{"id":55053,"date":"2023-02-16T11:25:18","date_gmt":"2023-02-16T10:25:18","guid":{"rendered":"https:\/\/www.eye-square.com\/en\/?p=55053"},"modified":"2023-04-13T14:43:49","modified_gmt":"2023-04-13T13:43:49","slug":"vwo-webinar-and-interview-on-onlineshops-and-user-expectations","status":"publish","type":"post","link":"https:\/\/www.eye-square.com\/en\/vwo-webinar-and-interview-on-onlineshops-and-user-expectations\/","title":{"rendered":"VWO Webinar and Interview | Online-Shops and User Expectations"},"content":{"rendered":"

[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”center” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_empty_space height=”20″][vc_column_text]<\/p>\n

Together with VWO, the eye square team presents the results of the study “What users expect from online stores: eCommerce in 2023” in a web seminar.<\/strong><\/p>\n

In cooperation with VWO, numerous qualitative interviews were conducted with online shoppers about their experiences and expectations in eCommerce. The results with more than 400 participants were quantified and thus exciting insights into pain points and highlights in different industries could be gained and the decisive factors for an optimal user experience could be worked out.<\/strong><\/p>\n

The webinar takes an in-depth look at online store user expectations, critical factors and features in online shopping, and shows when online shopping expectations can be met, exceeded or disappointed.<\/strong><\/p>\n

[\/vc_column_text][vc_empty_space height=”30″][vc_single_image image=”55604″ img_size=”full” alignment=”center” style=”vc_box_shadow” onclick=”custom_link” img_link_target=”_blank” qode_css_animation=”” link=”https:\/\/vwo.com\/webinars\/what-users-expect-from-online-shops-in-2023-e-commerce-survey-results\/”][vc_empty_space height=”20″][vc_empty_space height=”30″][vc_column_text]<\/p>\n

\u00a0“What users expect from online stores: e-commerce in 2023”<\/strong>(English)<\/h3>\n

[\/vc_column_text][vc_empty_space height=”30″][vc_column_text css=”.vc_custom_1681221726652{padding-top: 35px !important;padding-right: 35px !important;padding-bottom: 35px !important;padding-left: 35px !important;background-color: #dfe1e2 !important;border-radius: 5px !important;}”]On April 25, 2023<\/span>, you will once again have the opportunity to participate live in the webinar, this time conducted by VWO<\/a>. Jan Marks (VWO), Ruben de Boer, (Lead Conversion Manager, Online Dialogue), Manuel de Costa (Founder, Effective Experiments) and Ariane Rahn (eye square) will guide you through the online seminar and give you profound insights into e-commerce and the motivations, pain points and expectations of online shoppers.<\/strong>[\/vc_column_text][vc_empty_space height=”60″]Join VWO Webinar EN!<\/a>[vc_empty_space height=”55″][vc_empty_space height=”60″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”center” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_empty_space height=”20″][vc_column_text]<\/p>\n

“What users expect from online stores: e-commerce in 2023” (Spanish)<\/h3>\n

[\/vc_column_text][vc_empty_space height=”30″][vc_single_image image=”55605″ img_size=”full” alignment=”center” style=”vc_box_shadow” onclick=”custom_link” img_link_target=”_blank” qode_css_animation=”” link=”https:\/\/vwo.com\/es\/webinars\/lo-que-los-usuarios-esperan-de-las-tiendas-online-en-2023-resultados-de-la-encuesta-de-ecommerce\/”][vc_empty_space height=”20″][vc_empty_space height=”30″][vc_column_text css=”.vc_custom_1681222449755{padding-top: 35px !important;padding-right: 35px !important;padding-bottom: 35px !important;padding-left: 35px !important;background-color: #dfe1e2 !important;border-radius: 5px !important;}”]On April 26, 2023<\/span><\/strong>. 2023, you will have the opportunity to participate live in the webinar, this time hosted by VWO. Jan Marks (VWO), Ricardo Tayar (Founder & CEO, Flat 101), and Daniela Flores (eye square) will guide you through the Spanish-language webinar and give you in-depth insights into e-commerce and the motivations, pain points, and expectations of online shoppers.[\/vc_column_text][vc_empty_space height=”60″]Join VWO Webinar ES!<\/a>[vc_empty_space height=”55″][vc_column_text]<\/p>\n

Have a look at the interview about the webinar at marktforschung.de!<\/span><\/h3>\n

[\/vc_column_text][vc_empty_space height=”40″][vc_column_text]<\/p>\n

Online retail is growing exponentially every year. And with it, the expectations users have of online stores. What surprised our research team the most in the joint study with VWO?<\/p>\n

For instance, the choice of device for online shopping. For users, the importance of a mobile-optimized solution is emphasized, but the desktop PC is not disregarded either. After all, some types of products are still preferred to be shopped on a laptop or desktop PC than on a smartphone.<\/p>\n

And online users focus on about two to four online stores for shopping, even though the range is constantly growing. This observation shows why it is so important to prevail over the competition and retain users with a convincing user experience.<\/p>\n

Ariane Rahn, Dominik Unser-Nad from eye square and Jan Marks from VWO discuss which UX trends will emerge in e-commerce in 2023 and what consumers should watch out for in online reviews, for example, in this current interview at marktforschung.de.<\/p>\n

[\/vc_column_text][vc_empty_space height=”60″]Read Interview!<\/a>[vc_empty_space height=”60″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”center” background_image_as_pattern=”without_pattern” z_index=””][vc_column][vc_empty_space height=”20″][vc_column_text] Together with VWO, the eye square team presents the results of the study “What users expect from online stores: eCommerce in 2023” in a web seminar. In cooperation with VWO, numerous qualitative interviews were conducted…<\/p>\n","protected":false},"author":21,"featured_media":55063,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7195,1],"tags":[],"class_list":["post-55053","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-7195","category-news"],"yoast_head":"\nUser expectations and user behaviour in eCommerce<\/title>\n<meta name=\"description\" content=\"With a webinar and interview, VWO and eye square present the results of a joint study on user behavior in online stores.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eye-square.com\/en\/vwo-webinar-and-interview-on-onlineshops-and-user-expectations\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta 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