{"id":25456,"date":"2018-06-21T13:53:39","date_gmt":"2018-06-21T11:53:39","guid":{"rendered":"https:\/\/eye-square.com\/de\/?p=25456"},"modified":"2023-01-26T11:52:06","modified_gmt":"2023-01-26T09:52:06","slug":"jeff-bander-im-martech-advisor-ihr-weg-zu-einem-besseren-marketing","status":"publish","type":"post","link":"https:\/\/www.eye-square.com\/de\/jeff-bander-im-martech-advisor-ihr-weg-zu-einem-besseren-marketing\/","title":{"rendered":"Jeff Bander im MarTech Advisor: Ihr Weg zu einem besseren Marketing"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row css_animation=&#8220;&#8220; row_type=&#8220;row&#8220; use_row_as_full_screen_section=&#8220;no&#8220; type=&#8220;full_width&#8220; angled_section=&#8220;no&#8220; text_align=&#8220;left&#8220; background_image_as_pattern=&#8220;without_pattern&#8220;][vc_column][vc_column_text]<\/p>\n<p id=\"tw-target-text\" class=\"tw-data-text tw-ta tw-text-small\" dir=\"ltr\" data-placeholder=\"\u00dcbersetzung\"><strong><span lang=\"de\">&#8222;Ad-Test-Plattformen werden st\u00e4ndig weiterentwickelt und verbessert, sodass Marketingexperten die erforderlichen Tools erhalten, um fundierte Entscheidungen dar\u00fcber treffen zu k\u00f6nnen, welche Anzeigen wo geschaltet werden.&#8220; <\/span><\/strong><\/p>\n<p class=\"tw-data-text tw-ta tw-text-small\" dir=\"ltr\" data-placeholder=\"\u00dcbersetzung\"><em><span lang=\"de\">&#8211; Jeff Ephraim Bander (CRO, eye square) <\/span><\/em><\/p>\n<p class=\"tw-data-text tw-ta tw-text-small\" dir=\"ltr\" data-placeholder=\"\u00dcbersetzung\"><span lang=\"de\"><a href=\"http:\/\/www.eye-square.com\/jeff-ephraim-bander\/\">Jeff Ephraim Bander<\/a> (CRO, eye square) verr\u00e4t in seinem Artikel in <a href=\"https:\/\/www.martechadvisor.com\/articles\/ads\/testing-your-way-to-more-powerful-marketing\/\">MarTech Advisor<\/a> die Schl\u00fcsselkomponenten, die zu erfolgreicher digitaler Werbung beitragen und erkl\u00e4rt, warum A\/B-Tests ein besonders wertvolles Tool sind, um die tats\u00e4chliche Nutzerreaktion zu verstehen. <\/span><\/p>\n<p class=\"tw-data-text tw-ta tw-text-small\" dir=\"ltr\" data-placeholder=\"\u00dcbersetzung\"><span lang=\"de\">Marketingexperten sind st\u00e4ndig auf der Suche nach einer M\u00f6glichkeit, die Effektivit\u00e4t ihrer Kampagnen und den Umsatz zu steigern. Deshalb ist es keine \u00dcberraschung, dass digitale Ad-Test-Plattformen immer beliebter werden. Da Marktforschungsunternehmen neue Tools zur Bewertung der Leistung von Online-Werbung einf\u00fchren, ist es wichtig zu verstehen, was im Ad-Test gut funktioniert und warum.<\/span><\/p>\n<p dir=\"ltr\" data-placeholder=\"\u00dcbersetzung\">Lesen Sie den vollst\u00e4ndigen Artikel <a href=\"https:\/\/www.martechadvisor.com\/articles\/ads\/testing-your-way-to-more-powerful-marketing\/\">hier<\/a>\u00a0(Englische Sprache).<\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;40&#8243;][vc_single_image image=&#8220;25457&#8243; img_size=&#8220;large&#8220; style=&#8220;vc_box_shadow&#8220; onclick=&#8220;custom_link&#8220; img_link_target=&#8220;_blank&#8220; qode_css_animation=&#8220;&#8220; link=&#8220;https:\/\/www.martechadvisor.com\/articles\/ads\/testing-your-way-to-more-powerful-marketing\/&#8220;][vc_empty_space height=&#8220;40&#8243;][vc_column_text]<span lang=\"de\">Wenn Sie mehr \u00fcber eye square&#8217;s LIVE A\/B Test-Technologie erfahren m\u00f6chten, klicken Sie <a href=\"http:\/\/www.eye-square.com\/ecommerce-a-b-test\/\">hier<\/a>.<\/span>[\/vc_column_text][vc_empty_space height=&#8220;30&#8243;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row css_animation=&#8220;&#8220; row_type=&#8220;row&#8220; use_row_as_full_screen_section=&#8220;no&#8220; type=&#8220;full_width&#8220; angled_section=&#8220;no&#8220; text_align=&#8220;left&#8220; background_image_as_pattern=&#8220;without_pattern&#8220;][vc_column][vc_column_text] &#8222;Ad-Test-Plattformen werden st\u00e4ndig weiterentwickelt und verbessert, sodass Marketingexperten die erforderlichen Tools erhalten, um fundierte Entscheidungen dar\u00fcber treffen zu k\u00f6nnen, welche Anzeigen wo geschaltet werden.&#8220; &#8211; Jeff Ephraim Bander (CRO, eye square) Jeff Ephraim Bander (CRO, eye square)&#8230;<\/p>\n","protected":false},"author":21,"featured_media":25460,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[323,204,1],"tags":[],"class_list":["post-25456","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-323","category-article","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>jeff bander in martech advisor digital marketing solution live A\/B test<\/title>\n<meta name=\"description\" content=\"Jeff Bander teilt im MarTech Advisor sein Expertenwissen \u00fcber A\/B-Tests als Schl\u00fcsselkomponenten erfolgreicher digitaler Werbung.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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