{"id":31362,"date":"2020-01-29T11:16:20","date_gmt":"2020-01-29T10:16:20","guid":{"rendered":"https:\/\/www.eye-square.com\/en\/?page_id=31362"},"modified":"2024-04-12T09:48:44","modified_gmt":"2024-04-12T07:48:44","slug":"in-context-experience-research","status":"publish","type":"page","link":"https:\/\/www.eye-square.com\/en\/in-context-experience-research\/","title":{"rendered":"In Context Experience Research"},"content":{"rendered":"

[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580330165335{padding-top: 120px !important;background-image: url(https:\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/revslider\/FrontPageSliderTemp\/LinesPlaceholder-3.png?id=31353) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_row_inner row_type=”row” type=”grid” text_align=”center” css_animation=”” css=”.vc_custom_1580232608836{margin: 0px !important;padding: 0px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;border: 0px initial !important;}”][vc_column_inner width=”5\/6″ css=”.vc_custom_1580331147522{background-image: url(https:\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/2020\/01\/BG-h1-speak@3x.png?id=31513) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}” offset=”vc_hidden-lg vc_col-md-offset-2 vc_col-md-8 vc_hidden-md vc_col-sm-offset-1 vc_hidden-sm vc_col-xs-12″][vc_empty_space][vc_column_text css=”.vc_custom_1580331553097{padding-left: 48px !important;}”]<\/p>\n

In Context
\nExperience Research<\/h1>\n

[\/vc_column_text][vc_column_text css=”.vc_custom_1580331560446{padding-left: 48px !important;}”]<\/p>\n

A fun and safe
\nresearch platform<\/h1>\n

[\/vc_column_text][vc_empty_space height=”96px”][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=”row” type=”grid” text_align=”center” css_animation=”” css=”.vc_custom_1580232608836{margin: 0px !important;padding: 0px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;border: 0px initial !important;}”][vc_column_inner width=”5\/6″ css=”.vc_custom_1580331128622{background-image: url(https:\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/2020\/01\/BG-h1-speak@3x.png?id=31513) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}” offset=”vc_col-md-offset-2 vc_col-md-8 vc_col-sm-offset-1 vc_hidden-xs”][vc_empty_space height=”35px”][vc_empty_space height=”24px”][vc_column_text]<\/p>\n

In Context Experience Research<\/h1>\n

[\/vc_column_text][vc_column_text]<\/p>\n

A fun and safe research platform<\/h1>\n

[\/vc_column_text][vc_empty_space height=”35px”][vc_empty_space height=”35px”][vc_empty_space height=”35px”][vc_empty_space height=”35px”][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”120px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580312343774{background-color: #f0f0f8 !important;}”][vc_column width=”5\/6″ css=”.vc_custom_1580297658249{margin-top: -24px !important;}” offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-10″][vc_column_text]<\/p>\n

In Context Insights<\/h2>\n

[\/vc_column_text][vc_empty_space height=”72″][\/vc_column][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-2″ css=”.vc_custom_1580297668549{margin-top: -24px !important;}”][vc_single_image image=”31415″ img_size=”full” qode_css_animation=””][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580312328046{background-color: #f0f0f8 !important;}”][vc_column width=”5\/6″ css=”.vc_custom_1580297348551{margin-top: -40px !important;}” offset=”vc_hidden-lg vc_hidden-md vc_hidden-xs”][vc_column_text]<\/p>\n

In Context Insights<\/h2>\n

[\/vc_column_text][vc_empty_space height=”72″][\/vc_column][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-xs” css=”.vc_custom_1580297411856{margin-top: -40px !important;}”][vc_single_image image=”31415″ img_size=”32px” qode_css_animation=””][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580312335710{background-color: #f0f0f8 !important;}”][vc_column width=”3\/4″ css=”.vc_custom_1580297293111{margin-top: -40px !important;}” offset=”vc_hidden-sm vc_hidden-xs”][vc_column_text]<\/p>\n

In Context Insights<\/h2>\n

[\/vc_column_text][vc_empty_space height=”72″][\/vc_column][vc_column width=”1\/6″ offset=”vc_hidden-sm vc_hidden-xs” css=”.vc_custom_1580297285615{margin-top: -40px !important;}”][vc_single_image image=”31415″ img_size=”32px” qode_css_animation=””][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580312321357{background-color: #f0f0f8 !important;}”][vc_column width=”2\/3″ offset=”vc_hidden-lg vc_hidden-md vc_col-sm-offset-2 vc_hidden-sm vc_col-xs-offset-1 vc_col-xs-10″][vc_single_image image=”31385″ img_size=”full” alignment=”center” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_hidden-md vc_col-sm-offset-1 vc_hidden-sm vc_col-xs-12″][vc_column_text]<\/p>\n

Show your test-ad <\/strong><\/span>in the authentic viewing context of Facebook, YouTube, Instagram<\/span>\u00a0and other platforms.<\/span><\/span><\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580312311865{background-color: #f0f0f8 !important;}”][vc_column width=”5\/12″ offset=”vc_hidden-lg vc_col-md-offset-0 vc_hidden-md vc_col-sm-offset-0 vc_col-xs-4 vc_hidden-xs”][vc_single_image image=”31385″ img_size=”full” alignment=”center” qode_css_animation=””][vc_empty_space height=”64px”][\/vc_column][vc_column width=”7\/12″ offset=”vc_hidden-lg vc_col-md-offset-0 vc_hidden-md vc_col-sm-offset-0 vc_col-xs-8 vc_hidden-xs”][vc_column_text]<\/p>\n

Show your test-ad <\/strong><\/span>in the authentic viewing context of Facebook, YouTube, Instagram<\/span>\u00a0and other platforms.<\/span><\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580312304849{background-color: #f0f0f8 !important;}”][vc_column width=”1\/2″ offset=”vc_col-md-offset-0 vc_col-md-6 vc_col-sm-offset-3 vc_hidden-sm vc_col-xs-4 vc_hidden-xs”][vc_single_image image=”31385″ img_size=”full” alignment=”center” qode_css_animation=””][vc_empty_space height=”96px”][\/vc_column][vc_column width=”5\/6″ offset=”vc_col-md-offset-0 vc_col-md-6 vc_col-sm-offset-1 vc_hidden-sm vc_col-xs-8 vc_hidden-xs”][vc_column_text]<\/p>\n

Show your test-ad <\/strong><\/span>in the authentic viewing context of Facebook, YouTube, Instagram<\/span>\u00a0and other platforms.<\/span><\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580312284246{background-color: #f0f0f8 !important;}”][vc_column width=”2\/3″ offset=”vc_hidden-lg vc_hidden-md vc_col-sm-offset-2 vc_hidden-sm vc_col-xs-offset-1 vc_col-xs-10″][vc_empty_space height=”64px”][vc_single_image image=”31406″ img_size=”full” alignment=”center” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_hidden-md vc_col-sm-offset-1 vc_hidden-sm vc_col-xs-12″][vc_column_text]<\/p>\n

Track how well the ad maintains the viewer’s interest<\/strong> through to completion.<\/span><\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580312275306{background-color: #f0f0f8 !important;}”][vc_column width=”5\/12″ offset=”vc_hidden-lg vc_col-md-offset-0 vc_hidden-md vc_col-sm-offset-0 vc_col-xs-4 vc_hidden-xs”][vc_single_image image=”31406″ img_size=”full” alignment=”center” qode_css_animation=””][vc_empty_space height=”64px”][\/vc_column][vc_column width=”7\/12″ offset=”vc_hidden-lg vc_col-md-offset-0 vc_hidden-md vc_col-sm-offset-0 vc_col-xs-8 vc_hidden-xs”][vc_column_text]<\/p>\n

Track how well the ad maintains the viewer’s interest<\/strong> through to completion.<\/span><\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580312268658{background-color: #f0f0f8 !important;}”][vc_column width=”1\/2″ offset=”vc_col-md-offset-0 vc_col-md-6 vc_col-sm-offset-3 vc_hidden-sm vc_col-xs-4 vc_hidden-xs”][vc_single_image image=”31406″ img_size=”full” alignment=”center” qode_css_animation=””][vc_empty_space height=”96px”][\/vc_column][vc_column width=”5\/6″ offset=”vc_col-md-offset-0 vc_col-md-6 vc_col-sm-offset-1 vc_hidden-sm vc_col-xs-8 vc_hidden-xs”][vc_column_text]<\/p>\n

Track how well the ad maintains the viewer’s interest<\/strong> through to completion.<\/span><\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580312260006{background-color: #f0f0f8 !important;}”][vc_column width=”2\/3″ offset=”vc_hidden-lg vc_hidden-md vc_col-sm-offset-2 vc_hidden-sm vc_col-xs-offset-1 vc_col-xs-10″][vc_empty_space height=”64px”][vc_single_image image=”31387″ img_size=”full” alignment=”center” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_hidden-md vc_col-sm-offset-1 vc_hidden-sm vc_col-xs-12″][vc_column_text]<\/p>\n

Measure the impact of your ad <\/strong>on product awareness, consideration and purchase intent via e-commerce shopping behavior.<\/span><\/p>\n

[\/vc_column_text][vc_empty_space height=”64px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580312251348{background-color: #f0f0f8 !important;}”][vc_column width=”5\/12″ offset=”vc_hidden-lg vc_col-md-offset-0 vc_hidden-md vc_col-sm-offset-0 vc_col-xs-4 vc_hidden-xs”][vc_single_image image=”31387″ img_size=”full” alignment=”center” qode_css_animation=””][vc_empty_space height=”64px”][\/vc_column][vc_column width=”7\/12″ offset=”vc_hidden-lg vc_col-md-offset-0 vc_hidden-md vc_col-sm-offset-0 vc_col-xs-8 vc_hidden-xs”][vc_column_text]<\/p>\n

Measure the impact of your ad <\/strong>on product awareness, consideration and purchase intent via e-commerce shopping behavior.<\/span><\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580312237656{background-color: #f0f0f8 !important;}”][vc_column width=”1\/2″ offset=”vc_col-md-offset-0 vc_col-md-6 vc_col-sm-offset-3 vc_hidden-sm vc_col-xs-4 vc_hidden-xs”][vc_single_image image=”31387″ img_size=”full” alignment=”center” qode_css_animation=””][vc_empty_space height=”96px”][\/vc_column][vc_column width=”5\/6″ offset=”vc_col-md-offset-0 vc_col-md-6 vc_col-sm-offset-1 vc_hidden-sm vc_col-xs-8 vc_hidden-xs”][vc_column_text]<\/p>\n

Measure the impact of your ad <\/strong>on product awareness, consideration and purchase intent via e-commerce shopping behavior<\/span>.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/4″ offset=”vc_col-lg-2 vc_col-md-2 vc_col-xs-4″][vc_single_image image=”31456″ img_size=”full” alignment=”right” qode_css_animation=””][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

In Context<\/strong> Testing enables valid product and ad tests in popular media contexts like Amazon, Instagram and YouTube.<\/p>\n

[\/vc_column_text][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

In Context<\/strong> Platform is a versatile, entertaining and insight-strong experimental environment. It enables a novel, highly scalable ad-effect and campaign optimization approach and provides panel-respondents and brands with a datasafe alternative to ad-tests with real users and tracking studies.<\/p>\n

[\/vc_column_text][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/4″ offset=”vc_col-lg-offset-10 vc_col-lg-2 vc_col-md-offset-10 vc_col-md-2 vc_col-sm-offset-9 vc_col-xs-offset-8 vc_col-xs-4″][vc_single_image image=”31455″ img_size=”full” alignment=”right” qode_css_animation=””][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580314790772{background-color: #f0f0f8 !important;}”][vc_column][vc_empty_space height=”96px”][vc_empty_space height=”24px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580389753284{background-color: #f0f0f8 !important;}”][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-2″ css=”.vc_custom_1580318733462{margin-top: -24px !important;}”][vc_single_image image=”31415″ img_size=”full” alignment=”right” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ css=”.vc_custom_1580297658249{margin-top: -24px !important;}” offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-10″][vc_column_text]<\/p>\n

Watch Case Example<\/h2>\n

[\/vc_column_text][vc_empty_space height=”24″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580389759573{background-color: #f0f0f8 !important;}”][vc_column width=”1\/12″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-xs” css=”.vc_custom_1580318720065{margin-top: -40px !important;}”][vc_single_image image=”31415″ img_size=”full” alignment=”right” qode_css_animation=””][\/vc_column][vc_column width=”11\/12″ css=”.vc_custom_1580317000803{margin-top: -40px !important;}” offset=”vc_hidden-lg vc_hidden-md vc_hidden-xs”][vc_column_text]<\/p>\n

Watch Case Example<\/h2>\n

[\/vc_column_text][vc_empty_space height=”24″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580389766562{background-color: #f0f0f8 !important;}”][vc_column width=”3\/4″ css=”.vc_custom_1580297293111{margin-top: -40px !important;}” offset=”vc_hidden-sm vc_hidden-xs”][vc_column_text]<\/p>\n

Watch Case Example<\/h2>\n

[\/vc_column_text][vc_empty_space height=”24″][\/vc_column][vc_column width=”1\/6″ offset=”vc_hidden-sm vc_hidden-xs” css=”.vc_custom_1580297285615{margin-top: -40px !important;}”][vc_single_image image=”31415″ img_size=”32px” qode_css_animation=””][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580389453044{background-color: #f0f0f8 !important;}”][vc_column offset=”vc_col-md-offset-1 vc_col-md-10 vc_col-xs-12″][vc_empty_space height=”24px”][vc_column_text el_class=”text-p-facts”]<\/p>\n

The video shows an A\/B test of a H\u00e4agen Dazs creative design. Please note the dynamic live content of the Instagram In Context feed.<\/p>\n

[\/vc_column_text][vc_empty_space][vc_video link=”https:\/\/youtu.be\/ccIQHgvCT7w” align=”center” css=”.vc_custom_1596637796068{border-top-width: 16px !important;border-right-width: 16px !important;border-bottom-width: 16px !important;border-left-width: 16px !important;border-left-color: #131631 !important;border-left-style: solid !important;border-right-color: #131631 !important;border-right-style: solid !important;border-top-color: #131631 !important;border-top-style: solid !important;border-bottom-color: #131631 !important;border-bottom-style: solid !important;}”][vc_empty_space height=”96px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column][vc_empty_space height=”96px”][vc_empty_space height=”24px”][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-2″ css=”.vc_custom_1580318733462{margin-top: -24px !important;}”][vc_single_image image=”31415″ img_size=”full” alignment=”right” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ css=”.vc_custom_1580297658249{margin-top: -24px !important;}” offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-10″][vc_column_text]<\/p>\n

Questions & Answers<\/h2>\n

[\/vc_column_text][vc_empty_space height=”72″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/12″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-xs” css=”.vc_custom_1580318720065{margin-top: -40px !important;}”][vc_single_image image=”31415″ img_size=”full” alignment=”right” qode_css_animation=””][\/vc_column][vc_column width=”11\/12″ css=”.vc_custom_1580317000803{margin-top: -40px !important;}” offset=”vc_hidden-lg vc_hidden-md vc_hidden-xs”][vc_column_text]<\/p>\n

Questions & Answers<\/h2>\n

[\/vc_column_text][vc_empty_space height=”72″][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”3\/4″ css=”.vc_custom_1580297293111{margin-top: -40px !important;}” offset=”vc_hidden-sm vc_hidden-xs”][vc_column_text]<\/p>\n

Questions & Answers<\/h2>\n

[\/vc_column_text][vc_empty_space height=”72″][\/vc_column][vc_column width=”1\/6″ offset=”vc_hidden-sm vc_hidden-xs” css=”.vc_custom_1580297285615{margin-top: -40px !important;}”][vc_single_image image=”31415″ img_size=”32px” qode_css_animation=””][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_single_image image=”31467″ img_size=”144px” qode_css_animation=””][\/vc_column][vc_column width=”3\/4″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_column_text]<\/p>\n

What are typical applications
\nof the In Context platform?<\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-2 vc_hidden-xs”][vc_single_image image=”31465″ img_size=”full” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-10 vc_hidden-xs” css=”.vc_custom_1580734260109{padding-right: 16px !important;}”][vc_column_text]<\/p>\n

What are typical applications
\nof the In Context platform?<\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-2 vc_hidden-xs”][vc_single_image image=”31465″ img_size=”full” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-10 vc_hidden-xs” css=”.vc_custom_1580734268424{padding-right: 16px !important;}”][vc_column_text]<\/p>\n

What are typical applications
\nof the In Context platform?<\/strong><\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_col-md-offset-2 vc_col-md-8 vc_hidden-md vc_col-sm-offset-2 vc_hidden-sm vc_col-xs-offset-2 vc_col-xs-10 vc_hidden-xs” css=”.vc_custom_1580734277548{padding-right: 32px !important;}”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

A common use case is for study participants to browse freely on Facebook or Youtube for about three minutes. The In Context software will make sure that participants naturally come into contact with the tested ads and products. Afterwards, participants are either brought to a regular ad effectiveness survey. Alternatively or additionally to this, the testers are asked to select Products in our Shopping Environments (Amazon, for example). Another use case of our Amazon Environments is that product and product variations along with positioning can be tested.<\/p>\n

[\/vc_column_text][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_col-md-offset-2 vc_col-md-8 vc_hidden-md vc_col-sm-offset-2 vc_hidden-sm vc_hidden-xs” css=”.vc_custom_1580734281630{padding-right: 32px !important;}”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

A common use case is for study participants to browse freely on Facebook or Youtube for about three minutes. The In Context software will make sure that participants naturally come into contact with the tested ads and products. Afterwards, participants are either brought to a regular ad effectiveness survey. Alternatively or additionally to this, the testers are asked to select Products in our Shopping Environments (Amazon, for example). Another use case of our Amazon Environments is that product and product variations along with positioning can be tested.<\/p>\n

[\/vc_column_text][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_col-md-offset-2 vc_col-md-8 vc_hidden-md vc_col-sm-offset-2 vc_hidden-sm vc_col-xs-offset-2 vc_col-xs-10 vc_hidden-xs”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

A common use case is for study participants to browse freely on Facebook or Youtube for about three minutes. The In Context software will make sure that participants naturally come into contact with the tested ads and products. Afterwards, participants are either brought to a regular ad effectiveness survey. Alternatively or additionally to this, the testers are asked to select Products in our Shopping Environments (Amazon, for example). Another use case of our Amazon Environments is that product and product variations along with positioning can be tested.<\/p>\n

[\/vc_column_text][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_hidden-xs”][vc_empty_space][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/6″ offset=”vc_hidden-sm vc_hidden-xs”][vc_single_image image=”31467″ img_size=”144px” qode_css_animation=””][\/vc_column][vc_column width=”3\/4″ offset=”vc_hidden-sm vc_hidden-xs”][vc_column_text]<\/p>\n

What are the benefits
\nof In Context testing?<\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_col-xs-2 vc_hidden-xs”][vc_single_image image=”31465″ img_size=”full” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_hidden-md vc_col-xs-10 vc_hidden-xs” css=”.vc_custom_1580316827867{padding-right: 16px !important;}”][vc_column_text]<\/p>\n

What are the benefits
\nof In Context testing?<\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-2″][vc_single_image image=”31465″ img_size=”full” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-10″ css=”.vc_custom_1580316805208{padding-right: 16px !important;}”][vc_column_text]<\/p>\n

What are the benefits of In Context testing?<\/strong><\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_col-md-offset-2 vc_col-md-8 vc_hidden-md vc_col-sm-offset-2 vc_hidden-sm vc_col-xs-offset-2 vc_col-xs-10″ css=”.vc_custom_1580320734103{padding-right: 32px !important;}”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

In a nutshell, you can only judge a Facebook advertisement if you see it on Facebook (i.e. \u2018in context\u2019). This has technical and psychological reasons; on one hand, the interaction and playback properties of the ad formats are part of the advertising experience. The YouTube \u201cSkip\u201d button and the auto-play videos in the Facebook Newsfeed are well-known examples. In contrast, Instagram\u2019s \u201cStories\u201d and \u201cTagged Products\u201d offers completely new presentation and interaction options.<\/strong><\/p>\n

[\/vc_column_text][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

In addition, surfing on platforms such as YouTube or Instagram is associated with certain expectations and goals. A creative design that takes into account the user\u2019s particular mode of reception can greatly benefit from the presentation and affiliation with the platform\u2019s context. If a creative execution does not connect with the context in which it is shown, the ad is at risk of being perceived as misplaced and as a disturbance and may ultimately harm the brand and the user’s experience of the media platform.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_col-md-offset-2 vc_col-md-8 vc_hidden-md vc_col-sm-offset-2 vc_col-xs-12 vc_hidden-xs” css=”.vc_custom_1580321027354{padding-right: 32px !important;}”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

In a nutshell, you can only judge a Facebook advertisement if you see it on Facebook (i.e. \u2018in context\u2019). This has technical and psychological reasons; on one hand, the interaction and playback properties of the ad formats are part of the advertising experience. The YouTube \u201cSkip\u201d button and the auto-play videos in the Facebook Newsfeed are well-known examples. In contrast, Instagram\u2019s \u201cStories\u201d and \u201cTagged Products\u201d offers completely new presentation and interaction options.<\/strong><\/p>\n

[\/vc_column_text][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

In addition, surfing on platforms such as YouTube or Instagram is associated with certain expectations and goals. A creative design that takes into account the user\u2019s particular mode of reception can greatly benefit from the presentation and affiliation with the platform\u2019s context. If a creative execution does not connect with the context in which it is shown, the ad is at risk of being perceived as misplaced and as a disturbance and may ultimately harm the brand and the users experience of the media platform..<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”5\/6″ offset=”vc_col-md-offset-2 vc_col-md-8 vc_col-sm-offset-2 vc_hidden-sm vc_col-xs-offset-2 vc_col-xs-10 vc_hidden-xs”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

In a nutshell, you can only judge a Facebook advertisement if you see it on Facebook (i.e. \u2018in context\u2019). This has technical and psychological reasons; on one hand, the interaction and playback properties of the ad formats are part of the advertising experience. The YouTube \u201cSkip\u201d button and the auto-play videos in the Facebook Newsfeed are well-known examples. In contrast, Instagram\u2019s \u201cStories\u201d and \u201cTagged Products\u201d offers completely new presentation and interaction options.<\/strong><\/p>\n

[\/vc_column_text][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

In addition, surfing on platforms such as YouTube or Instagram is associated with certain expectations and goals. A creative design that takes into account the user\u2019s particular mode of reception can greatly benefit from the presentation and affiliation with the platform\u2019s context. If a creative execution does not connect with the context in which it is shown, the ad is at risk of being perceived as misplaced and as a disturbance and may ultimately harm the brand and the users experience of the media platform.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column][vc_empty_space][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/6″ offset=”vc_hidden-sm vc_hidden-xs”][vc_single_image image=”31467″ img_size=”144px” qode_css_animation=””][\/vc_column][vc_column width=”3\/4″ offset=”vc_hidden-sm vc_hidden-xs”][vc_column_text]<\/p>\n

How does it compare to alternative solutions?<\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_col-xs-2 vc_hidden-xs”][vc_single_image image=”31465″ img_size=”full” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_hidden-md vc_col-xs-10 vc_hidden-xs” css=”.vc_custom_1580316827867{padding-right: 16px !important;}”][vc_column_text]<\/p>\n

How does it compare
\nto alternative solutions?<\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-2″][vc_single_image image=”31465″ img_size=”full” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-10″ css=”.vc_custom_1580316805208{padding-right: 16px !important;}”][vc_column_text]<\/p>\n

How does it compare to alternative solutions?<\/strong><\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_col-md-offset-2 vc_col-md-8 vc_hidden-md vc_col-sm-offset-2 vc_hidden-sm vc_col-xs-offset-2 vc_col-xs-10″ css=”.vc_custom_1580320734103{padding-right: 32px !important;}”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

One competitive approach is to play the to-be-tested creations in small scale batches on platforms like Facebook or Youtube and to attempt to re-engage with the respondents in an online panel to conduct a questionnaire. This approach is strongly tied to the respective media platforms, while our approach is time-efficient and allows comparisons across all major media platforms. <\/strong><\/p>\n

[\/vc_column_text][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

Furthermore, more brands and media have decided to limit experimentation with live users and the sharing of their user data. Instead, they choose focused studies with informed study participants. Our closed up test environments have no access to personal data and minimize the risk of drafts being shared and distributed. Our approach is faster, platform-independent as well as cross-platform, maximizing data security for the participants and the brand.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_col-md-offset-2 vc_col-md-8 vc_hidden-md vc_col-sm-offset-2 vc_col-xs-12 vc_hidden-xs” css=”.vc_custom_1580321027354{padding-right: 32px !important;}”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

One competitive approach is to play the to-be-tested creations in small scale batches on platforms like Facebook or Youtube and to attempt to re-engage with the respondents in an online panel to conduct a questionnaire. This approach is strongly tied to the respective media platforms, while our approach is time-efficient and allows comparisons across all major media platforms. <\/strong><\/p>\n

[\/vc_column_text][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

Furthermore, more brands and media have decided to limit experimentation with live users and the sharing of their user data. Instead, they choose focused studies with informed study participants. Our closed up test environments have no access to personal data and minimize the risk of drafts being shared and distributed. Our approach is faster, platform-independent as well as cross-platform, maximizing data security for the participants and the brand.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”5\/6″ offset=”vc_col-md-offset-2 vc_col-md-8 vc_col-sm-offset-2 vc_hidden-sm vc_col-xs-offset-2 vc_col-xs-10 vc_hidden-xs”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

One competitive approach is to play the to-be-tested creations in small scale batches on platforms like Facebook or Youtube and to attempt to re-engage with the respondents in an online panel to conduct a questionnaire. This approach is strongly tied to the respective media platforms, while our approach is time-efficient and allows comparisons across all major media platforms. <\/strong><\/p>\n

[\/vc_column_text][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

Furthermore, more brands and media have decided to limit experimentation with live users and the sharing of their user data. Instead, they choose focused studies with informed study participants. Our closed up test environments have no access to personal data and minimizes the risk of drafts being shared and distributed. Our approach is faster, platform-independent as well as cross-platform, maximizing data security for the participants and the brand.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column][vc_empty_space][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/6″ offset=”vc_hidden-sm vc_hidden-xs”][vc_single_image image=”31467″ img_size=”144px” qode_css_animation=””][\/vc_column][vc_column width=”3\/4″ offset=”vc_hidden-sm vc_hidden-xs”][vc_column_text]<\/p>\n

What data outputs
\ndoes it provide?<\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_col-xs-2 vc_hidden-xs”][vc_single_image image=”31465″ img_size=”full” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_hidden-md vc_col-xs-10 vc_hidden-xs” css=”.vc_custom_1580316827867{padding-right: 16px !important;}”][vc_column_text]<\/p>\n

What data outputs
\ndoes it provide?<\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-2″][vc_single_image image=”31465″ img_size=”full” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-10″ css=”.vc_custom_1580316805208{padding-right: 16px !important;}”][vc_column_text]<\/p>\n

What data outputs does it provide?<\/strong><\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_col-md-offset-2 vc_col-md-8 vc_hidden-md vc_col-sm-offset-2 vc_hidden-sm vc_col-xs-offset-2 vc_col-xs-10″ css=”.vc_custom_1580320734103{padding-right: 32px !important;}”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

Our data output is very versatile and allows our customers to benchmark with all their current live campaign data. The most important ad performance metric we provide is the view retention (also known as “visible playtime”). This value is also passed on directly to the subsequent follow-up survey. The survey can thus take into account whether the advertised product has become visible in the video and specifically ask the participants why they skipped or scrolled away. Viewer retention (moment of skip) data is also a valuable insight to inform the creative design optimization process.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_col-md-offset-2 vc_col-md-8 vc_hidden-md vc_col-sm-offset-2 vc_col-xs-12 vc_hidden-xs” css=”.vc_custom_1580321027354{padding-right: 32px !important;}”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

Our data output is very versatile and allows our customers to benchmark with all their current live campaign data. The most important ad performance metric we provide is the view retention (also known as “visible playtime”). This value is also passed on directly to the subsequent follow-up survey. The survey can thus take into account whether the advertised product has become visible in the video and specifically ask the participants why they skipped or scrolled away. Viewer retention (moment of skip) data is also a valuable insight to inform the creative design optimization process.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column width=”5\/6″ offset=”vc_col-md-offset-2 vc_col-md-8 vc_col-sm-offset-2 vc_hidden-sm vc_col-xs-offset-2 vc_col-xs-10 vc_hidden-xs”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

Our data output is very versatile and allows our customers to benchmark with all their current live campaign data. The most important ad performance metric we provide is the view retention (also known as “visible playtime”). This value is also passed on directly to the subsequent follow-up survey. The survey can thus take into account whether the advertised product has become visible in the video and specifically ask the participants why they skipped or scrolled away. Viewer retention (moment of skip) data is also a valuable insight to inform the creative design optimization process.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column][vc_empty_space][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580329141058{background-color: #f0f0f8 !important;}”][vc_column offset=”vc_hidden-lg vc_hidden-md vc_hidden-xs”][vc_empty_space][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner width=”1\/2″ offset=”vc_col-lg-offset-0 vc_hidden-lg vc_col-md-offset-0 vc_col-md-5 vc_hidden-md vc_col-sm-offset-2 vc_col-xs-offset-1 vc_col-xs-10 vc_hidden-xs”][vc_column_text css=”.vc_custom_1580326901146{padding-top: 16px !important;padding-right: 8px !important;padding-bottom: 16px !important;padding-left: 8px !important;background-color: #131631 !important;}”]<\/p>\n

Safety & Rich Experiences<\/h2>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580326377028{background-color: #f0f0f8 !important;}”][vc_column offset=”vc_hidden-sm”][vc_empty_space][vc_empty_space][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner width=”1\/2″ offset=”vc_col-lg-offset-0 vc_col-md-offset-0 vc_col-md-5 vc_col-sm-offset-0 vc_hidden-sm vc_col-xs-offset-1 vc_col-xs-10″][vc_column_text css=”.vc_custom_1580326901146{padding-top: 16px !important;padding-right: 8px !important;padding-bottom: 16px !important;padding-left: 8px !important;background-color: #131631 !important;}”]<\/p>\n

Safety & Rich Experiences<\/h2>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580327949030{background-color: #f0f0f8 !important;}”][vc_column width=”1\/6″ offset=”vc_hidden-sm vc_hidden-xs”][vc_single_image image=”31504″ img_size=”144px” qode_css_animation=””][\/vc_column][vc_column width=”3\/4″ offset=”vc_hidden-sm vc_hidden-xs”][vc_column_text]<\/p>\n

Data-safety for
\nparticipants and brands<\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580327955466{background-color: #f0f0f8 !important;}”][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_col-xs-2 vc_hidden-xs”][vc_single_image image=”31503″ img_size=”full” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_hidden-md vc_col-xs-10 vc_hidden-xs” css=”.vc_custom_1580316827867{padding-right: 16px !important;}”][vc_column_text]<\/p>\n

Data-safety for
\nparticipants and brands<\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580328925428{background-color: #f0f0f8 !important;}”][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-2″][vc_single_image image=”31503″ img_size=”full” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-10″ css=”.vc_custom_1580316805208{padding-right: 16px !important;}”][vc_column_text]<\/p>\n

Data-safety for participants and brands<\/strong><\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580327934212{background-color: #f0f0f8 !important;}”][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_col-md-offset-2 vc_col-md-8 vc_hidden-md vc_col-sm-offset-2 vc_hidden-sm vc_col-xs-offset-2 vc_col-xs-10″ css=”.vc_custom_1580320734103{padding-right: 32px !important;}”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

The test environment consists of firmly constrained replications of popular media and apps that can be loaded in the private mode of a mobile browser.<\/p>\n

[\/vc_column_text][vc_empty_space height=”16px”][vc_column_text el_class=”text-p-facts”]<\/p>\n

Data recording is limited to merely visibility durations and interactions with the researched media elements – access to personal data, URLs or cookie data is not possible.<\/p>\n

[\/vc_column_text][vc_empty_space height=”16px”][vc_column_text el_class=”text-p-facts”]<\/p>\n

Further, brands will profit from the data-safety of our In Context Technology: Creations and product designs are protected from uncontrolled distribution.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580327925650{background-color: #f0f0f8 !important;}”][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_col-md-offset-2 vc_col-md-8 vc_hidden-md vc_col-sm-offset-2 vc_col-xs-12 vc_hidden-xs” css=”.vc_custom_1580321027354{padding-right: 32px !important;}”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

The test environment consists of firmly constrained replications of popular media and apps that can be loaded in the private mode of a mobile browser.<\/p>\n

[\/vc_column_text][vc_empty_space height=”16px”][vc_column_text el_class=”text-p-facts”]<\/p>\n

Data recording is limited to merely visibility durations and interactions with the researched media elements – access to personal data, URLs or cookie data is not possible.<\/p>\n

[\/vc_column_text][vc_empty_space height=”16px”][vc_column_text el_class=”text-p-facts”]<\/p>\n

Further, brands will profit from the data-safety of our In Context Technology: Creations and product designs are protected from uncontrolled distribution.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580327919516{background-color: #f0f0f8 !important;}”][vc_column width=”5\/6″ offset=”vc_col-md-offset-2 vc_col-md-8 vc_col-sm-offset-2 vc_hidden-sm vc_col-xs-offset-2 vc_col-xs-10 vc_hidden-xs”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

The test environment consists of firmly constrained replications of popular media and apps that can be loaded in the private mode of a mobile browser.<\/p>\n

[\/vc_column_text][vc_empty_space height=”16px”][vc_column_text el_class=”text-p-facts”]<\/p>\n

Data recording is limited to merely visibility durations and interactions with the researched media elements – access to personal data, URLs or cookie data is not possible.<\/p>\n

[\/vc_column_text][vc_empty_space height=”16px”][vc_column_text el_class=”text-p-facts”]<\/p>\n

Further, brands will profit from the data-safety of our In Context Technology: Creations and product designs are protected from uncontrolled distribution.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580327911936{background-color: #f0f0f8 !important;}”][vc_column][vc_empty_space][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580327949030{background-color: #f0f0f8 !important;}”][vc_column width=”1\/6″ offset=”vc_hidden-sm vc_hidden-xs”][vc_single_image image=”31504″ img_size=”144px” qode_css_animation=””][\/vc_column][vc_column width=”3\/4″ offset=”vc_hidden-sm vc_hidden-xs”][vc_column_text]<\/p>\n

Participants’
\nexperience<\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580327955466{background-color: #f0f0f8 !important;}”][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_col-xs-2 vc_hidden-xs”][vc_single_image image=”31503″ img_size=”full” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_hidden-md vc_col-xs-10 vc_hidden-xs” css=”.vc_custom_1580316827867{padding-right: 16px !important;}”][vc_column_text]<\/p>\n

Participants’
\nexperience<\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580327961416{background-color: #f0f0f8 !important;}”][vc_column width=”1\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-2″][vc_single_image image=”31503″ img_size=”full” qode_css_animation=””][\/vc_column][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_hidden-md vc_hidden-sm vc_col-xs-10″ css=”.vc_custom_1580316805208{padding-right: 16px !important;}”][vc_column_text]<\/p>\n

Participants’ experience<\/strong><\/h3>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580327934212{background-color: #f0f0f8 !important;}”][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_col-md-offset-2 vc_col-md-8 vc_hidden-md vc_col-sm-offset-2 vc_hidden-sm vc_col-xs-offset-2 vc_col-xs-10″ css=”.vc_custom_1580332023853{padding-right: 32px !important;}”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

The test subjects are offered a broad selection of live media to inform and entertain themselves according to their natural media use. The survey experience requires a very low involvement of the participant. It is often described as entertaining and useful and thereby facilitates recruiting of critical panel demographics.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580327925650{background-color: #f0f0f8 !important;}”][vc_column width=”5\/6″ offset=”vc_hidden-lg vc_col-md-offset-2 vc_col-md-8 vc_hidden-md vc_col-sm-offset-2 vc_col-xs-12 vc_hidden-xs” css=”.vc_custom_1580332019460{padding-right: 32px !important;}”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

The test subjects are offered a broad selection of live media to inform and entertain themselves according to their natural media use. The survey experience requires a very low involvement of the participant. It is often described as entertaining and useful and thereby facilitates recruiting of critical panel demographics.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580327919516{background-color: #f0f0f8 !important;}”][vc_column width=”5\/6″ offset=”vc_col-md-offset-2 vc_col-md-8 vc_col-sm-offset-2 vc_hidden-sm vc_col-xs-offset-2 vc_col-xs-10 vc_hidden-xs”][vc_empty_space][vc_column_text el_class=”text-p-facts”]<\/p>\n

The test subjects are offered a broad selection of live media to inform and entertain themselves according to their natural media use. The survey experience requires a very low involvement of the participant. It is often described as entertaining and useful and thereby facilitates recruiting of critical panel demographics.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580327911936{background-color: #f0f0f8 !important;}”][vc_column][vc_empty_space][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column offset=”vc_hidden-sm”][vc_empty_space][vc_empty_space][vc_row_inner row_type=”row” type=”full_width” text_align=”left” css_animation=””][vc_column_inner offset=”vc_col-xs-12″][vc_column_text css=”.vc_custom_1580388379182{padding-top: 16px !important;padding-right: 8px !important;padding-bottom: 16px !important;padding-left: 8px !important;background-color: #131631 !important;}”]<\/p>\n

Contact us for more information about In Context Research<\/span><\/h2>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1523633019920{background-color: #ffffff !important;}”][vc_column offset=”vc_col-md-offset-3 vc_col-md-6″ css=”.vc_custom_1624976251588{border-top-width: 4px !important;border-right-width: 4px !important;border-bottom-width: 4px !important;border-left-width: 4px !important;border-radius: 2px !important;}”][vc_column_text]

<\/div>

You are currently viewing a placeholder content from reCAPTCHA<\/strong>. To access the actual content, click the button below. Please note that doing so will share data with third-party providers.<\/p> More Information<\/a> <\/div>

Unblock content<\/a> Accept required service and unblock content<\/a> <\/div> <\/div> <\/div><\/div>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”grid” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column offset=”vc_hidden-sm vc_hidden-xs”][vc_empty_space height=”40″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580330165335{padding-top: 120px !important;background-image: url(https:\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/revslider\/FrontPageSliderTemp\/LinesPlaceholder-3.png?id=31353) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_row_inner row_type=”row” type=”grid” text_align=”center” css_animation=”” css=”.vc_custom_1580232608836{margin: 0px !important;padding: 0px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;border: 0px initial !important;}”][vc_column_inner width=”5\/6″ css=”.vc_custom_1580331147522{background-image: url(https:\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/2020\/01\/BG-h1-speak@3x.png?id=31513) !important;background-position: center !important;background-repeat: no-repeat !important;background-size:…<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full_width.php","meta":{"footnotes":""},"class_list":["post-31362","page","type-page","status-publish","hentry"],"yoast_head":"\nIn Context Experience Research | eye square<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eye-square.com\/en\/in-context-experience-research\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"In Context Experience Research\" \/>\n<meta property=\"og:description\" content=\"[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580330165335{padding-top: 120px !important;background-image: url(https:\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/revslider\/FrontPageSliderTemp\/LinesPlaceholder-3.png?id=31353) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_row_inner row_type=”row” type=”grid” text_align=”center” css_animation=”” css=”.vc_custom_1580232608836{margin: 0px !important;padding: 0px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;border: 0px initial !important;}”][vc_column_inner width=”5\/6″ css=”.vc_custom_1580331147522{background-image: url(https:\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/2020\/01\/BG-h1-speak@3x.png?id=31513) !important;background-position: center !important;background-repeat: no-repeat !important;background-size:...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.eye-square.com\/en\/in-context-experience-research\/\" \/>\n<meta property=\"og:site_name\" content=\"eye square\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-12T07:48:44+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"25 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/in-context-experience-research\\\/\",\"url\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/in-context-experience-research\\\/\",\"name\":\"In Context Experience Research | eye square\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/#website\"},\"datePublished\":\"2020-01-29T10:16:20+00:00\",\"dateModified\":\"2024-04-12T07:48:44+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/in-context-experience-research\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.eye-square.com\\\/en\\\/in-context-experience-research\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/in-context-experience-research\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"In Context Experience Research\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/\",\"name\":\"eye square\",\"description\":\"Experience Research - Full Market Research Service in the Digital World\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/#organization\",\"name\":\"eye square GmbH\",\"url\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/4\\\/revslider\\\/e2_homepage_01102018\\\/e2-logo-RGB-rec-rand5-128px.jpg\",\"contentUrl\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/wp-content\\\/uploads\\\/sites\\\/4\\\/revslider\\\/e2_homepage_01102018\\\/e2-logo-RGB-rec-rand5-128px.jpg\",\"width\":128,\"height\":61,\"caption\":\"eye square GmbH\"},\"image\":{\"@id\":\"https:\\\/\\\/www.eye-square.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"In Context Experience Research | eye square","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.eye-square.com\/en\/in-context-experience-research\/","og_locale":"en_GB","og_type":"article","og_title":"In Context Experience Research","og_description":"[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern” css=”.vc_custom_1580330165335{padding-top: 120px !important;background-image: url(https:\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/revslider\/FrontPageSliderTemp\/LinesPlaceholder-3.png?id=31353) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_row_inner row_type=”row” type=”grid” text_align=”center” css_animation=”” css=”.vc_custom_1580232608836{margin: 0px !important;padding: 0px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;border: 0px initial !important;}”][vc_column_inner width=”5\/6″ css=”.vc_custom_1580331147522{background-image: url(https:\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/2020\/01\/BG-h1-speak@3x.png?id=31513) !important;background-position: center !important;background-repeat: no-repeat !important;background-size:...","og_url":"https:\/\/www.eye-square.com\/en\/in-context-experience-research\/","og_site_name":"eye square","article_modified_time":"2024-04-12T07:48:44+00:00","twitter_card":"summary_large_image","twitter_misc":{"Estimated reading time":"25 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.eye-square.com\/en\/in-context-experience-research\/","url":"https:\/\/www.eye-square.com\/en\/in-context-experience-research\/","name":"In Context Experience Research | eye square","isPartOf":{"@id":"https:\/\/www.eye-square.com\/en\/#website"},"datePublished":"2020-01-29T10:16:20+00:00","dateModified":"2024-04-12T07:48:44+00:00","breadcrumb":{"@id":"https:\/\/www.eye-square.com\/en\/in-context-experience-research\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.eye-square.com\/en\/in-context-experience-research\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.eye-square.com\/en\/in-context-experience-research\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.eye-square.com\/en\/"},{"@type":"ListItem","position":2,"name":"In Context Experience Research"}]},{"@type":"WebSite","@id":"https:\/\/www.eye-square.com\/en\/#website","url":"https:\/\/www.eye-square.com\/en\/","name":"eye square","description":"Experience Research - Full Market Research Service in the Digital World","publisher":{"@id":"https:\/\/www.eye-square.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.eye-square.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.eye-square.com\/en\/#organization","name":"eye square GmbH","url":"https:\/\/www.eye-square.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.eye-square.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/revslider\/e2_homepage_01102018\/e2-logo-RGB-rec-rand5-128px.jpg","contentUrl":"https:\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/revslider\/e2_homepage_01102018\/e2-logo-RGB-rec-rand5-128px.jpg","width":128,"height":61,"caption":"eye square GmbH"},"image":{"@id":"https:\/\/www.eye-square.com\/en\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.eye-square.com\/en\/wp-json\/wp\/v2\/pages\/31362","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.eye-square.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.eye-square.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.eye-square.com\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.eye-square.com\/en\/wp-json\/wp\/v2\/comments?post=31362"}],"version-history":[{"count":9,"href":"https:\/\/www.eye-square.com\/en\/wp-json\/wp\/v2\/pages\/31362\/revisions"}],"predecessor-version":[{"id":69509,"href":"https:\/\/www.eye-square.com\/en\/wp-json\/wp\/v2\/pages\/31362\/revisions\/69509"}],"wp:attachment":[{"href":"https:\/\/www.eye-square.com\/en\/wp-json\/wp\/v2\/media?parent=31362"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}