Insights Series
Human Experience
Welcome to eye square’s Exclusive Webinar Series
In our webinar series, our research experts will focus on sharing our insights in advertising, e-commerce, and media experiences through the lens of psychology and technology. Our knowledge blends cutting-edge psychological research with advanced technology to help brands create meaningful connections with their audiences. We hope to have many exchanges with you.
Why Attend?
Our exclusive webinar series brings you directly into conversation with our industry experts, offering actionable insights that transform how you understand and engage with consumers.
1. Ad & Media Research
• Uncover how social media drives sales and enhances brand presence.
• Investigate the long-term effects of advertisements.
2. Shopper Research
• Gain insights into digital research in e-commerce.
• Understand consumer interaction and decision-making processes at the point of sale
3. UX (User Experience) Research
• Uncover user experiences and emotions that drive consumer satisfaction and retention.
• Explore the dynamic intersection of automotive design and emotional engagement.
4. Research Innovations
• Sandbox Research Platform
• SEAL – Smartphone Eye-tracking Algorithm
• Attention measuring in research
Upcoming Webinars
28.05.2025 | 3:00 pm (virtual)
Attention in Research
Stay tuned to learn more about the webinar, further information will follow soon!
Previous Webinars
23.04.2025 | 3:00 pm (virtual)
Social Media Drives Sales
In this webinar, our expert Matthias Rothensee will present three newly published eye square studies from 2024 that have analyzed the significant effect of social media ads on customer buying behavior and highlight the reasons for this success.
Welcome to eye square’s Exclusive Webinar Series
In our webinar series, our research experts will focus on sharing our insights in advertising, e-commerce, and media experiences through the lens of psychology and technology. Our knowledge blends cutting-edge psychological research with advanced technology to help brands create meaningful connections with their audiences. We hope to have many exchanges with you.
Why Attend?
Our exclusive webinar series brings you directly into conversation with our industry experts, offering actionable insights that transform how you understand and engage with consumers.
1. Ad & Media Research
2. Shopper Research
3. UX (User Experience) Research
4. Research Innovations
• Uncover how social media drives sales and enhances brand presence.
• Investigate the long-term effects of advertisements.
• Gain insights into digital research in e-commerce.
• Understand consumer interaction and decision-making processes at the point of sale
• Uncover user experiences and emotions that drive consumer satisfaction and retention.
• Explore the dynamic intersection of automotive design and emotional engagement.
• Sandbox Research Platform
• SEAL – Smartphone Eye-tracking Algorithm
• Attention measuring in research
Upcoming Webinars
28.05.2025 | 3:00 pm (virtual)
Attention in Research
Stay tuned to learn more about the webinar, further information will follow soon!
Previous Webinars
23.04.2025 | 3:00 pm (virtual)
Social Media Drives Sales
In this webinar, our expert Matthias Rothensee will present three newly published eye square studies from 2024 that have analyzed the significant effect of social media ads on customer buying behavior and highlight the reasons for this success.