{"id":63830,"date":"2024-08-28T12:05:23","date_gmt":"2024-08-28T10:05:23","guid":{"rendered":"https:\/\/www.eye-square.com\/en\/?page_id=63830"},"modified":"2024-10-15T15:11:04","modified_gmt":"2024-10-15T13:11:04","slug":"masterclasses-2024","status":"publish","type":"page","link":"https:\/\/www.eye-square.com\/en\/masterclasses-2024\/","title":{"rendered":"MASTERCLASSES"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column]\n\t\t\t\t<p class=\"rs-p-wp-fix\"><\/p>\n\t\t\t\t<sr7-module data-alias=\"memex-25-years-1\" data-id=\"375\" id=\"SR7_375_1\" class=\"rs-ov-hidden\" data-version=\"6.7.56\">\n\t\t\t\t\t<sr7-adjuster><\/sr7-adjuster>\n\t\t\t\t\t<sr7-content>\n\t\t\t\t\t\t<sr7-slide id=\"SR7_375_1-734\" data-key=\"734\">\n\t\t\t\t\t\t\t<sr7-txt id=\"SR7_375_1-734-2\" class=\"sr7-layer\">Technology  | Psychology  | Art   | Research  | UX  | Perception<\/sr7-txt>\n\t\t\t\t\t\t\t<sr7-txt id=\"SR7_375_1-734-14\" class=\"sr7-layer\">Masterclasses<\/sr7-txt>\n\t\t\t\t\t\t<\/sr7-slide>\n\t\t\t\t\t\t<sr7-slide id=\"SR7_375_1-735\" data-key=\"735\">\n\t\t\t\t\t\t<\/sr7-slide>\n\t\t\t\t\t<\/sr7-content>\n\t\t\t\t\t<image_lists style=\"display:none\">\n\t\t\t\t\t\t<img data-src=\"\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/2024\/02\/2-Heading.png\" data-libid=\"59309\" data-lib=\"medialibrary\" alt=\"eye square&#039;s 25 years blue logo\" title=\"Heading\" width=\"0\" height=\"0\" data-dbsrc=\"Ly93d3cuZXllLXNxdWFyZS5jb20vZW4vd3AtY29udGVudC91cGxvYWRzL3NpdGVzLzQvMjAyNC8wMi8yLUhlYWRpbmcucG5n\"\/>\n\t\t\t\t\t<\/image_lists>\n\t\t\t\t<\/sr7-module>\n\t\t\t\t<script>\n\t\t\t\t\twindow.SR7 ??={};SR7.PMH ??={}; SR7.PMH[\"SR7_375_1\"] = {cn:100,state:false,fn: function() { if 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!important;}&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p class=\"textSchwarz\" style=\"line-height: 1.5;font-size: 2rem;font-weight: 500;text-align: center\"><span style=\"color: #ffffff\"><strong>Masterclasses Series<\/strong><\/span><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;80&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3><span class=\"TextRun SCXW240303038 BCX0\" lang=\"DE-DE\" xml:lang=\"DE-DE\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW240303038 BCX0\" data-ccp-parastyle=\"heading 4\">Welcome <\/span><span class=\"NormalTextRun SCXW240303038 BCX0\" data-ccp-parastyle=\"heading 4\">to<\/span> <span class=\"NormalTextRun SCXW240303038 BCX0\" data-ccp-parastyle=\"heading 4\">Our<\/span><span class=\"NormalTextRun SCXW240303038 BCX0\" data-ccp-parastyle=\"heading 4\"> Masterclass Series on Innovative Research Methods<\/span><\/span><span class=\"EOP SCXW240303038 BCX0\" data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:319,&quot;335559739&quot;:319,&quot;335559740&quot;:279}\">\u00a0<\/span><\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;30&#8243;][vc_column_text css=&#8221;&#8221;]<span class=\"TextRun SCXW155564362 BCX0\" lang=\"DE-DE\" xml:lang=\"DE-DE\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW155564362 BCX0\">Discover <\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">the<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">cutting-edge<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">techniques<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">that<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">are<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">transforming<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">market<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">research<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\"> and <\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">consumer<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">insights<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">. <\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">Join<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">our<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">exclusive<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">webinar<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">series<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">where<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">industry<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">experts<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">dive<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">into<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">the<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">latest<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">innovations<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\"> in <\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">research<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">methods<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">, <\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">including<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\"> eye-tracking, in-<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">context<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">research<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">, and <\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">the<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">integration<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">of<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\"> eye-tracking in <\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">gaming<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">. <\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">Whether<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">you&#8217;re<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\"> a <\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">market<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">researcher<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">, <\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">product<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">owner<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">, <\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">or<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">industry<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\"> expert, <\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">these<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">sessions<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\"> will <\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">provide<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">valuable<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">insights<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\"> and <\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">practical<\/span> <span class=\"NormalTextRun SCXW155564362 BCX0\">knowledge<\/span><span class=\"NormalTextRun SCXW155564362 BCX0\">.<\/span><\/span><span class=\"EOP SCXW155564362 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;80&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3><span class=\"TextRun SCXW24750111 BCX0\" lang=\"DE-DE\" xml:lang=\"DE-DE\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW24750111 BCX0\" data-ccp-parastyle=\"heading 4\">Why<\/span> <span class=\"NormalTextRun SCXW24750111 BCX0\" data-ccp-parastyle=\"heading 4\">Attend<\/span><span class=\"NormalTextRun SCXW24750111 BCX0\" data-ccp-parastyle=\"heading 4\">?<\/span><\/span><span class=\"EOP SCXW24750111 BCX0\" data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:319,&quot;335559739&quot;:319,&quot;335559740&quot;:279}\">\u00a0<\/span><\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;30&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Expert Insights:<\/span><\/b><span data-contrast=\"auto\"> Gain knowledge from leading experts in the field of market research and consumer behavior.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:279}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Practical Applications:<\/span><\/b><span data-contrast=\"auto\"> Learn how to apply innovative research methods to your own projects.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:279}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Interactive Sessions:<\/span><\/b><span data-contrast=\"auto\"> Participate in live Q&amp;A sessions and interactive discussions.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:279}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Networking Opportunities:<\/span><\/b><span data-contrast=\"auto\"> Connect with professionals and peers in the industry.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:279}\">\u00a0<\/span><\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_empty_space height=&#8221;20&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; css=&#8221;.vc_custom_1728569490020{background-color: #F1F1F9 !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;50&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h5 id=\"-art_h-sub\" class=\"h--t_is-l t_is-medium t_is-cyan\" style=\"text-align: left\"><strong>Upcoming Masterclass:<\/strong><\/h5>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;30&#8243;][vc_column_text css=&#8221;&#8221;]<strong>Date:<\/strong><\/p>\n<p>Thursday, 24th October 2024[\/vc_column_text][vc_empty_space height=&#8221;15&#8243;][vc_column_text css=&#8221;&#8221;]<strong>Time:<\/strong><\/p>\n<p>17:00PM-19:00PM CEST[\/vc_column_text][vc_empty_space height=&#8221;15&#8243;][vc_column_text css=&#8221;&#8221;]<strong>Location:<\/strong><\/p>\n<p>eye square GmbH<br \/>\nSchlesische Stra\u00dfe 29-30 D<br \/>\n10997 Berlin Kreuzberg[\/vc_column_text][vc_empty_space height=&#8221;50&#8243;][vc_empty_space height=&#8221;30&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; css=&#8221;.vc_custom_1728567304352{background-color: #F1F1F9 !important;}&#8221;][vc_column][vc_empty_space height=&#8221;30&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h5 class=\"h--t_is-l t_is-medium t_is-cyan\" style=\"text-align: left\"><strong>InContext Research<br \/>\nwith Eye Tracking:<br \/>\nCapturing Real-Time Insights<\/strong><\/h5>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h1 style=\"text-align: left\"><span style=\"color: #007fff\"><span style=\"color: #000000\">Hybrid Masterclass featuring Philipp Reiter, Roman Burkart<br \/>\nand Friedrich Jacobi<\/span><strong><br \/>\n<\/strong><\/span><\/h1>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; css=&#8221;.vc_custom_1728569490020{background-color: #F1F1F9 !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;30&#8243;][vc_column_text css=&#8221;&#8221;]<span data-contrast=\"auto\">Join us for the Eye Tracking Masterclass as we celebrate 25 years of groundbreaking eye tracking research. Explore our successful case studies in applied market research and discover the latest innovations in InContext smartphone eye tracking technology.<\/span>[\/vc_column_text][vc_empty_space height=&#8221;30&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4><span style=\"color: #007fff\"><strong><span data-contrast=\"auto\"><span style=\"color: #000000\">What you will explore with us<\/span><br \/>\n<\/span><\/strong><\/span><\/h4>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\"><strong>Evolution of Eye Tracking:<\/strong> Trace the journey from traditional lab research to the innovative SEAL smart eye tracking algorithm.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\"><strong>Expert Insights:<\/strong> Learn from industry leaders how eye tracking is transforming key research areas such as Brand, Shopper, and User research.\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335551550&quot;:0,&quot;335551620&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_column_text css=&#8221;&#8221;]<strong>Don&#8217;t miss this chance to deepen your understanding and application of eye tracking in market research. Secure your spot today!\u00a0<\/strong>[\/vc_column_text][vc_empty_space height=&#8221;30&#8243;][vc_empty_space height=&#8221;30&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;30&#8243;][vc_single_image image=&#8221;64422&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221; qode_css_animation=&#8221;&#8221;][vc_empty_space height=&#8221;20&#8243;][vc_empty_space height=&#8221;20&#8243;][vc_column_text css=&#8221;&#8221;]<strong>Philipp Reiter <\/strong>is COO and partner at eye square. He is a qualified psychologist and specialized in cognitive information processing and implicit research methodologies. Philipp is particularly concerned with the optimal implementation of innovative neuroscientific measures ranging from EEG, to EDA in User, Brand and Shopper research.<\/p>\n<p><a href=\"https:\/\/www.eye-square.com\/en\/philipp-reiter\/\" target=\"_blank\" rel=\"noopener\"><strong>Read more<\/strong><\/a>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_column_text css=&#8221;&#8221;]<strong>Roman Burkart<\/strong> is a data scientist at eye square and initially worked as a Research Consultant in the Brand and Media Unit for over three years before joining the Data Science\/Data Service Team in 2024. His main areas of focus are research, innovation and AI.<\/p>\n<p><a href=\"https:\/\/www.eye-square.com\/en\/roman-burkart\/\" target=\"_blank\" rel=\"noopener\"><strong>Read more<\/strong><\/a>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_column_text css=&#8221;&#8221;]<strong>Dr. Friedrich Jacobi<\/strong> is supporting the management team of eye square as Chief Financial Officer (CFO) since 2022. In addition to financial topics, Friedrich\u2019s responsibilities at eye square include internationalization, legal, and HR.<\/p>\n<p><a href=\"https:\/\/www.eye-square.com\/en\/dr-friedrich-jacobi\/\" target=\"_blank\" rel=\"noopener\"><strong>Read more<\/strong><\/a>[\/vc_column_text][vc_empty_space height=&#8221;10&#8243;][vc_empty_space height=&#8221;20&#8243;][vc_empty_space height=&#8221;20&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221; css=&#8221;.vc_custom_1728567304352{background-color: #F1F1F9 !important;}&#8221;][vc_column][vc_empty_space height=&#8221;30&#8243;]<a  itemprop=\"url\" href=\"https:\/\/fb2c5e8f.sibforms.com\/serve\/MUIFAEFR4jhtKMv7bghnWE-DiHdsJ_cZOtnPC6uFkQushtSJRlxi2zW449KcR1uMHd2e61-LmlMzHwtDx5dfTuxJ_x3KwslW1GJI9nmfuR_kg-2OO7gV4QbJAYKDOq7XAmlAiT41cKH67hd0O2HlccjzcwY0yaCl3xiesdbsZRuI3mlM9f0IIV5RN-GI97anG8hssVwWruxBUFrg\" target=\"_self\" data-hover-background-color=\"#131631\" data-hover-border-color=\"#131631\" data-hover-color=\"#ffffff\" class=\"qbutton  center default\" style=\"color: #ffffff; border-color: #007fff; font-weight: 600; margin: 5px 5px 5px 5px; border-radius: 25px;-moz-border-radius: 25px;-webkit-border-radius: 25px; background-color:#007fff;\">Register now!<\/a>[vc_empty_space height=&#8221;20&#8243;][vc_empty_space height=&#8221;20&#8243;][vc_empty_space height=&#8221;20&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1725351682232{margin-top: 10px !important;background-color: #FFFFFF !important;}&#8221; z_index=&#8221;&#8221;][vc_column width=&#8221;1\/6&#8243; offset=&#8221;vc_col-md-offset-0 vc_hidden-sm vc_hidden-xs&#8221;][\/vc_column][vc_column width=&#8221;2\/3&#8243; css=&#8221;.vc_custom_1727708127373{background-color: #FFFFFF !important;}&#8221; offset=&#8221;vc_hidden-lg vc_hidden-md vc_hidden-sm vc_hidden-xs&#8221;][vc_empty_space height=&#8221;30&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h5 id=\"-art_h-sub\" class=\"h--t_is-l t_is-medium t_is-cyan\" style=\"text-align: left\"><strong>Next in October<\/strong><\/h5>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;element_from_fade&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1725351700480{margin-top: 10px !important;background-color: #FFFFFF !important;}&#8221; z_index=&#8221;&#8221;][vc_column width=&#8221;1\/6&#8243; css=&#8221;.vc_custom_1725351707457{background-color: #FFFFFF !important;}&#8221;][\/vc_column][vc_column width=&#8221;2\/3&#8243; css=&#8221;.vc_custom_1727708135979{background-color: #FFFFFF !important;}&#8221; offset=&#8221;vc_hidden-lg vc_hidden-md vc_hidden-sm vc_hidden-xs&#8221;][vc_empty_space height=&#8221;20&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4><span style=\"color: #007fff\"><strong>In-Context Research with Eye-Tracking: Capturing Real-Time Insights<\/strong><\/span><\/h4>\n<h5><span style=\"color: #007fff\"><strong>Friedrich Jacobi &#8211; eye square (Hybrid)<\/strong><\/span><\/h5>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333\">Thursday 24 October 2024<\/span><\/p>\n<p><span style=\"color: #333333\">17:30 CEST<\/span>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_empty_space height=&#8221;20&#8243;][vc_column_text css=&#8221;&#8221;]<span class=\"TextRun SCXW162554263 BCX0\" lang=\"DE-DE\" xml:lang=\"DE-DE\" data-contrast=\"auto\"><span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">Explore<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">the<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">benefits<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">of<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">combining<\/span><span class=\"NormalTextRun SCXW162554263 BCX0\"> in-<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">context<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">research<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">with<\/span><span class=\"NormalTextRun SCXW162554263 BCX0\"> eye-tracking <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">to<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">capture<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">authentic<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">consumer<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">reactions<\/span><span class=\"NormalTextRun SCXW162554263 BCX0\"> in real-time. Discover <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">methodologies<\/span><span class=\"NormalTextRun SCXW162554263 BCX0\">, <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">tools<\/span><span class=\"NormalTextRun SCXW162554263 BCX0\">, and <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">best<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">practices<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">for<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">implementing<\/span><span class=\"NormalTextRun SCXW162554263 BCX0\"> in-<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">context<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">research<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">enhanced<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">by<\/span><span class=\"NormalTextRun SCXW162554263 BCX0\"> eye-tracking <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">technology<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">to<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">gain<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">deeper<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">insights<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">into<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">consumer<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">decision-making<\/span> <span class=\"NormalTextRun SpellingErrorV2Themed SCXW162554263 BCX0\">processes<\/span><span class=\"NormalTextRun SCXW162554263 BCX0\">.<\/span><\/span><span class=\"EOP SCXW162554263 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:279}\">\u00a0<\/span>[\/vc_column_text][vc_empty_space height=&#8221;40&#8243;][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1725351682232{margin-top: 10px !important;background-color: #FFFFFF !important;}&#8221; z_index=&#8221;&#8221;][vc_column width=&#8221;1\/6&#8243; offset=&#8221;vc_col-md-offset-0 vc_hidden-sm vc_hidden-xs&#8221;][\/vc_column][vc_column width=&#8221;2\/3&#8243; css=&#8221;.vc_custom_1725351692441{background-color: #FFFFFF !important;}&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h5 id=\"-art_h-sub\" class=\"h--t_is-l t_is-medium t_is-cyan\" style=\"text-align: center\"><strong>Stay tuned for more Masterclasses!<\/strong><\/h5>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1728636092732{margin-top: 10px !important;background-color: #FFFFFF !important;}&#8221; z_index=&#8221;&#8221;][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-md-offset-0 vc_hidden-sm vc_hidden-xs&#8221;][vc_empty_space height=&#8221;20&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3><span class=\"TextRun SCXW24750111 BCX0\" lang=\"DE-DE\" xml:lang=\"DE-DE\" data-contrast=\"none\">Follow us<span class=\"NormalTextRun SCXW24750111 BCX0\" data-ccp-parastyle=\"heading 4\">!<\/span><\/span><span class=\"EOP SCXW24750111 BCX0\" data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:319,&quot;335559739&quot;:319,&quot;335559740&quot;:279}\">\u00a0<\/span><\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;]<span class='q_social_icon_holder circle_social' data-color=#131631 data-hover-background-color=#FFFFFF data-hover-color=#007FFF><a itemprop='url' href='https:\/\/www.linkedin.com\/company\/eye-square\/' target='_blank'><span class='fa-stack fa-2x' style='background-color: #FFFFFF;'><i class=\"qode_icon_font_awesome fa fa-linkedin \" style=\"color: #131631;\" ><\/i><\/span><\/a><\/span>[vc_empty_space height=&#8221;20&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;20&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3><span class=\"TextRun SCXW24750111 BCX0\" lang=\"DE-DE\" xml:lang=\"DE-DE\" data-contrast=\"none\">Get Newsletter<span class=\"NormalTextRun SCXW24750111 BCX0\" data-ccp-parastyle=\"heading 4\">!<\/span><\/span><span class=\"EOP SCXW24750111 BCX0\" data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:319,&quot;335559739&quot;:319,&quot;335559740&quot;:279}\">\u00a0<\/span><\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;]<a  itemprop=\"url\" href=\"https:\/\/www.linkedin.com\/build-relation\/newsletter-follow?entityUrn=7155557595460608000\" target=\"_self\" data-hover-background-color=\"#131631\" data-hover-border-color=\"#131631\" data-hover-color=\"#ffffff\" class=\"qbutton  center default\" style=\"color: #ffffff; border-color: #007fff; font-weight: 600; margin: 5px 5px 5px 5px; border-radius: 25px;-moz-border-radius: 25px;-webkit-border-radius: 25px; background-color:#007fff;\">Register now!<\/a>[vc_empty_space height=&#8221;20&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1725351682232{margin-top: 10px !important;background-color: #FFFFFF !important;}&#8221; z_index=&#8221;&#8221;][vc_column width=&#8221;1\/6&#8243; offset=&#8221;vc_col-md-offset-0 vc_hidden-sm vc_hidden-xs&#8221;][\/vc_column][vc_column width=&#8221;2\/3&#8243; css=&#8221;.vc_custom_1727706323261{background-color: #FFFFFF !important;}&#8221; offset=&#8221;vc_hidden-lg vc_hidden-md vc_hidden-sm vc_hidden-xs&#8221;][vc_empty_space height=&#8221;40&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h5 id=\"-art_h-sub\" class=\"h--t_is-l t_is-medium t_is-cyan\" style=\"text-align: left\"><strong>Previous Masterclasses<\/strong><\/h5>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;40&#8243;][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;element_from_fade&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1725351700480{margin-top: 10px !important;background-color: #FFFFFF !important;}&#8221; z_index=&#8221;&#8221;][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1727706332808{background-color: #FFFFFF !important;}&#8221; offset=&#8221;vc_hidden-lg vc_hidden-md vc_hidden-sm vc_hidden-xs&#8221;][vc_empty_space height=&#8221;40&#8243;][vc_empty_space height=&#8221;20&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h4><span style=\"color: #007fff\"><strong>The Art of Tracing the Implicit<\/strong><\/span><\/h4>\n<h5><span style=\"color: #007fff\"><strong>eye square (Hybrid) | Kirsten Morehouse &amp; Joulia Strauss\u00a0<\/strong><\/span><\/h5>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_column_text css=&#8221;&#8221;]A science and art workshop about the implicit and ways\u00a0 to encounter it via science and art .<\/p>\n<p>&nbsp;<\/p>\n<p>We will especially explore Turkish, East-West, and the question of European and German identity.<\/p>\n<p>&nbsp;<\/p>\n<p>You will get a complete update on the most recent findings of implicit attitudes, their technical measures, and you will be able to create an outstanding art piece. We hope this will give you a better understanding of yourself and others, and help you bring more joy to your social networks.<\/p>\n<p>&nbsp;<\/p>\n<p>The workshop is hosted by two outstanding artists and scientists:[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_empty_space height=&#8221;20&#8243;][vc_empty_space height=&#8221;20&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1727706340069{background-color: #FFFFFF !important;}&#8221; offset=&#8221;vc_hidden-lg vc_hidden-md vc_hidden-sm vc_hidden-xs&#8221;][vc_empty_space height=&#8221;40&#8243;][vc_empty_space height=&#8221;20&#8243;][\/vc_column][\/vc_row][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8 vc_col-md-offset-2 vc_col-md-8&#8243;][\/vc_column][vc_column offset=&#8221;vc_col-md-offset-2 vc_col-md-8&#8243;][\/vc_column]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;50&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221;][vc_column css=&#8221;.vc_custom_1724834946437{background-color: #007fff !important;}&#8221;][vc_column_text css=&#8221;&#8221;] Masterclasses Series [\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; z_index=&#8221;&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;80&#8243;][vc_column_text css=&#8221;&#8221;] Welcome to Our Masterclass Series on Innovative Research Methods\u00a0 [\/vc_column_text][vc_empty_space&#8230;<\/p>\n","protected":false},"author":130,"featured_media":64452,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full_width.php","meta":{"footnotes":""},"class_list":["post-63830","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v27.7) - 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