{"id":30352,"date":"2019-07-25T13:38:57","date_gmt":"2019-07-25T12:38:57","guid":{"rendered":"https:\/\/www.eye-square.com\/en\/?page_id=30352"},"modified":"2019-12-23T15:55:03","modified_gmt":"2019-12-23T14:55:03","slug":"memex-2019","status":"publish","type":"page","link":"https:\/\/www.eye-square.com\/en\/memex-2019\/","title":{"rendered":"MEMEX 2019"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column offset=&#8221;vc_hidden-xs&#8221;]\n\t\t\t\t<p class=\"rs-p-wp-fix\"><\/p>\n\t\t\t\t<sr7-module data-alias=\"memex-2019-short-en\" data-id=\"189\" id=\"SR7_189_1\" class=\"rs-ov-hidden\" data-version=\"6.7.55\">\n\t\t\t\t\t<sr7-adjuster><\/sr7-adjuster>\n\t\t\t\t\t<sr7-content>\n\t\t\t\t\t\t<sr7-slide id=\"SR7_189_1-211\" data-key=\"211\">\n\t\t\t\t\t\t\t<sr7-bg id=\"SR7_189_1-211-27\" class=\"sr7-layer\"><noscript><img decoding=\"async\" src=\"https:\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/revslider\/memex-2019-short-en\/MEMEX_2019_ohnealles-1024x576.png\" alt=\"\" title=\"MEMEX_2019_ohnealles-1024&#215;576.png\"><\/noscript><\/sr7-bg>\n\t\t\t\t\t\t\t<sr7-txt id=\"SR7_189_1-211-2\" class=\"sr7-layer\">ATTENTION<\/sr7-txt>\n\t\t\t\t\t\t\t<sr7-txt id=\"SR7_189_1-211-4\" class=\"sr7-layer\">Memex 2019<\/sr7-txt>\n\t\t\t\t\t\t\t<sr7-txt id=\"SR7_189_1-211-5\" class=\"sr7-layer\">To the gallery!<\/sr7-txt>\n\t\t\t\t\t\t\t<sr7-txt id=\"SR7_189_1-211-26\" class=\"sr7-layer\">The Gift of<\/sr7-txt>\n\t\t\t\t\t\t<\/sr7-slide>\n\t\t\t\t\t\t<sr7-slide id=\"SR7_189_1-526\" data-key=\"526\">\n\t\t\t\t\t\t<\/sr7-slide>\n\t\t\t\t\t<\/sr7-content>\n\t\t\t\t\t<image_lists style=\"display:none\">\n\t\t\t\t\t\t<img data-src=\"\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/revslider\/memex-2019-short-en\/MEMEX_2019_ohnealles-1024x576.png\" data-libid=\"31299\" title=\"MEMEX_2019_ohnealles-1024&#215;576.png\" width=\"0\" height=\"0\" data-dbsrc=\"Ly93d3cuZXllLXNxdWFyZS5jb20vZW4vd3AtY29udGVudC91cGxvYWRzL3NpdGVzLzQvcmV2c2xpZGVyL21lbWV4LTIwMTktc2hvcnQtZW4vTUVNRVhfMjAxOV9vaG5lYWxsZXMtMTAyNHg1NzYucG5n\"\/>\n\t\t\t\t\t<\/image_lists>\n\t\t\t\t<\/sr7-module>\n\t\t\t\t<script>\n\t\t\t\t\twindow.SR7 ??={};SR7.PMH ??={}; SR7.PMH[\"SR7_189_1\"] = {cn:100,state:false,fn: function() { if (window._tpt!==undefined && window._tpt.prepareModuleHeight !== undefined) {  _tpt.prepareModuleHeight({id:\"SR7_189_1\",el:[450,450,768,960,720],type:'hero',shdw:'0',gh:[450,450,240,182,112],gw:[1920,1920,1024,778,480],vpt:['-200px'],size:{fullWidth:false, fullHeight:false},mh:'0',onh:0,onw:0,bg:{color:'{\"orig\":\"transparent\",\"type\":\"solid\",\"string\":\"transparent\"}'},googleFont:\"ignore\",plType:'0',plColor:'#FFFFFF'});   SR7.PMH[\"SR7_189_1\"].state=true;} else if(SR7.PMH[\"SR7_189_1\"].cn-->0)\tsetTimeout( SR7.PMH[\"SR7_189_1\"].fn,19);}};SR7.PMH[\"SR7_189_1\" ].fn();\n\t\t\t\t<\/script>\n[\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column offset=&#8221;vc_hidden-lg vc_hidden-md vc_hidden-sm&#8221;][vc_single_image image=&#8221;30369&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; qode_css_animation=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;10&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column offset=&#8221;vc_hidden-lg vc_hidden-md vc_hidden-sm vc_hidden-xs&#8221;][vc_empty_space height=&#8221;20px&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column css=&#8221;.vc_custom_1494941050417{margin-bottom: -40px !important;padding-top: 20px !important;padding-bottom: 20px !important;background-color: #00b4ff !important;}&#8221;][vc_column_text]<\/p>\n<h1 class=\"textWeiss\" style=\"text-align: center\">memex 2019 \u2013 20 years of eye square<\/h1>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1494940571697{background-color: #f0f0f0 !important;}&#8221;][vc_column][vc_empty_space height=&#8221;80&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1496399488548{background-color: #f0f0f0 !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-md-6&#8243;][vc_empty_space height=&#8221;20&#8243;][vc_column_text css=&#8221;.vc_custom_1564050492121{margin-top: 20px !important;}&#8221;]<\/p>\n<h4 style=\"text-align: right\"><strong><span style=\"color: #00b4ff\">THE GIFT OF ATTENTION:<br \/>\n<\/span><\/strong><\/h4>\n<h4 style=\"text-align: right\"><span style=\"color: #00b4ff\"><strong>ABOUT TECHNOLOGY AND THE ART OF SUCCESSFUL CUSTOMER CONTACT<br \/>\n<\/strong><\/span><\/h4>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1496399507734{background-color: #f0f0f0 !important;}&#8221;][vc_column offset=&#8221;vc_col-md-offset-6 vc_col-md-6&#8243;][vc_column_text]We would like to thank all of the guests of this year&#8217;s Memex conference! The main topic this year was: <strong>The gift of attention.<\/strong>[\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;][vc_column_text]Memex is one of the most important Berlin conferences on the subject of harmony between human and machine. We illuminate the determining role of today\u2019s digital sphere using insights from psychology, business and art performances from contemporary artists.<\/p>\n<p>As always, the memex this year on <strong>September 6th, 2019,<\/strong> included exciting talks and discussions and afterwards a cosy get-together &#8211; this time combined with the <strong>celebration of our 20th birthday!<\/strong>[\/vc_column_text][vc_empty_space height=&#8221;100&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column css=&#8221;.vc_custom_1494944330063{margin-top: -40px !important;padding-top: 20px !important;padding-bottom: 20px !important;background-color: #00b4ff !important;}&#8221;][vc_column_text]<\/p>\n<h2 class=\"textWeiss\" style=\"text-align: center\"><strong>Programm<\/strong><\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;60&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;10&#8243;][vc_separator type=&#8221;normal&#8221; color=&#8221;#00b4ff&#8221;][vc_empty_space height=&#8221;10&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center\"><strong>Registration &amp; Breakfast<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_column_text]<span style=\"color: #00b4ff\"><b>From 9 am<\/b><\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;10&#8243;][vc_separator type=&#8221;normal&#8221; color=&#8221;#00b4ff&#8221;][vc_empty_space height=&#8221;10&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_single_image image=&#8221;30485&#8243; img_size=&#8221;150 x 150&#8243; style=&#8221;vc_box_circle_2&#8243; qode_css_animation=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_column_text]<span style=\"color: #00b4ff\"><strong>9:30 &#8211; 10:00 am<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: left\"><strong>Joulia Strauss<\/strong><br \/>\n<b>Artist<\/b><\/p>\n<p style=\"text-align: left\"><em>&#8220;Live Lyra Performance&#8221;<\/em><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;40&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_single_image image=&#8221;23820&#8243; img_size=&#8221;150 x 150&#8243; style=&#8221;vc_box_circle_2&#8243; qode_css_animation=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_column_text]<span style=\"color: #00b4ff\"><strong>10:00 &#8211; 10:45 am<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Michael Schiessl<br \/>\nFounder &amp; CEO, eye square<br \/>\n<\/strong><em>\u201eThe Gift of Attention\u201d<\/em>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;40&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_single_image image=&#8221;30358&#8243; img_size=&#8221;150 x 150&#8243; style=&#8221;vc_box_circle_2&#8243; qode_css_animation=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: left\"><span style=\"color: #00b4ff\"><strong>10:45 &#8211; 11:15 am<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: left\"><strong>Heiko Schulz<br \/>\nHead of Market and Customer Analytics, Techniker Krankenkasse<\/strong><\/p>\n<p style=\"text-align: left\"><em>\u201cPublic Health Insurance &#8211;<br \/>\nfrom Low Involvement to a Sexy Product\u201d<\/em><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;10&#8243;][vc_separator type=&#8221;normal&#8221; color=&#8221;#00b4ff&#8221;][vc_empty_space height=&#8221;10&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center\"><strong>Coffee Break<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_column_text]<span style=\"color: #00b4ff\"><b>11:15 &#8211; 11:45 am<\/b><\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;10&#8243;][vc_separator type=&#8221;normal&#8221; color=&#8221;#00b4ff&#8221;][vc_empty_space height=&#8221;10&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_single_image image=&#8221;30359&#8243; img_size=&#8221;150 x 150&#8243; style=&#8221;vc_box_circle_2&#8243; qode_css_animation=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_column_text]<span style=\"color: #00b4ff\"><strong>11:45 am &#8211; 12:15 pm<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: left\"><strong>Christine M\u00f6ller<\/strong><br \/>\n<strong>Head of Customer Research\u00a0<\/strong><strong>Central &amp; Southern Europe, eBay<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;40&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_empty_space height=&#8221;10&#8243;][vc_single_image image=&#8221;30488&#8243; img_size=&#8221;150 x 150&#8243; style=&#8221;vc_box_circle_2&#8243; qode_css_animation=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_empty_space height=&#8221;10&#8243;][vc_column_text]<strong>Justin Hwa<br \/>\nSenior Lead Product Manager \/ General Manager &#8211; catch.app, eBay<\/strong><\/p>\n<p style=\"text-align: left\"><em>&#8220;Catch&#8217;ing the Attention of Millenials&#8221;<\/em><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;40&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_single_image image=&#8221;23871&#8243; img_size=&#8221;150 x 150&#8243; style=&#8221;vc_box_circle_2&#8243; qode_css_animation=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_column_text]<span style=\"color: #00b4ff\"><strong>12:15 &#8211; 12:45 pm<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: left\"><strong>Jekaterina Cechini<br \/>\nHead of eCommerce and Sales Innovations, BVG<\/strong><\/p>\n<p style=\"text-align: left\"><i>&#8220;Just Leave it Out: Dealing with Limited Attention&#8221;<\/i><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;10&#8243;][vc_separator type=&#8221;normal&#8221; color=&#8221;#00b4ff&#8221;][vc_empty_space height=&#8221;10&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center\"><strong>Lunch<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_column_text]<span style=\"color: #00b4ff\"><b>12:45 &#8211; 1:45 pm<\/b><\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;10&#8243;][vc_separator type=&#8221;normal&#8221; color=&#8221;#00b4ff&#8221;][vc_empty_space height=&#8221;10&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_single_image image=&#8221;30472&#8243; img_size=&#8221;150 x 150&#8243; style=&#8221;vc_box_circle_2&#8243; qode_css_animation=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_column_text]<\/p>\n<p><span style=\"color: #00b4ff\"><strong>1:45 &#8211; 2:15 pm<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Dr. Jacques Blanchard<br \/>\n<\/strong><strong>Expert Consumer Research<\/strong><\/p>\n<p><em>\u201eHow Decision Choice is Affected by Digital and Traditional Media Contacts, Branding, Packaging, Pricing and POS: Results from the MAX Study\u201d<\/em><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;40&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_single_image image=&#8221;30357&#8243; img_size=&#8221;150 x 150&#8243; style=&#8221;vc_box_circle_2&#8243; qode_css_animation=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_column_text]<span style=\"color: #00b4ff\"><strong>2:15 &#8211; 2:45 pm<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Mathias Rolfes<\/strong><br \/>\n<strong>Creative Director Digital, MetaDesign<\/strong><\/p>\n<p><em>&#8220;Conversation Branding:<br \/>\n<\/em><em>How Voice Becomes a Brand Experience\u201d<\/em>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;40&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_single_image image=&#8221;28665&#8243; img_size=&#8221;150 x 150&#8243; style=&#8221;vc_box_circle_2&#8243; qode_css_animation=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: left\"><span style=\"color: #00b4ff\"><strong>2:45 &#8211; 3:15 pm<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: left\"><strong>Susann Szukalski<br \/>\nSenior Research Consultant, eye square GmbH<\/strong><\/p>\n<p style=\"text-align: left\"><em>\u201eMulti-Screen Around the World\u201c<\/em><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;10&#8243;][vc_separator type=&#8221;normal&#8221; color=&#8221;#00b4ff&#8221;][vc_empty_space height=&#8221;10&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center\"><strong>Coffee Break<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_column_text]<span style=\"color: #00b4ff\"><b>3:15 &#8211; 3:45 pm<\/b><\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;10&#8243;][vc_separator type=&#8221;normal&#8221; color=&#8221;#00b4ff&#8221;][vc_empty_space height=&#8221;10&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_single_image image=&#8221;30360&#8243; img_size=&#8221;150 x 150&#8243; style=&#8221;vc_box_circle_2&#8243; qode_css_animation=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_column_text]<span style=\"color: #00b4ff\"><strong>3:45 &#8211; 4:15 pm<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: left\"><strong>Dr. Pablo Neder<br \/>\nCo-Founder &amp; CEO, The Ringsight GmbH<br \/>\n<\/strong><\/p>\n<p><em>&#8220;The Magic of Storytellings:<br \/>\nAbout Wizards, Mirrors and Neurons.&#8221;<\/em>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;40&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_single_image image=&#8221;30486&#8243; img_size=&#8221;150 x 150&#8243; style=&#8221;vc_box_circle_2&#8243; qode_css_animation=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_column_text]<span style=\"color: #00b4ff\"><strong>4:15 &#8211; 4:30 pm<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: left\"><strong>Dennis Rudolph<br \/>\nArtist<\/strong><\/p>\n<p><em>&#8220;Art&amp; Technology &#8211;<br \/>\n<\/em><em>A symbiosis, augmented &amp; virtual reality<\/em><em>&#8220;<\/em>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;10&#8243;][vc_separator type=&#8221;normal&#8221; color=&#8221;#00b4ff&#8221;][vc_empty_space height=&#8221;10&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/4&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: center\"><strong>Food Truck &amp; Boat ride on the Spree<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][vc_column_text]<span style=\"color: #00b4ff\"><b>4:30 &#8211; 8:00 pm<\/b><\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;10&#8243;][vc_separator type=&#8221;normal&#8221; color=&#8221;#00b4ff&#8221;][vc_empty_space height=&#8221;10&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-md-offset-2 vc_col-md-2 vc_col-xs-4&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-xs-6&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-md-offset-2&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-md-offset-0 vc_col-md-2 vc_col-xs-4&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;70&#8243;][\/vc_column][\/vc_row][vc_row row_type=&#8221;parallax&#8221; parallax_content_width=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_image=&#8221;30367&#8243; full_screen_section_height=&#8221;no&#8221;][vc_column offset=&#8221;vc_hidden-sm vc_hidden-xs&#8221;][vc_empty_space height=&#8221;400&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1496399525559{background-color: #ffffff !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-md-offset-1 vc_col-md-5&#8243;][vc_empty_space height=&#8221;40&#8243;][vc_column_text]<\/p>\n<h4 style=\"text-align: right\"><strong><span style=\"color: #00b4ff\"><br \/>\nATTENTION &#8211; CASE STUDIES \u00a0<\/span><\/strong><\/h4>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;10px&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1496399541448{background-color: #ffffff !important;}&#8221;][vc_column offset=&#8221;vc_col-md-offset-6 vc_col-md-6&#8243;][vc_column_text]As part of Memex 2019, we focused on the most important resource of our time &#8211; attention. We presented current studies, articles and analyses on advertising efficiency, media behaviour, marketing strategies and user behaviour that deal with the paradigm of positive attention control by consumers:[\/vc_column_text][vc_empty_space height=&#8221;40&#8243;][vc_column_text]<span style=\"color: #00b4ff\"><strong>Advertising Efficiency<\/strong><\/span>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_column_text]<span style=\"color: #00b4ff\"><strong>Media Behaviour<\/strong><\/span>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_column_text]<strong><span style=\"color: #00b4ff\">Marketing Strategies<\/span><\/strong>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_column_text]<strong><span style=\"color: #00b4ff\">User Behaviour<\/span><\/strong>[\/vc_column_text][vc_empty_space height=&#8221;40&#8243;][vc_column_text]The presentations were accompanied by art performances. Catering has been be provided throughout the day. Thanks to a translator, our English-speaking guests had the opportunity to follow the program in English. 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Please click on &#8220;Werbecode eingeben&#8221; and enter your promotional code on the left. If your code got lost, please contact our person in charge:[\/vc_column_text][vc_empty_space height=&#8221;60&#8243;][vc_single_image image=&#8221;22691&#8243; style=&#8221;vc_box_circle_2&#8243; qode_css_animation=&#8221;&#8221;][vc_empty_space][vc_column_text]<strong>Katharina M\u00fcller<\/strong><\/p>\n<p><strong>eye square GmbH<\/strong><\/p>\n<p><em>Your contact person vor the Memex 2019.<\/em><\/p>\n<p><a href=\"mailto:memex@eye-square.com\">memex@eye-square.com<\/a>[\/vc_column_text][vc_empty_space height=&#8221;60&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; css=&#8221;.vc_custom_1494952173086{background-color: #f0f0f0 !important;}&#8221;][vc_column][vc_empty_space height=&#8221;60&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; 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