{"id":42088,"date":"2022-11-28T11:47:27","date_gmt":"2022-11-28T09:47:27","guid":{"rendered":"https:\/\/www.eye-square.com\/de\/?p=42088"},"modified":"2022-12-02T09:40:02","modified_gmt":"2022-12-02T07:40:02","slug":"company-interview-carina-de-lopez-philipp-reiter-marktforschung-de","status":"publish","type":"post","link":"https:\/\/www.eye-square.com\/de\/company-interview-carina-de-lopez-philipp-reiter-marktforschung-de\/","title":{"rendered":"Interview mit Carina de L\u00f3pez und Philipp Reiter bei marktforschung.de"},"content":{"rendered":"

[vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“center“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_empty_space height=“20″][vc_single_image image=“42090″ img_size=“full“ alignment=“center“ style=“vc_box_shadow“ onclick=“custom_link“ img_link_target=“_blank“ qode_css_animation=““ link=“https:\/\/www.marktforschung.de\/marktforschung\/a\/wir-versuchen-immer-uns-selbst-herauszufordern\/“][vc_empty_space height=“20″][vc_empty_space height=“30″][vc_column_text]<\/p>\n

\u201cWir versuchen immer, uns selbst herauszufordern\u201d<\/h3>\n

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Unser Unternehmen ist eine Full-Service-Marktforschungsagentur, die Innovationen vorantreibt. Schon seit 1999 \u00fcbernehmen unsere Teams den gesamten Forschungsprozess und wir forschen hier mit drei Schwerpunkten: der Marken- und Medienforschung, in der User Experience Research und Shopper Experience Research. Wir nehmen uns die Zeit und h\u00f6ren Verbrauchern und Nutzern nicht nur zu, sondern untersuchen auch, was sie sehen und f\u00fchlen. Wir beobachten ihre Emotionen und Wahrnehmungen, und analysieren unbewusste Prozesse.<\/p>\n

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Vielleicht interessiert es sie auch, wie wir Human Experience Research definieren und welche Vision das eye square Team verbindet? Carina de L\u00f3pez und Philipp Reiter sind beide seit 15 Jahren ein fester Bestandteil der Unternehmenskultur und geben Ihnen hier in einem spontanen Question & Answers Interview Einblicke in ihre Pers\u00f6nlichkeit und in das erfolgreiche Unternehmen von heute.<\/p>\n

[\/vc_column_text][vc_empty_space height=“30″][vc_video link=“https:\/\/www.youtube.com\/watch?v=5VvC6IMpJcg&t=24s“][vc_empty_space height=“60″]Interview lesen!<\/a>[vc_empty_space height=“75″][vc_row_inner row_type=“row“ type=“full_width“ text_align=“left“ css_animation=““ background_color=“#ffffff“][vc_column_inner][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=“row“ type=“full_width“ text_align=“left“ css_animation=““ background_color=“#ffffff“ css=“.vc_custom_1655736502744{padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;}“][vc_column_inner width=“1\/4″ css=“.vc_custom_1655735262834{background-color: #ffffff !important;}“][vc_single_image image=“28540″ qode_css_animation=““][vc_empty_space height=“20px“][vc_column_text]<\/p>\n

Carina de L\u00f3pez<\/span><\/span><\/span><\/strong>
\nVP User Experience & Partner<\/p>\n

lopez@eye-square.com<\/a><\/p>\n

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User Experience <\/a>Teams, seit 2010 Unit Lead und seit 2018 Partner. Als Diplom-Soziologin liegen ihre Schwerpunkte in Methoden und Mediensoziologie. Sie verantwortet Key Accounting, Vertrieb, UX-Methodenentwicklung, Kundenberatung sowie das Controlling von User Experience Studien im Team.<\/p>\n

Ihr Spezialgebiet ist qualitative Methoden, Emotionsmessung, Personas und entwicklungsbegleitende User Experience Beratung. Carina bereichert das Team durch interkulturelle Methodenkompetenz sowie langj\u00e4hrige Consultingerfahrung in der User Experience Forschung.<\/p>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=“60″][vc_row_inner row_type=“row“ type=“full_width“ text_align=“left“ css_animation=““ background_color=“#ffffff“ css=“.vc_custom_1655736502744{padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;}“][vc_column_inner width=“1\/4″][vc_single_image image=“20431″ qode_css_animation=““][vc_empty_space height=“20px“][vc_column_text]<\/p>\n

Philipp Reiter
\n<\/span><\/span><\/span><\/strong>COO & Partner
\nreiter@eye-square.com<\/a><\/p>\n

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Philipp Reiter<\/a> ist COO und Partner am eye square. Als qualifizierter Psychologe ist er spezialisiert auf kognitive Informationsverarbeitung und implizite Forschungsmethoden. Philipp befasst sich insbesondere mit der optimalen Umsetzung innovativer neurowissenschaftlicher Ma\u00dfnahmen von EEG bis EDA in der Nutzer-, Marken- und K\u00e4uferforschung, struktureller Gleichungsmodellierung und maschinellem Lernen.<\/p>\n

\n
\n

Er pflegt die wissenschaftliche Zusammenarbeit mit universit\u00e4ren Partnern wie der Humboldt-Universit\u00e4t oder der Leibniz Universit\u00e4t Hannover und\u00a0 lehrt am Campus BiTS in Berlin Wirtschaftspsychologie.<\/p>\n<\/div>\n<\/div>\n

<\/div>\n

[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=“60″][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row css_animation=““ row_type=“row“ use_row_as_full_screen_section=“no“ type=“full_width“ angled_section=“no“ text_align=“center“ background_image_as_pattern=“without_pattern“ z_index=““][vc_column][vc_empty_space height=“20″][vc_single_image image=“42090″ img_size=“full“ alignment=“center“ style=“vc_box_shadow“ onclick=“custom_link“ img_link_target=“_blank“ qode_css_animation=““ link=“https:\/\/www.marktforschung.de\/marktforschung\/a\/wir-versuchen-immer-uns-selbst-herauszufordern\/“][vc_empty_space height=“20″][vc_empty_space height=“30″][vc_column_text] \u201cWir versuchen immer, uns selbst herauszufordern\u201d [\/vc_column_text][vc_empty_space height=“20″][vc_column_text] Unser Unternehmen ist eine Full-Service-Marktforschungsagentur, die Innovationen vorantreibt. Schon seit 1999 \u00fcbernehmen unsere Teams den gesamten Forschungsprozess…<\/p>\n","protected":false},"author":21,"featured_media":42094,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7822,204,1],"tags":[],"class_list":["post-42088","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-7822","category-article","category-news"],"yoast_head":"\nHuman Experience Forschung und Unternehmenskultur eye square<\/title>\n<meta name=\"description\" content=\"Questions & answers mit Carina de L\u00f3pez und Philipp Reiter. 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