{"id":51884,"date":"2025-08-12T16:10:00","date_gmt":"2025-08-12T14:10:00","guid":{"rendered":"https:\/\/www.eye-square.com\/de\/?p=51884"},"modified":"2025-08-13T12:08:40","modified_gmt":"2025-08-13T10:08:40","slug":"bsfz-siegel-fuer-innovation-und-kompetenz-in-forschung-und-entwicklung","status":"publish","type":"post","link":"https:\/\/www.eye-square.com\/de\/bsfz-siegel-fuer-innovation-und-kompetenz-in-forschung-und-entwicklung\/","title":{"rendered":"BSFZ-Siegel f\u00fcr Kompetenz in Innovation, Forschung & Entwicklung"},"content":{"rendered":"

[vc_column][\/vc_column][vc_column][\/vc_column][vc_column][\/vc_column][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“][vc_column][vc_empty_space height=“30″][vc_single_image image=“51912″ img_size=“full“ onclick=“custom_link“ css=““ qode_css_animation=““ link=“https:\/\/www.bescheinigung-forschungszulage.de\/forschung-und-entwicklung-im-rampenlicht“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_empty_space height=“30″][vc_empty_space height=“30″][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_column_text css=““]<\/p>\n

Innovation im Fokus: Warum eye square als Unternehmen der Marktforschung einen Forschungszuschuss erh\u00e4lt<\/h1>\n

[\/vc_column_text][vc_empty_space height=“30px“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_empty_space height=“30px“][vc_column_text css=““]<\/p>\n

Die Forschungszulage ist eine steuerliche F\u00f6rderung des Bundes f\u00fcr Unternehmen f\u00fcr ihre Forschungs- und Entwicklungsaktivit\u00e4ten<\/strong>. Sie unterst\u00fctzt die Innovationskraft und Wettbewerbsf\u00e4higkeit von Unternehmen<\/strong> in Deutschland.<\/p>\n

Gef\u00f6rdert<\/strong><\/a> werden Forschungs- und Entwicklungsprojekte<\/strong> (F&E-Projekte) aus den Bereichen Grundlagenforschung, industrielle Forschung oder experimentelle Entwicklung.<\/strong><\/p>\n

F\u00fcr diese F\u00f6rderung m\u00fcssen Unternehmen nachweisen, dass ihre Projekte die Kriterien des Forschungsf\u00f6rderungsgesetzes erf\u00fcllen. Das BSFZ pr\u00fcft und zertifiziert diese Aktivit\u00e4ten. Ein positives Ergebnis erm\u00f6glicht es uns, nun das BSFZ-Siegel zu f\u00fchren \u2013 ein sichtbares Zeichen f\u00fcr unsere Innovationskompetenz!<\/strong><\/p>\n

[\/vc_column_text][vc_empty_space height=“30px“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_empty_space height=“30px“][vc_column_text css=““]<\/p>\n

Das BSFZ unterst\u00fctzt unsere aktiven Forschungsprojekte: SEAL und Sandbox<\/h2>\n

[\/vc_column_text][vc_empty_space height=“30px“][vc_column_text css=““]Zwei herausragende Beispiele f\u00fcr unsere Forschungsaktivit\u00e4ten sind SEAL (Smartphone Eye-Tracking Algorithm)<\/a><\/strong> und die Digital Experience Sandbox<\/strong><\/a>.<\/p>\n

SEAL:<\/strong> Plattformunabh\u00e4ngiges, kalibrierungs- und appfreies Eye Tacking, das Unternehmen pr\u00e4zise Einblicke in das Nutzerengagement und die emotionalen Reaktionen auf mobile Medienangebote liefert.<\/p>\n

Sandbox:<\/strong> flexibel gestaltbare Testumgebungen mit hohe experimentieller Kontrolle in einer Sandbox. Einfache, aber simultane Messung von Wahrnehmung, Emotion und Kognition in einem Testdurchlauf f\u00fcr Brand& Media Experience, User Experience und Shopper Experience.<\/p>\n

Diese Technologien<\/strong><\/a> unterstreichen unser Engagement, Marken mit Tools auszustatten, die nahtlose, intuitive und effektive Benutzererlebnisse erm\u00f6glichen.<\/p>\n

[\/vc_column_text][vc_empty_space height=“30px“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“center“ background_image_as_pattern=“without_pattern“ z_index=““ background_color=“#00000000″ css=“.vc_custom_1754043785115{background-color: #FFFFFF !important;}“][vc_column width=“1\/2″][vc_empty_space height=“10px“][vc_single_image image=“51897″ img_size=“150×150″ alignment=“center“ onclick=“custom_link“ img_link_target=“_blank“ css=““ qode_css_animation=““ qode_hover_animation=“darken“ link=“https:\/\/www.eye-square.com\/en\/sandbox\/“][vc_empty_space height=“30px“][vc_column_text css=““]<\/p>\n

W\u00e4hlen Ihre Plattform, sehen Ihre Ideen in Aktion! Digitale Erfahrungen in kontrollierten und simulierten Umgebungen, getestet von echten Verbrauchern.<\/p>\n

[\/vc_column_text][vc_empty_space height=“30px“]learn more!<\/a>[vc_empty_space height=“30px“][\/vc_column][vc_column width=“1\/2″][vc_empty_space height=“10px“][vc_single_image image=“51898″ img_size=“150×150″ alignment=“center“ onclick=“custom_link“ img_link_target=“_blank“ css=““ qode_css_animation=““ qode_hover_animation=“darken“ link=“https:\/\/www.eye-square.com\/en\/in-context-eye-tracking\/“][vc_empty_space height=“30px“][vc_column_text css=““]<\/p>\n

Benutzerfreundliches Eye-Tracking. Ger\u00e4teunabh\u00e4ngig, software- & browserbasiert, ohne zus\u00e4tzliche Hardwarekosten und umst\u00e4ndliche App-Downloads.<\/p>\n

[\/vc_column_text][vc_empty_space height=“30px“]learn more!<\/a>[vc_empty_space height=“30px“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_empty_space height=“30px“][vc_column_text css=““]<\/p>\n

Innovation ist Teil unserer DNA<\/h2>\n

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Innovationen<\/strong> sind f\u00fcr uns nicht nur ein blo\u00dfes Schlagwort, sondern ein fester Bestandteil unserer Unternehmenskultur<\/strong>. Wir investieren kontinuierlich in Forschung und Entwicklung, um neue Erkenntnisse zu gewinnen und diese in praktische L\u00f6sungen umzusetzen. Dieses Engagement zeigt sich nicht nur in unseren Projekten, sondern auch in der Anerkennung durch das BSFZ<\/strong><\/a>.<\/p>\n

Das BSFZ-Siegel<\/a><\/strong> ist f\u00fcr uns nicht nur eine Auszeichnung, sondern auch eine Ermutigung, auch weiterhin an der Spitze der Marktforschung<\/strong> zu bleiben. Es best\u00e4tigt unsere Rolle als innovatives Unternehmen und motiviert uns, auch in Zukunft neue Wege zu beschreiten.<\/p>\n

Wir danken dem BSFZ<\/strong> f\u00fcr diese Anerkennung und freuen uns darauf, gemeinsam mit unseren Partnern und Kunden die Zukunft der Marktforschung<\/strong> zu gestalten!<\/p>\n

[\/vc_column_text][vc_empty_space height=“30px“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“center“ background_image_as_pattern=“without_pattern“ z_index=““ background_color=“#00000000″][vc_column css_animation=“none“][vc_empty_space height=“30px“]Mehr erfahren!<\/a>[vc_empty_space height=“30px“][vc_empty_space height=“30px“][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_column][\/vc_column][vc_column][\/vc_column][vc_column][\/vc_column][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“][vc_column][vc_empty_space height=“30″][vc_single_image image=“51912″ img_size=“full“ onclick=“custom_link“ css=““ qode_css_animation=““ link=“https:\/\/www.bescheinigung-forschungszulage.de\/forschung-und-entwicklung-im-rampenlicht“][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_empty_space height=“30″][vc_empty_space height=“30″][\/vc_column][\/vc_row][vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“left“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_column_text css=““] Innovation im Fokus: Warum eye square als Unternehmen der Marktforschung einen…<\/p>\n","protected":false},"author":21,"featured_media":51904,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7832,7664,1],"tags":[],"class_list":["post-51884","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-7832","category-aktuelles","category-news"],"yoast_head":"\nInnovation und unser BSFZ-Siegel f\u00fcr Forschung & Entwicklung<\/title>\n<meta name=\"description\" content=\"Mit der BSFZ-Anerkennung f\u00fcr interne Forschung und Entwicklung von SEAL und Sandbox wird unser Engagement f\u00fcr Innovation unterstrichen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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