{"id":18671,"date":"2015-07-20T14:53:45","date_gmt":"2015-07-20T13:53:45","guid":{"rendered":"https:\/\/eye-square.com\/en\/?page_id=18671"},"modified":"2021-05-04T12:44:58","modified_gmt":"2021-05-04T11:44:58","slug":"desktop-eye-tracking","status":"publish","type":"page","link":"https:\/\/www.eye-square.com\/en\/desktop-eye-tracking\/","title":{"rendered":"DESKTOP EYE TRACKING"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column offset=&#8221;vc_hidden-sm vc_hidden-xs&#8221;][vc_single_image image=&#8221;17729&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; qode_css_animation=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column offset=&#8221;vc_hidden-sm vc_hidden-xs&#8221;][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;parallax&#8221; parallax_content_width=&#8221;in_grid&#8221; text_align=&#8221;left&#8221; full_screen_section_height=&#8221;no&#8221; css=&#8221;.vc_custom_1444296951489{margin-top: 10px !important;}&#8221;][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8 vc_col-md-offset-2 vc_col-md-8&#8243;][vc_column_text]<\/p>\n<h1 style=\"text-align: left\"><span style=\"color: #6b1e6d\">Desktop Eye Tracking<\/span><\/h1>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;40px&#8221;][vc_column_text]The non-contact measurement of attention is one of the standard methods in our daily work. Modern so-called Remote Eye Tracking systems provide the highest accuracy and robustness among the available methods.<\/p>\n<p>Our testers are constantly fascinated when seeing, after a short calibration, how the Remote Eye Tracking exactly detects eye movement. If I close an eye, the point on the screen disappears, if I move my head, the point moves with it. All this is achieved wirelessly and covering a large area in front of the screen.[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;40px&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; background_color=&#8221;#f0f0f0&#8243; padding_top=&#8221;0&#8243; padding_bottom=&#8221;0&#8243; css=&#8221;.vc_custom_1430817123963{background-color: #f0f0f0 !important;}&#8221;][vc_column offset=&#8221;vc_col-md-offset-3 vc_col-md-6&#8243;][vc_empty_space height=&#8221;40&#8243;][vc_column_text]<\/p>\n<h4 class=\"western\" style=\"text-align: center\"><span style=\"color: #6b1e6d\">The highest accuracy, non-contact measurement in HD<\/span><\/h4>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;40&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;80px&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; background_color=&#8221;#ffffff&#8221; padding_top=&#8221;0&#8243; padding_bottom=&#8221;0&#8243;][vc_column offset=&#8221;vc_col-md-offset-2 vc_col-md-8&#8243;][vc_column_text]<\/p>\n<h4 class=\"western\" style=\"text-align: left\"><span style=\"color: #6b1e6d\"><b>We measure natural viewing behavior<\/b><\/span><\/h4>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;25px&#8221;][vc_column_text]Recording data with a special eye tracking device on the monitor or display allows especially accurate measurement and automatic analysis of the eye tracking data.<\/p>\n<p>Eye square&#8217;s technology enables a scene-specific analysis of online videos and TV spots, and a qualitative analysis of interactive and dynamic content. With the help of eye tracking, synchronously recorded emotion and excitement data can be precisely analyzed with dynamic and interactive media.[\/vc_column_text][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; background_color=&#8221;#ffffff&#8221; padding_top=&#8221;0&#8243; padding_bottom=&#8221;0&#8243;][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;17949&#8243; img_size=&#8221;400&#215;400&#8243; alignment=&#8221;right&#8221; qode_css_animation=&#8221;&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;30608&#8243; img_size=&#8221;400&#215;400&#8243; qode_css_animation=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column offset=&#8221;vc_hidden-sm vc_hidden-xs&#8221;][vc_single_image image=&#8221;17729&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; qode_css_animation=&#8221;&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column offset=&#8221;vc_hidden-sm vc_hidden-xs&#8221;][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row row_type=&#8221;parallax&#8221; parallax_content_width=&#8221;in_grid&#8221; text_align=&#8221;left&#8221; full_screen_section_height=&#8221;no&#8221; css=&#8221;.vc_custom_1444296951489{margin-top: 10px !important;}&#8221;][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8 vc_col-md-offset-2 vc_col-md-8&#8243;][vc_column_text] Desktop Eye&#8230;<\/p>\n","protected":false},"author":13,"featured_media":18125,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full_width.php","meta":{"footnotes":""},"class_list":["post-18671","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Desktop Eye Tracking | Market Research Technology | eye square<\/title>\n<meta name=\"description\" content=\"Non-contact measurement of attention is a standard method. 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