[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="20"][vc_single_image image="44292" img_size="full" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://martechseries.com/mts-insights/interviews/martech-interview-with-jeff-bander-chief-revenue-officer-at-eye-square/"][vc_empty_space height="20"][vc_empty_space height="30"][vc_column_text] Eine einzigartige eye square Technologie hilft, die Bedeutung von Aufmerksamkeit zu verstehen [/vc_column_text][vc_empty_space height="25"][vc_column_text] In einem kürzlich erschienenen Artikel betont Volga Benjamin Fernandez, Direktor von eye square (Indien), wie wichtig es...

13 Juni, 2023

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="20"][vc_single_image image="44148" img_size="full" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://martechseries.com/mts-insights/interviews/martech-interview-with-jeff-bander-chief-revenue-officer-at-eye-square/"][vc_empty_space height="20"][vc_empty_space height="30"][vc_column_text] InContext-Research ermöglicht es Marken, viel über das Verhalten der Nutzer zu lernen und ihre Marketingstrategien zu verbessern [/vc_column_text][vc_empty_space height="30"][vc_column_text] “Instead of just looking at the amount of time spent on an...

12 Juni, 2023

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="center" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="20"][vc_single_image image="44088" img_size="full" alignment="center" style="vc_box_shadow" onclick="custom_link" img_link_target="_blank" qode_css_animation=""][vc_empty_space height="20"][vc_empty_space height="30"][vc_column_text] ARF Winning Paper stellt Industrienormen über digitale Umgebungen auf den Kopf [/vc_column_text][vc_empty_space height="40"][vc_column_text] AudiencexScience 2023 preisgekröntes Papier „Decode Digital Video Attention by Environments in the Wild“ In den letzten Jahren...

07 Juni, 2023

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="center" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="20"][vc_single_image image="44068" img_size="full" alignment="center" style="vc_box_shadow" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://dwg-online.net/symposium/"][vc_empty_space height="20"][vc_empty_space height="30"][vc_column_text] Die Instore Customer Journey - Daten als Schlüssel [/vc_column_text][vc_empty_space height="20"][vc_column_text] Online-Shops erfassen alle Aktivitäten von Nutzer und geben daraufhin personalisierte Produktempfehlungen. Aber welche Möglichkeiten hat der Instore-Handel, um...

05 Juni, 2023

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="center" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="20"][vc_single_image image="43758" img_size="full" alignment="center" style="vc_box_shadow" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://advertisingweek.com/youve-got-my-attention-now-what/"][vc_empty_space height="20"][vc_empty_space height="30"][vc_column_text] "Warum Vermarkter den Unterschied zwischen leeren Verhaltensweisen und sinnvoller Aufmerksamkeit verstehen müssen" [/vc_column_text][vc_empty_space height="20"][vc_column_text] In der heutigen Welt ist das Marketingumfeld überflutet von Datenpunkten und Technologielösungen, die den...

03 Mai, 2023

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="center" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="20"][vc_single_image image="43847" img_size="full" alignment="center" style="vc_box_shadow" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://www.marktforschung.de/marktforschung/a/aufmerksamkeit-ist-nicht-gleich-aufmerksamkeit/"][vc_empty_space height="20"][vc_empty_space height="30"][vc_column_text] „Aufmerksamkeit ist nicht gleich Aufmerksamkeit“ [/vc_column_text][vc_empty_space height="20"][vc_column_text] Unser Unternehmen ist eine Full-Service-Marktforschungsagentur, die Innovationen vorantreibt. Schon seit 1999 übernehmen unsere Teams den gesamten Forschungsprozess und wir forschen hier...

03 Mai, 2023

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="center" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="20"][vc_single_image image="43617" img_size="full" alignment="center" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://www.eye-square.com/en/team/"][vc_empty_space height="20"][vc_empty_space height="60"][vc_column_text] Meine Erfahrungen als Intern im Digital Marketing Team [/vc_column_text][vc_empty_space height="30"][vc_column_text] Während des Winters hatte Amir Malik das Glück, das eye square Marketing Team als Praktikant zu unterstützen. Amir steht...

14 April, 2023

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="20"][vc_single_image image="43608" img_size="large" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://blog.realeyesit.com/attention-a-complex-phenomenon-whose-time-is-now"][vc_empty_space height="20"][vc_empty_space height="30"][vc_column_text] Attention-Ein komplexes Phänomen in der Marktforschung [/vc_column_text][vc_empty_space height="15"][vc_column_text] Warum Aufmerksamkeit gerade jetzt ihren großen Auftritt hat und wie man sie messen kann [/vc_column_text][vc_empty_space height="30"][vc_column_text] Im März 2023 lud Keith O'Brian von Realeyes den...

13 April, 2023

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="20"][vc_single_image image="42996" img_size="large" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://martechseries.com/mts-insights/interviews/martech-interview-with-jeff-bander-chief-revenue-officer-at-eye-square/"][vc_empty_space height="20"][vc_empty_space height="30"][vc_column_text] Ein aktueller US-Report unterstreicht die Bedeutung von Smartphone Eye-Tracking auch für den indischen Markt [/vc_column_text][vc_empty_space height="30"][vc_column_text] “The case study presents us with the opportunity to highlight several benefits of mobile eye-tracking...

23 Februar, 2023

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="20"][vc_single_image image="44158" img_size="full" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="http://businessnewsthisweek.com/business/eye-square-highlights-the-importance-of-smartphone-eye-tracking-in-its-latest-report/"][vc_empty_space height="20"][vc_empty_space height="30"][vc_column_text] “The case study presents us with the opportunity to highlight several benefits of mobile eye-tracking software to brands and how it can enable them to grow without breaching any...

23 Februar, 2023