{"id":71582,"date":"2026-04-27T14:36:56","date_gmt":"2026-04-27T12:36:56","guid":{"rendered":"https:\/\/www.eye-square.com\/en\/?p=71582"},"modified":"2026-04-27T14:36:56","modified_gmt":"2026-04-27T12:36:56","slug":"puma-plenary-networking-event-frankfurt","status":"publish","type":"post","link":"https:\/\/www.eye-square.com\/en\/puma-plenary-networking-event-frankfurt\/","title":{"rendered":"PUMA Plenary- Networking event in Frankfurt"},"content":{"rendered":"

[vc_column][\/vc_column][vc_column][\/vc_column][vc_column][\/vc_column][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column][vc_empty_space height=”30″][vc_single_image image=”71611″ img_size=”full” alignment=”center” onclick=”custom_link” img_link_target=”_blank” css=”” qode_css_animation=”” link=”https:\/\/www.eye-square.com\/en\/eye-square-insights-series\/”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_empty_space height=”30″][vc_column_text css=””]<\/p>\n

\u201cFast, Faster, Forward \u2013 Mafo Solutions for Accelerating Markets\u201d<\/h1>\n

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May 5, 2026 | Frankfurt am Main<\/h5>\n

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On May 5, 2026<\/strong>, we will be attending the PUMa<\/strong> plenary meeting in Frankfurt. PUMa is a self-organized network for in-house market researchers and marketing professionals that was founded in 2003 on the initiative of planung&analyse and now has around 1,100 members. The regular PUMa plenary meetings provide a forum for practical discussions on current industry topics.<\/p>\n

This year\u2019s event is themed \u201cFast, faster, forward \u2013 Market research solutions for accelerating markets\u201d<\/strong> <\/em>and will explore how market research can remain fast, valid, and increasingly effective\u2014even with the support of AI\u2014in an accelerating environment. The program includes several expert presentations by market research providers and concludes with a joint discussion and reflection in the plenary session.<\/p>\n

[\/vc_column_text][vc_empty_space height=”30″][vc_empty_space height=”30″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” css=”.vc_custom_1776857255929{background-color: #F0F0F0 !important;}”][vc_column][vc_empty_space height=”15″][vc_column_text css=””]<\/p>\n

Meet eye square!<\/h2>\n

[\/vc_column_text][vc_empty_space height=”15″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=”” css=”.vc_custom_1776857240866{background-color: #F0F0F0 !important;}”][vc_column width=”1\/3″][vc_empty_space height=”30″][vc_empty_space height=”15″][vc_single_image image=”71584″ img_size=”medium” css=”” qode_css_animation=””][\/vc_column][vc_column width=”2\/3″][vc_empty_space height=”30″][vc_empty_space height=”15″][vc_column_text css=””]<\/p>\n

\u201cMake quick decisions, launch with confidence: InContext pretesting\u2014from ad platforms to e-commerce\u201d<\/h5>\n

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12:00 – 12:30 | Felix Metger<\/strong><\/a>, VP Shopper Research & Stefan Schoenherr<\/strong>,<\/a> EVP Brand and Media & eye square Partner<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”center” background_image_as_pattern=”without_pattern” z_index=”” css=”.vc_custom_1776857281763{background-color: #F0F0F0 !important;}”][vc_column][vc_empty_space height=”30″][vc_empty_space height=”15″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”center” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_empty_space height=”15″][vc_empty_space height=”15″]register here!<\/a>[vc_empty_space height=”30″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_empty_space height=”30″][vc_separator type=”normal” thickness=”2″ up=”12″ down=”12″][vc_empty_space height=”30″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/4″][\/vc_column][vc_column width=”1\/4″][vc_empty_space height=”20px”][vc_single_image image=”61601″ css=”” qode_css_animation=””][vc_empty_space height=”15px”][vc_column_text css=””]Stefan Schoenherr<\/strong>
\nEVP Brand and Media & Partner<\/strong><\/p>\n

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eye square<\/strong>[\/vc_column_text][vc_empty_space height=”15px”]