Store concepts are larger and the diverse assortment of goods is constantly increasing. The shopper is exposed to numerous messages.
In order to make the shopping experience just as inspiring and relaxed as the shopper, make sure they are familiar with the online or in-store area. Create the best orientation systems that optimize their perception and shopping experience.
We optimize signage wherever you want to understand and direct customer flows.
For this we combine mobile eye tracking measurements with exit interviews, customer tracking via Wifi and emotion analysis. This will help ensure that your providing the best shopping experience from the customers perspective.