{"id":53091,"date":"2026-02-05T17:43:38","date_gmt":"2026-02-05T16:43:38","guid":{"rendered":"https:\/\/www.eye-square.com\/de\/?p=53091"},"modified":"2026-03-12T12:07:53","modified_gmt":"2026-03-12T11:07:53","slug":"audiencexscience-2026","status":"publish","type":"post","link":"https:\/\/www.eye-square.com\/de\/audiencexscience-2026\/","title":{"rendered":"AUDIENCExSCIENCE 2026"},"content":{"rendered":"

[vc_column][\/vc_column][vc_column][\/vc_column][vc_column][\/vc_column][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“][vc_column][vc_empty_space height=“30″][vc_single_image image=“53094″ img_size=“full“ alignment=“center“ onclick=“custom_link“ img_link_target=“_blank“ css=““ qode_css_animation=““ link=“https:\/\/www.marktforschung.de\/marktforschung\/a\/erfuellen-sie-schon-jetzt-die-neuen-standards-des-europaeischen-barrierefreiheitsstaerkungsgesetzes\/“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_empty_space height=“30″][vc_empty_space height=“30″][vc_column_text css=““]<\/p>\n

AUDIENCExSCIENCE 2026<\/h1>\n

[\/vc_column_text][vc_empty_space height=“15″][vc_empty_space height=“15″][vc_column_text css=““]<\/p>\n

Vom 18. bis 19. M\u00e4rz 2026<\/strong> bringt die j\u00e4hrliche ARF-Konferenz AUDIENCExSCIENCE<\/a><\/strong> die Branche in New York<\/strong> zusammen, um zu untersuchen, wie K\u00fcnstliche Intelligenz, Attention Science und sich wandelnde Medien\u00f6kosysteme<\/strong> die Art und Weise ver\u00e4ndern, wie Zielgruppen entdeckt, gemessen und verstanden werden.<\/p>\n

Durch Hauptvortr\u00e4ge, Podiumsdiskussionen, Debatten sowie streng begutachtete Forschungspr\u00e4sentationen<\/strong> erhalten die Teilnehmenden Einblicke in das dynamische Zusammenspiel von KI, Marketing, Medien und Consumer Insights<\/strong> \u2013 und erfahren, wie diese rasanten Entwicklungen das Verst\u00e4ndnis, die Messung und die Aktivierung von Zielgruppen neu gestalten.<\/p>\n

[\/vc_column_text][vc_empty_space height=“30″][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_empty_space height=“30″][vc_column_text css=““]<\/p>\n

[\/vc_column_text][vc_empty_space height=“30″][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““ css=“.vc_custom_1773312157254{padding-top: 35px !important;padding-right: 35px !important;padding-bottom: 35px !important;padding-left: 35px !important;background-color: #DFE1F2 !important;}“][vc_column width=“1\/4″][vc_empty_space height=“30″][vc_single_image image=“53231″ css=““ qode_css_animation=““][vc_empty_space height=“15″][vc_single_image image=“44052″ css=““ qode_css_animation=““][vc_empty_space height=“30″][\/vc_column][vc_column width=“3\/4″][vc_empty_space height=“30″][vc_column_text css=“.vc_custom_1773312946829{padding-top: 35px !important;padding-right: 35px !important;padding-bottom: 35px !important;padding-left: 35px !important;}“]In diesem Jahr haben die ARF und der Kuratoriumsrat erneut die eingereichten Forschungsarbeiten gepr\u00fcft und die bedeutendsten Arbeiten f\u00fcr AUDIENCExSCIENCE 2026 ausgew\u00e4hlt.<\/strong><\/p>\n

Bitte loggen Sie sich in Ihren ARF Mitglieds-Account ein und sehen Sie sich unsere eingereichten Arbeiten<\/a>, die zur Pr\u00e4sentation ausgew\u00e4hlt wurden, an!<\/strong>[\/vc_column_text][vc_empty_space height=“30″][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_empty_space height=“30″][vc_column_text css=““]<\/p>\n

Treffen Sie unsere eye square Experten auf der AUDIENCExSCIENCE 2025!<\/strong><\/h4>\n

[\/vc_column_text][vc_empty_space height=“15″][vc_column_text css=““]Treffen Sie unser Team auf der AUDIENCExSCIENCE 2026<\/strong>, wenn wir am Mittwoch, den 18. M\u00e4rz<\/strong>, mit zwei impulsgebenden Sessions<\/strong> auf der B\u00fchne stehen und zentrale Fragen rund um Werbewirkung, Aufmerksamkeit und die sich wandelnde Rolle von KI in der Marketingforschung<\/strong> beleuchten.[\/vc_column_text][vc_empty_space height=“30″][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_separator type=“normal“ thickness=“2″ up=“12″ down=“12″][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_column_text css=““]<\/p>\n

Ad Effectiveness Across Broadcast, Social, and Streaming Video<\/strong><\/h5>\n

[\/vc_column_text][vc_empty_space height=“10″][vc_column_text css=““]Mittwoch, 18. M\u00e4rz 2026 | 11:40 AM \u2013 12:00 PM<\/strong>
\nBreakout Session: <\/strong>Attention: Science to Strategy<\/em>[\/vc_column_text][vc_column_text css=““]<\/p>\n

Diese Session zeigt, wie Videoanzeigen in hochwertigen Content-Umfeldern<\/strong> \u00fcber Broadcast-, Social- und Streaming-Plattformen<\/strong> hinweg konstant h\u00f6here Aufmerksamkeit erzielen<\/strong> und eine st\u00e4rkere Werbewirkung<\/strong> entfalten.<\/p>\n

[\/vc_column_text][vc_empty_space height=“15″][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“][vc_column width=“1\/2″][vc_empty_space height=“20px“][vc_single_image image=“19777″ css=““ qode_css_animation=““][vc_empty_space height=“15px“][vc_column_text css=““]Gareth Tuck<\/strong>
\nCSO & Partner<\/strong><\/p>\n

eye square<\/strong>[\/vc_column_text][vc_empty_space height=“15px“]

Hier Anmelden!<\/a>[vc_empty_space height=“30″][\/vc_column][vc_column width=“1\/3″][\/vc_column][\/vc_row][vc_column][\/vc_column]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_column][\/vc_column][vc_column][\/vc_column][vc_column][\/vc_column][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“][vc_column][vc_empty_space height=“30″][vc_single_image image=“53094″ img_size=“full“ alignment=“center“ onclick=“custom_link“ img_link_target=“_blank“ css=““ qode_css_animation=““ link=“https:\/\/www.marktforschung.de\/marktforschung\/a\/erfuellen-sie-schon-jetzt-die-neuen-standards-des-europaeischen-barrierefreiheitsstaerkungsgesetzes\/“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_empty_space height=“30″][vc_empty_space height=“30″][vc_column_text css=““] AUDIENCExSCIENCE 2026 [\/vc_column_text][vc_empty_space height=“15″][vc_empty_space height=“15″][vc_column_text css=““] Vom 18. bis 19. M\u00e4rz 2026 bringt die j\u00e4hrliche ARF-Konferenz AUDIENCExSCIENCE…<\/p>\n","protected":false},"author":127,"featured_media":53096,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7834,7664,203,7831,334,1],"tags":[],"class_list":["post-53091","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-7834","category-aktuelles","category-conference","category-event","category-international","category-news"],"yoast_head":"\nAUDIENCExSCIENCE 2025<\/title>\n<meta name=\"description\" content=\"Besuchen Sie uns auf der diesj\u00e4hrigen AUDIENCExSCIENCE 2025 und tauchen Sie mit unseren Experten in die \u201eInto the Wild" Studie ein!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eye-square.com\/de\/audiencexscience-2026\/\" \/>\n<meta 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