[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="center" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_single_image image="34711" img_size="650x400" alignment="center" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://www.eye-square.com/de/wp-content/uploads/sites/6/2020/11/SPEZ_20_23_nm.pdf"][vc_empty_space height="20"][vc_empty_space height="20"][vc_column_text] In den vergangenen Monaten konnten wir alle erfahren, was uns bei den vielen geschlossenen Shops fehlt: Erlebnisse, Abwechslung, Inspiration, flüchtige soziale...

04 November, 2020

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_single_image image="27814" img_size="400x400" alignment="center" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://www.marktforschung.de/aktuelles/interviews/marktforschung/pos-kommunikation-auf-phase-der-in-store-shopper-journey-abstimmen/"][vc_empty_space height="20"][vc_empty_space height="20"][vc_column_text] Welche Reize nehmen Konsumenten am POS wahr? Und wie kann In-Store Kommunikation so feinjustiert werden, dass sie in den kurzen Aufmerksamkeitsfenstern der...

14 Oktober, 2020

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_single_image image="28541" img_size="400x400" alignment="center" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://handelsjournal.de/corona/mai/was-jetzt-zaehlt.html"][vc_empty_space height="20"][vc_empty_space height="20"][vc_column_text] Wie kann man die Stärken und Schwächen von Webseiten und Apps möglichst schnell und effizient entdecken? Und wie lassen sich die Ergebnisse...

02 September, 2020

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_single_image image="32277" img_size="400x400" alignment="center" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://handelsjournal.de/corona/mai/was-jetzt-zaehlt.html"][vc_empty_space height="20"][vc_empty_space height="20"][vc_column_text] Was treibt Führungskräfte während der Coronakrise um und welche Gedanken und Sorgen begleiten sie? Unter dem Leitgedanken „Was jetzt zählt!“ hat das...

12 Mai, 2020

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_single_image image="23715" img_size="300x300" alignment="center" style="vc_box_border_circle" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://www.die-tagespost.de/politik/wirtschaft/Menschen-in-der-Krise;art314,207646"][vc_empty_space height="20"][vc_empty_space height="20"][vc_column_text] In Krisenzeiten wirken viele neue Erfahrungen auf den Menschen ein. Intensive Mediennutzung und neue Verhaltensweisen wie Kontaktbeschränkungen sind nur einige Beispiele...

28 April, 2020

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="10"][vc_single_image image="31887" img_size="450x400" alignment="center" qode_css_animation=""][vc_empty_space height="20"][vc_empty_space height="20"][vc_column_text]Mehr Angst als gedacht - eine Erschütterung der GefühleSeit einigen Wochen hält Corona Wirtschaft und Gesellschaft im Griff. Die Medien berichten unentwegt. eye squares...

15 April, 2020

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="10"][vc_single_image image="31657" img_size="450x400" alignment="center" qode_css_animation=""][vc_empty_space height="20"][vc_empty_space height="20"][vc_column_text]Informationen über COVID-19 und seine Auswirkungen auf das tägliche Leben sind derzeit allgegenwärtig in den Medien auf der ganzen Welt. Das wahre Ausmaß der...

26 März, 2020

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="10"][vc_single_image image="31312" img_size="300x300" alignment="center" style="vc_box_border_circle" qode_css_animation=""][vc_empty_space height="20"][vc_empty_space height="20"][vc_column_text] Das Corona-Virus ist das bestimmende Medienthema im Moment. Auch wenn die Folgen der Pandemie für Bevölkerung und Wirtschaft noch schwer abzuschätzen sind, spürt...

13 März, 2020

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_single_image image="31264" img_size="300x300" alignment="center" style="vc_box_border_circle" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://www.marktforschung.de/aktuelles/interviews/marktforschung/aufmerksamkeitsspannen-werden-durch-die-rhythmik-der-medien-determiniert/"][vc_empty_space height="20"][vc_empty_space height="20"][vc_column_text] In Zeiten intensiver Mediennutzung und Multi-Screening wird die Aufmerksamkeitsspanne zunehmend fragmentiert und kurz. Eye square hat dazu eine der bisher umfangreichsten...

09 März, 2020

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_single_image image="27832" img_size="300x300" alignment="center" style="vc_box_border_circle" onclick="custom_link" qode_css_animation="" link="https://www.eye-square.com/de/wp-content/uploads/sites/6/2019/10/ResearchResults-6-2019-Interview-Michael-Schiessl-eye-square-Web-PDF.pdf"][vc_empty_space height="20"][vc_empty_space height="20"][vc_column_text]Wie ist es eigentlich wirklich in der Marktforschung zu arbeiten? Welche Aufgaben erwarten einen bei der Shopper Experience Unit von eye square? Im...

30 Januar, 2020