{"id":59897,"date":"2024-04-08T15:24:07","date_gmt":"2024-04-08T13:24:07","guid":{"rendered":"https:\/\/www.eye-square.com\/en\/?p=59897"},"modified":"2024-06-18T11:10:56","modified_gmt":"2024-06-18T09:10:56","slug":"dwg-ai-symposium-berlin","status":"publish","type":"post","link":"https:\/\/www.eye-square.com\/en\/dwg-ai-symposium-berlin\/","title":{"rendered":"DWG Symposium in Berlin"},"content":{"rendered":"

[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_empty_space height=”30″][vc_single_image image=”62731″ img_size=”large” alignment=”center” onclick=”custom_link” img_link_target=”_blank” css=”” qode_css_animation=”” link=”https:\/\/sh1.sendinblue.com\/3hly4zr829xpfe.html?t=1684139128″][vc_empty_space height=”20″][vc_empty_space height=”20″][vc_column_text css=””]<\/p>\n

Save-the-Date for our AI Symposium in Berlin<\/h1>\n

[\/vc_column_text][vc_empty_space height=”20″][vc_empty_space height=”20″][vc_column_text]On 04.07.2024<\/strong>, we will be hosting this year’s DWG Symposium<\/a><\/strong> in our Kunsthalla<\/strong><\/a>.<\/p>\n

This year, the 12th Efficiency Day of the DWG-German Advertising Research Association<\/strong><\/a> is fully dedicated to digital innovation and transformation.
\nAI tools have gained in importance in the last few years and are already an established part of everyday life. Although AI often leaves us amazed, it is still irritating or frightening for people in many situations, as it opens new doors and brings with it a new future.<\/p>\n

In any case, it is clear that AI will change our perception of brands, market communication and the construction of reality.
\nBut to what extent? And what is the best way for companies to prepare for this change? These and other exciting questions will be discussed and answered at this year’s symposium in Berlin. Join us when the speakers present their ideas on the future use of AI.[\/vc_column_text][vc_empty_space height=”30″][vc_empty_space height=”20″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_empty_space height=”20″][vc_separator type=”normal” color=”#007fff”][vc_empty_space height=”20″][vc_column_text]<\/p>\n

Time & Place<\/strong><\/h4>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column width=”1\/2″][vc_empty_space height=”20″][vc_empty_space height=”30″][vc_column_text]date:<\/strong><\/p>\n

time:<\/strong><\/p>\n

place:<\/strong>[\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_column_text]\u00a0<\/strong>[\/vc_column_text][vc_empty_space height=”25″][vc_column_text]04.07.2023<\/p>\n

9:30 – 18:00<\/p>\n

eye square,
\nSchlesische Stra\u00dfe 29-30,
\nEingang B, 2. OG links,
\nRaum Kunsthalle,
\n10997 Berlin[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_empty_space height=”20″][vc_separator type=”normal” color=”#007fff”][vc_empty_space height=”20″][vc_column_text css=””]<\/p>\n

Price list<\/strong><\/p>\n

[\/vc_column_text][vc_empty_space height=”20″][vc_empty_space height=”20″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column width=”1\/3″][vc_empty_space height=”20″][vc_empty_space height=”30″][vc_column_text css=””]<\/p>\n

Normal price<\/strong><\/p>\n

DWG – Members<\/strong><\/p>\n

Members AfM & VHB<\/strong><\/p>\n

Scientific MA<\/strong><\/p>\n

Students (special price)<\/strong><\/p>\n

[\/vc_column_text][\/vc_column][vc_column width=”1\/3″][vc_column_text css=””]Early bird (until July, 07.2024) <\/strong>[\/vc_column_text][vc_empty_space height=”25″][vc_column_text]129<\/span><\/span> \u20ac\u00a0\u00a0<\/span><\/span><\/p>\n

89 \u20ac<\/span><\/span><\/p>\n

99<\/span><\/span> \u20ac<\/span><\/span><\/p>\n

49 \u20ac<\/span><\/span><\/p>\n

on request<\/span><\/span>[\/vc_column_text][\/vc_column][vc_column width=”1\/3″][vc_column_text css=””]Regular price (from July, 08.2024)<\/span><\/span><\/strong>[\/vc_column_text][vc_empty_space height=”5″][vc_column_text]149 \u20ac<\/span><\/span><\/span><\/span><\/p>\n

109 \u20ac<\/span><\/span><\/span><\/span><\/p>\n

119 \u20ac<\/span><\/span><\/p>\n

79<\/span> \u20ac<\/span><\/span><\/span><\/p>\n

on request<\/span><\/span><\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”center” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_empty_space height=”20px”][vc_empty_space height=”20px”][vc_column_text]Secure your ticket now until 07.06.2024 as the best early bird discount available from 129 euros (note: all prices include 7% VAT).[\/vc_column_text][vc_empty_space height=”20px”][vc_separator type=”normal” color=”#007fff”][vc_empty_space height=”30px”][vc_empty_space height=”30px”]register here!<\/a>[vc_empty_space height=”30px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_empty_space height=”30px”][vc_separator type=”normal” color=”#007fff”][vc_empty_space height=”30px”][vc_empty_space height=”30px”][vc_column_text css=””]<\/p>\n

Programm<\/strong><\/p>\n

[\/vc_column_text][vc_empty_space height=”30px”][vc_separator type=”normal” color=”#007fff”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column width=”1\/2″][vc_empty_space height=”30px”][vc_column_text css=””]from 9 am<\/strong>[\/vc_column_text][vc_empty_space height=”30px”][vc_empty_space height=”30px”][\/vc_column][vc_column width=”1\/2″][vc_empty_space height=”15px”][vc_empty_space height=”15px”][vc_column_text css=””]<\/p>\n

Doors open \u2013 Breakfast reception<\/span><\/strong><\/h4>\n

[\/vc_column_text][vc_empty_space height=”30px”][vc_empty_space height=”30px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column width=”1\/2″][vc_single_image image=”61450″ css=”” qode_css_animation=””][vc_empty_space height=”30px”][vc_empty_space height=”30px”][vc_empty_space height=”30px”][\/vc_column][vc_column width=”1\/2″][vc_column_text css=””]<\/p>\n

Welcome<\/span><\/strong><\/h4>\n

[\/vc_column_text][vc_empty_space height=”10″][vc_column_text css=””]09:30-09:45 a.m.[\/vc_column_text][vc_empty_space height=”15px”][vc_column_text css=””]Prof. Dr. H. Dieter Dahlhoff<\/strong>
\nPresident of the DWG e.V..[\/vc_column_text][vc_empty_space height=”30px”][vc_empty_space height=”30px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” z_index=””][vc_column width=”1\/2″][vc_column_text css=””]<\/p>\n

How does market communication get to AI?<\/span><\/strong><\/h4>\n

[\/vc_column_text][vc_empty_space height=”10″][vc_column_text css=””]09:30-09:45 a.m.[\/vc_column_text][vc_empty_space height=”15px”][vc_column_text css=””]Prof. Dr. J\u00fcrgen Schulz<\/strong>
\nUniversity of the Arts[\/vc_column_text][vc_empty_space height=”15px”]