{"id":16267,"date":"2015-03-24T11:11:15","date_gmt":"2015-03-24T10:11:15","guid":{"rendered":"https:\/\/eye-square.com\/de\/?p=16267"},"modified":"2015-07-16T13:08:13","modified_gmt":"2015-07-16T12:08:13","slug":"kunde-kind-eye-square-zum-thema-kids-marketing","status":"publish","type":"post","link":"https:\/\/www.eye-square.com\/de\/kunde-kind-eye-square-zum-thema-kids-marketing\/","title":{"rendered":"Kunde Kind &#8211; eye square zum Thema Kids Marketing"},"content":{"rendered":"<p class=\"align-left\">\n<p class=\"align-left\"><a href=\"https:\/\/eye-square.com\/de\/wp-content\/uploads\/sites\/6\/2015\/03\/ARD-KundeKind.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-19384\" src=\"https:\/\/eye-square.com\/de\/wp-content\/uploads\/sites\/6\/2015\/03\/ARD-KundeKind.png\" alt=\"ARD-KundeKind\" width=\"1050\" height=\"460\" srcset=\"https:\/\/www.eye-square.com\/de\/wp-content\/uploads\/sites\/6\/2015\/03\/ARD-KundeKind.png 1050w, https:\/\/www.eye-square.com\/de\/wp-content\/uploads\/sites\/6\/2015\/03\/ARD-KundeKind-300x131.png 300w, https:\/\/www.eye-square.com\/de\/wp-content\/uploads\/sites\/6\/2015\/03\/ARD-KundeKind-1024x449.png 1024w, https:\/\/www.eye-square.com\/de\/wp-content\/uploads\/sites\/6\/2015\/03\/ARD-KundeKind-700x307.png 700w\" sizes=\"auto, (max-width: 1050px) 100vw, 1050px\" \/><\/a><\/p>\n<p class=\"align-left\">In der\u00a0ARD Dokumentation &#8222;Kunde Kind&#8220; zeigt Philipp Leppert (COO) wie Kinder den Besuch im Supermarkt erleben. Welche Produkte erhalten mehr Aufmerksamkeit? Welche Faktoren beeinflussen die Kaufentscheidung in der Interaktion zwischen Eltern und Kind. Mit dem innovativen\u00a0Eyetracking-System Pupil zeigt eye square\u00a0wohin Kinder schauen und was sie besonders interessiert.<\/p>\n<p class=\"bodytext\">Story im Ersten: <a href=\"http:\/\/programm.ard.de\/Programm\/Alle-Sender\/die-story-im-ersten--kunde-kind\/eid_2810611071327674?list=main1\" target=\"_blank\" rel=\"noopener noreferrer\">Kunde Kind\u00a0<\/a>(ARD\u00a0Mediathek)<\/p>\n<p class=\"bodytext\">\n<div class=\"detailTop\">\n<div class=\"blockZ-ml10\">\n<div>\n<p>Wie macht man aus Kindern und Jugendlichen markentreue Kunden? Wie verf\u00fchrt man sie zum &#8222;Will-Ich-Haben!&#8220;? Seit Jahren perfektionieren Werbung und Wirtschaft ihre Strategien, um Marken und Botschaften in die K\u00f6pfe von Kindern zu bringen. Denn Kinder haben in ihren Familien meist viel zu sagen: Was konsumiert wird, wo eingekauft wird und wann gegessen wird. Selbst in die Schulen haben Firmen ihren Weg gefunden &#8211; um sich einzuschleichen in die Welt der Kinder. In Unterrichtsb\u00fcchern, durch Schul-Sponsoring und sogar mit Hilfe von eigenen Referenten gewinnen die Unternehmen immer mehr Einfluss auf die Sch\u00fcler.<\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<p>F\u00fcr mehr Informationen kontaktieren Sie bitte:\u00a0 <a href=\"https:\/\/eye-square.com\/de\/philipp-leppert\/\">Philipp Leppert<\/a><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>In der\u00a0ARD Dokumentation &#8222;Kunde Kind&#8220; zeigt Philipp Leppert (COO) wie Kinder den Besuch im Supermarkt erleben. Welche Produkte erhalten mehr Aufmerksamkeit? Welche Faktoren beeinflussen die Kaufentscheidung in der Interaktion zwischen Eltern und Kind. Mit dem innovativen\u00a0Eyetracking-System Pupil zeigt eye square\u00a0wohin Kinder schauen und was sie&#8230;<\/p>\n","protected":false},"author":7,"featured_media":19385,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[173,1],"tags":[],"class_list":["post-16267","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e2-on-tv","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Kunde Kind - eye square zum Thema Kids Marketing | eye square<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eye-square.com\/de\/kunde-kind-eye-square-zum-thema-kids-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kunde Kind - eye square zum Thema Kids Marketing\" \/>\n<meta property=\"og:description\" content=\"In der\u00a0ARD Dokumentation &#8222;Kunde Kind&#8220; zeigt Philipp Leppert (COO) wie Kinder den Besuch im Supermarkt erleben. 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