{"id":16263,"date":"2014-08-21T11:10:08","date_gmt":"2014-08-21T10:10:08","guid":{"rendered":"https:\/\/eye-square.com\/de\/?p=16263"},"modified":"2019-09-03T16:12:20","modified_gmt":"2019-09-03T14:12:20","slug":"die-macht-der-zuschauer-eye-square-im-3sat-quotenerfolg","status":"publish","type":"post","link":"https:\/\/www.eye-square.com\/de\/die-macht-der-zuschauer-eye-square-im-3sat-quotenerfolg\/","title":{"rendered":"Die Macht der Zuschauer: eye square im 3sat Quotenerfolg"},"content":{"rendered":"<p class=\"bodytext\">&#8222;Wir sind wie \u2018ne Lupe im Vergleich zur GfK. Die sehen alles und wir gucken jetzt ganz genau ins Detail rein.&#8220;\u00a0Mit 1,48 Millionen Zuschauern und einer Quote von 4,5% (3sat\u00a0Senderschnitt 1,1%) ist die Dokumentation &#8222;Die Macht der Zuschauer&#8220; ein gro\u00dfer Erfolg f\u00fcr 3sat.\u00a0Michael Schie\u00dfl stellt in der Wissenschaftsdokumentation innovative Methoden die \u00fcber die Quotenerhebung hinausgehen vor.<\/p>\n<p class=\"bodytext\">eye square bestimmt\u00a0den\u00a0Erfolg von Fernsehsendungen \u00fcber alternative\u00a0Kennwerte. Mit\u00a0Technologien wie dem Facial Expression Tracking, EEG, Hautleitwertmessungen und Eyetracking misst eye square\u00a0worauf die\u00a0Aufmerksamkeit von Zuschauern gerichtet ist und welche Gef\u00fchlszust\u00e4nde sie w\u00e4hrend des Fernsehens erleben.<\/p>\n<p class=\"bodytext\"><span class=\"removed_link\" title=\"http:\/\/www.3sat.de\/mediathek\/?mode=play&amp;obj=40805\">ONLINE VIDEO<\/span> 3sat: <a href=\"http:\/\/www.3sat.de\/page\/?source=\/wissenschaftsdoku\/sendungen\/174174\/index.html\" target=\"_blank\" rel=\"noopener noreferrer\">Die Macht der Zuschauer<\/a> (eye square ab Minute 37)<\/p>\n<p class=\"bodytext\"><span class=\"removed_link\" title=\"http:\/\/www.3sat.de\/mediathek\/?mode=play&amp;obj=40805\"><img loading=\"lazy\" decoding=\"async\" class=\" aligncenter wp-image-18213 size-large\" src=\"https:\/\/eye-square.com\/de\/wp-content\/uploads\/sites\/6\/2015\/03\/3sat-quote-1024x595.jpg\" alt=\"3sat-quote\" width=\"1024\" height=\"595\" srcset=\"https:\/\/www.eye-square.com\/de\/wp-content\/uploads\/sites\/6\/2015\/03\/3sat-quote-1024x595.jpg 1024w, https:\/\/www.eye-square.com\/de\/wp-content\/uploads\/sites\/6\/2015\/03\/3sat-quote-300x174.jpg 300w, https:\/\/www.eye-square.com\/de\/wp-content\/uploads\/sites\/6\/2015\/03\/3sat-quote-700x406.jpg 700w, https:\/\/www.eye-square.com\/de\/wp-content\/uploads\/sites\/6\/2015\/03\/3sat-quote.jpg 1464w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8222;Wir sind wie \u2018ne Lupe im Vergleich zur GfK. Die sehen alles und wir gucken jetzt ganz genau ins Detail rein.&#8220;\u00a0Mit 1,48 Millionen Zuschauern und einer Quote von 4,5% (3sat\u00a0Senderschnitt 1,1%) ist die Dokumentation &#8222;Die Macht der Zuschauer&#8220; ein gro\u00dfer Erfolg f\u00fcr 3sat.\u00a0Michael Schie\u00dfl stellt&#8230;<\/p>\n","protected":false},"author":7,"featured_media":19380,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[173,1],"tags":[],"class_list":["post-16263","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e2-on-tv","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Die Macht der Zuschauer: eye square im 3sat Quotenerfolg | eye square<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eye-square.com\/de\/die-macht-der-zuschauer-eye-square-im-3sat-quotenerfolg\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Die Macht der Zuschauer: eye square im 3sat Quotenerfolg\" \/>\n<meta property=\"og:description\" content=\"&#8222;Wir sind wie \u2018ne Lupe im Vergleich zur GfK. 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