{"id":71908,"date":"2026-05-26T12:20:21","date_gmt":"2026-05-26T10:20:21","guid":{"rendered":"https:\/\/www.eye-square.com\/en\/?p=71908"},"modified":"2026-05-26T12:20:21","modified_gmt":"2026-05-26T10:20:21","slug":"market-research-leaders-2026","status":"publish","type":"post","link":"https:\/\/www.eye-square.com\/en\/market-research-leaders-2026\/","title":{"rendered":"Market Research Leaders 2026"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_column][\/vc_column][vc_column][\/vc_column][vc_column][\/vc_column][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;30&#8243;][vc_single_image image=&#8221;71912&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; onclick=&#8221;custom_link&#8221; img_link_target=&#8221;_blank&#8221; css=&#8221;&#8221; qode_css_animation=&#8221;&#8221; link=&#8221;https:\/\/www.eye-square.com\/en\/eye-square-insights-series\/&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221;][vc_column][vc_empty_space height=&#8221;30&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h1 class=\"entry-title\" style=\"text-align: left;\">Award for Innovation: Michael Schiessl Named One of the Leading Figures in Market Research for 2026<\/h1>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;15&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: left;\">For many years now, the <a href=\"https:\/\/www.bvm.org\/\"><strong>BVM<\/strong><\/a> has been naming the so-called <strong>\u201cLeaders in Market Research.\u201d<\/strong> For this year\u2019s Market Research Yearbook, the BVM launched a nomination campaign in which industry professionals could name their favorites.<\/p>\n<p style=\"text-align: left;\">We are delighted that our founder and CEO, <a href=\"https:\/\/www.eye-square.com\/en\/michael-schiessl\/\"><strong>Michael Schiessl<\/strong><\/a>, was also featured by the <a href=\"https:\/\/www.bvm.org\/\"><strong>BVM<\/strong> <\/a>as one of the <strong>\u201cLeaders in Market Research 2026.\u201d<\/strong> With this selection, the <a href=\"https:\/\/www.bvm.org\/\"><strong>BVM<\/strong><\/a> honors individuals who are currently shaping and advancing the market research industry and setting new trends for the future.<\/p>\n<p style=\"text-align: left;\">For over 25 years, we have been working alongside our <strong><a href=\"https:\/\/www.eye-square.com\/en\/michael-schiessl\/\">CEO Michael Schiessl<\/a><\/strong> to advance innovative and practical research. His contribution to integrating eye tracking, implicit methods, qualitative and quantitative approaches, and new technological possibilities in particular makes him a key figure in modern market research.<\/p>\n<p style=\"text-align: left;\">His inclusion in the <strong>\u201cLeaders in Market Research 2026\u201d<\/strong> highlights just how relevant this contribution is to the industry. It underscores that modern market research is more than just data collection: it is a central key to better understanding human behavior and supporting companies in making informed decisions.<\/p>\n<p style=\"text-align: left;\">We are delighted by this recognition and extend our heartfelt congratulations on this special nomination!<\/p>\n<p style=\"text-align: left;\">Learn more about the Leaders in Market Research and discover other nominees:<\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;30&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221;][vc_column][vc_empty_space height=&#8221;15&#8243;]<a  itemprop=\"url\" href=\"https:\/\/www.bvm.org\/jahrbuch-der-marktforschung\/koepfe-der-marktforschung\/2026\/\" target=\"_blank\" data-hover-background-color=\"#131631\" data-hover-border-color=\"#131631\" data-hover-color=\"#ffffff\" class=\"qbutton  default\" style=\"color: #ffffff; border-color: #007fff; margin: 5px 5px 5px 5px; border-radius: 25px;-moz-border-radius: 25px;-webkit-border-radius: 25px; background-color:#007fff;\">learn more!<\/a>[vc_empty_space height=&#8221;30&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221;][vc_column][vc_empty_space height=&#8221;30&#8243;][vc_separator type=&#8221;normal&#8221; thickness=&#8221;2&#8243; up=&#8221;12&#8243; down=&#8221;12&#8243;][vc_empty_space height=&#8221;30&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/3&#8243;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_empty_space height=&#8221;20px&#8221;][vc_single_image image=&#8221;58148&#8243; css=&#8221;&#8221; qode_css_animation=&#8221;&#8221;][vc_empty_space height=&#8221;15px&#8221; image_repeat=&#8221;no-repeat&#8221; background_image=&#8221;58148&#8243;][vc_column_text css=&#8221;&#8221;]<strong>Michael Schie\u00dfl<\/strong><br \/>\n<strong>CEO<\/strong><\/p>\n<div class=\"vc_empty_space\"><\/div>\n<p><strong>eye square<\/strong>[\/vc_column_text][vc_empty_space height=&#8221;15px&#8221;]<span class='q_social_icon_holder circle_social' data-color=#131631 data-hover-background-color=#ffffff data-hover-color=#007fff><a itemprop='url' href='https:\/\/www.linkedin.com\/in\/michael-schie%C3%9Fl-5054968\/' target='_blank'><span class='fa-stack fa-2x' style='background-color: #ffffff;'><i class=\"qode_icon_font_awesome fa fa-linkedin \" style=\"color: #131631;\" ><\/i><\/span><\/a><\/span>[vc_empty_space height=&#8221;15px&#8221;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;30&#8243;][\/vc_column][\/vc_row][vc_column][\/vc_column]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_column][\/vc_column][vc_column][\/vc_column][vc_column][\/vc_column][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;30&#8243;][vc_single_image image=&#8221;71912&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; onclick=&#8221;custom_link&#8221; img_link_target=&#8221;_blank&#8221; css=&#8221;&#8221; qode_css_animation=&#8221;&#8221; link=&#8221;https:\/\/www.eye-square.com\/en\/eye-square-insights-series\/&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221;][vc_column][vc_empty_space height=&#8221;30&#8243;][vc_column_text css=&#8221;&#8221;] Award for Innovation: Michael Schiessl Named One of the Leading Figures in Market Research for 2026 [\/vc_column_text][vc_empty_space height=&#8221;15&#8243;][vc_column_text&#8230;<\/p>\n","protected":false},"author":130,"featured_media":71913,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7205,7206,1],"tags":[],"class_list":["post-71908","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-7205","category-brand-and-media-research","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Market Research Leaders 2026<\/title>\n<meta name=\"description\" content=\"We are pleased to announce that our CEO, Michael Schiessl, has been selected by the BVM as one of the leading figures in market research.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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