditional touchpoints in eCommerce could shift, transform, or potentially disappear, and what this implies for brands, platforms, and customer experience design.

Join us for a concise foresight session to better understand the possible future of shopping in an agent-driven ecosystem.

Dr. Julia Nitschke

VP Digital & Consulting

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