{"id":48273,"date":"2024-08-01T14:33:14","date_gmt":"2024-08-01T12:33:14","guid":{"rendered":"https:\/\/www.eye-square.com\/de\/?page_id=48273"},"modified":"2024-08-01T14:33:14","modified_gmt":"2024-08-01T12:33:14","slug":"social-media-werbetests","status":"publish","type":"page","link":"https:\/\/www.eye-square.com\/de\/social-media-werbetests\/","title":{"rendered":"Social Media Werbetests"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row css_animation=&#8220;&#8220; row_type=&#8220;row&#8220; use_row_as_full_screen_section=&#8220;no&#8220; type=&#8220;full_width&#8220; angled_section=&#8220;no&#8220; text_align=&#8220;left&#8220; background_image_as_pattern=&#8220;without_pattern&#8220;][vc_column]\n\t\t\t\t<p class=\"rs-p-wp-fix\"><\/p>\n\t\t\t\t<sr7-module data-alias=\"BMX_ImplicitAd_2024-1\" data-id=\"257\" id=\"SR7_257_1\" class=\"rs-ov-hidden\" data-version=\"6.7.56\">\n\t\t\t\t\t<sr7-adjuster><\/sr7-adjuster>\n\t\t\t\t\t<sr7-content>\n\t\t\t\t\t\t<sr7-slide id=\"SR7_257_1-496\" data-key=\"496\">\n\t\t\t\t\t\t\t<h1 id=\"SR7_257_1-496-9\" class=\"sr7-layer\">Social Media<br \/>\nWerbetests<\/h1>\n\t\t\t\t\t\t\t<sr7-txt id=\"SR7_257_1-496-11\" class=\"sr7-layer\">Brand & Media <\/sr7-txt>\n\t\t\t\t\t\t<\/sr7-slide>\n\t\t\t\t\t\t<sr7-slide id=\"SR7_257_1-497\" data-key=\"497\">\n\t\t\t\t\t\t<\/sr7-slide>\n\t\t\t\t\t<\/sr7-content>\n\t\t\t\t\t<image_lists style=\"display:none\">\n\t\t\t\t\t\t<img data-src=\"\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/2024\/04\/Incontext-FB.png\" data-lib=\"medialibrary\" width=\"0\" height=\"0\" data-dbsrc=\"Ly93d3cuZXllLXNxdWFyZS5jb20vZW4vd3AtY29udGVudC91cGxvYWRzL3NpdGVzLzQvMjAyNC8wNC9JbmNvbnRleHQtRkIucG5n\"\/>\n\t\t\t\t\t\t<img data-src=\"\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/2024\/04\/Incontext-IG.png\" data-lib=\"medialibrary\" width=\"0\" height=\"0\" data-dbsrc=\"Ly93d3cuZXllLXNxdWFyZS5jb20vZW4vd3AtY29udGVudC91cGxvYWRzL3NpdGVzLzQvMjAyNC8wNC9JbmNvbnRleHQtSUcucG5n\"\/>\n\t\t\t\t\t\t<img data-src=\"\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/2024\/04\/Incontext-TT.png\" data-lib=\"medialibrary\" width=\"0\" height=\"0\" data-dbsrc=\"Ly93d3cuZXllLXNxdWFyZS5jb20vZW4vd3AtY29udGVudC91cGxvYWRzL3NpdGVzLzQvMjAyNC8wNC9JbmNvbnRleHQtVFQucG5n\"\/>\n\t\t\t\t\t\t<img data-src=\"\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/2024\/04\/Incontext-YT.png\" data-lib=\"medialibrary\" width=\"0\" height=\"0\" data-dbsrc=\"Ly93d3cuZXllLXNxdWFyZS5jb20vZW4vd3AtY29udGVudC91cGxvYWRzL3NpdGVzLzQvMjAyNC8wNC9JbmNvbnRleHQtWVQucG5n\"\/>\n\t\t\t\t\t\t<img data-src=\"\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/2024\/05\/IG.png\" data-lib=\"medialibrary\" width=\"0\" height=\"0\" data-dbsrc=\"Ly93d3cuZXllLXNxdWFyZS5jb20vZW4vd3AtY29udGVudC91cGxvYWRzL3NpdGVzLzQvMjAyNC8wNS9JRy5wbmc=\"\/>\n\t\t\t\t\t\t<img data-src=\"\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/2024\/05\/FB.png\" data-lib=\"medialibrary\" width=\"0\" height=\"0\" data-dbsrc=\"Ly93d3cuZXllLXNxdWFyZS5jb20vZW4vd3AtY29udGVudC91cGxvYWRzL3NpdGVzLzQvMjAyNC8wNS9GQi5wbmc=\"\/>\n\t\t\t\t\t\t<img data-src=\"\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/2024\/05\/TT.png\" data-lib=\"medialibrary\" width=\"0\" height=\"0\" data-dbsrc=\"Ly93d3cuZXllLXNxdWFyZS5jb20vZW4vd3AtY29udGVudC91cGxvYWRzL3NpdGVzLzQvMjAyNC8wNS9UVC5wbmc=\"\/>\n\t\t\t\t\t\t<img data-src=\"\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/2024\/05\/YT.png\" data-lib=\"medialibrary\" width=\"0\" height=\"0\" data-dbsrc=\"Ly93d3cuZXllLXNxdWFyZS5jb20vZW4vd3AtY29udGVudC91cGxvYWRzL3NpdGVzLzQvMjAyNC8wNS9ZVC5wbmc=\"\/>\n\t\t\t\t\t\t<img data-src=\"\/\/www.eye-square.com\/en\/wp-content\/uploads\/sites\/4\/2024\/03\/mini-square-magenta.png\" data-lib=\"medialibrary\" width=\"0\" height=\"0\" data-dbsrc=\"Ly93d3cuZXllLXNxdWFyZS5jb20vZW4vd3AtY29udGVudC91cGxvYWRzL3NpdGVzLzQvMjAyNC8wMy9taW5pLXNxdWFyZS1tYWdlbnRhLnBuZw==\"\/>\n\t\t\t\t\t<\/image_lists>\n\t\t\t\t<\/sr7-module>\n\t\t\t\t<script>\n\t\t\t\t\twindow.SR7 ??={};SR7.PMH ??={}; 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z_index=&#8220;&#8220;][vc_column offset=&#8220;vc_col-md-offset-0 vc_hidden-xs&#8220;][vc_empty_space height=&#8220;60px&#8220;][vc_row_inner row_type=&#8220;row&#8220; type=&#8220;full_width&#8220; text_align=&#8220;left&#8220; css_animation=&#8220;&#8220;][vc_column_inner offset=&#8220;vc_hidden-lg vc_hidden-md vc_hidden-sm vc_hidden-xs&#8220;][vc_column_text css=&#8220;&#8220;]<\/p>\n<h1 id=\"art_h-main\" style=\"text-align: center\"><span style=\"color: #cd177d\">Social Media<\/span> Werbetests<\/h1>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8220;60px&#8220;][\/vc_column][\/vc_row][vc_row css_animation=&#8220;&#8220; row_type=&#8220;row&#8220; use_row_as_full_screen_section=&#8220;no&#8220; type=&#8220;grid&#8220; angled_section=&#8220;no&#8220; text_align=&#8220;left&#8220; background_image_as_pattern=&#8220;without_pattern&#8220; z_index=&#8220;&#8220;][vc_column offset=&#8220;vc_col-md-offset-0 vc_hidden-xs&#8220;][vc_row_inner row_type=&#8220;row&#8220; type=&#8220;full_width&#8220; text_align=&#8220;left&#8220; css_animation=&#8220;&#8220;][vc_column_inner width=&#8220;1\/3&#8243;][vc_column_text css=&#8220;&#8220;]<\/p>\n<h2 class=\"h--t_is-m t_is-medium\" style=\"text-align: right;line-height: 1em\">Live, In Context Testing<\/h2>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;20px&#8220;][vc_column_text css=&#8220;&#8220;]<\/p>\n<h3 class=\"h--t_is-r t_is-medium\" style=\"text-align: right;line-height: 1em\">von Anzeigen auf <span style=\"color: #cd177d\">YouTube, VOD, TVC, inStream, inRead, Kurzfilmen und Werbebspots<\/span><\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;30px&#8220;][\/vc_column_inner][vc_column_inner width=&#8220;2\/3&#8243; css=&#8220;.vc_custom_1719862750848{margin-left: 5% !important;}&#8220;][vc_column_text css=&#8220;&#8220;]<\/p>\n<p id=\"art_p\" class=\"padding-btm-100em\" style=\"text-align: left\">Bewerten Sie die Leistung und Effektivit\u00e4t Ihres Markenauftritts.<br \/>\nF\u00fchren Sie kreative Tests durch, um die Leistung und Effektivit\u00e4t Ihres Brandings in Social-Media-Werbekampagnen zu bewerten. Durch das Testen verschiedener Anzeigenversionen k\u00f6nnen Sie die besten Ergebnisse bei der Generierung von Key Performance Indikatoren ermitteln.<\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;20px&#8220;][vc_single_image image=&#8220;48275&#8243; img_size=&#8220;full&#8220; css=&#8220;.vc_custom_1718699341538{margin-right: 140px !important;}&#8220; qode_css_animation=&#8220;element_from_bottom&#8220; transition_delay=&#8220;1.0&#8243;][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8220;60px&#8220;][vc_row_inner row_type=&#8220;row&#8220; type=&#8220;full_width&#8220; text_align=&#8220;left&#8220; css_animation=&#8220;element_from_right&#8220; transition_delay=&#8220;3.0&#8243;][vc_column_inner width=&#8220;1\/3&#8243;][vc_column_text css=&#8220;&#8220;]<\/p>\n<h5 class=\"h--t_is-r t_is-medium\" style=\"text-align: right;line-height: 1em\">Was Sie <span style=\"color: #cd177d\">erwarten k\u00f6nnen<\/span><\/h5>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;20px&#8220;][\/vc_column_inner][vc_column_inner width=&#8220;2\/3&#8243; css=&#8220;.vc_custom_1720084735823{margin-left: 8% !important;}&#8220;][vc_column_text css=&#8220;&#8220;]<\/p>\n<ul id=\"art_p-intro\" class=\"custom-list\" style=\"text-align: left\">\n<li>52 voll dynamische Social-Media-Umgebungen (alle <a href=\"https:\/\/incontext-research.com\/docs\/adsupport\">hier<\/a> ansehen)<\/li>\n<li>Mobil\/Desktop<\/li>\n<li>Erweiterte Funktionen wie das \u00dcberspringen von Anzeigen und Zufallsgenerierung<\/li>\n<li>Vollst\u00e4ndige Umfrage-Integration<\/li>\n<li>API-Daten verf\u00fcgbar<\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;20px&#8220;][vc_separator css_animation=&#8220;slideInLeft&#8220; type=&#8220;normal&#8220; color=&#8220;#007fff&#8220;][vc_empty_space height=&#8220;20px&#8220;][vc_column_text css=&#8220;&#8220;]<\/p>\n<ul id=\"art_p-intro\" class=\"custom-list\" style=\"text-align: left\">\n<li>Standardisierte Umfragen<\/li>\n<li>KPIs<\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;10px&#8220;][vc_column_text css=&#8220;.vc_custom_1721752725232{margin-left: 80px !important;}&#8220;]<\/p>\n<p id=\"art_p-intro\" style=\"text-align: left\"><span style=\"color: #cd177d\">\u25b8<\/span>\u00a0 Aufmerksamkeit, Bewusstsein<br \/>\n<span style=\"color: #cd177d\">\u25b8<\/span>\u00a0 Aktivierung, Emotion<br \/>\n<span style=\"color: #cd177d\">\u25b8<\/span>\u00a0 Interaktion: abspielen, teilen, liken<br \/>\n<span style=\"color: #cd177d\">\u25b8<\/span>\u00a0 Kreative Diagnostik<br \/>\n<span style=\"color: #cd177d\">\u25b8<\/span>\u00a0 Markenimage<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8220;80px&#8220;][\/vc_column][\/vc_row][vc_row css_animation=&#8220;&#8220; row_type=&#8220;row&#8220; use_row_as_full_screen_section=&#8220;no&#8220; type=&#8220;grid&#8220; angled_section=&#8220;no&#8220; text_align=&#8220;left&#8220; background_image_as_pattern=&#8220;without_pattern&#8220; z_index=&#8220;&#8220;][vc_column offset=&#8220;vc_hidden-lg vc_col-md-offset-0 vc_hidden-md vc_hidden-sm&#8220;][vc_row_inner row_type=&#8220;row&#8220; type=&#8220;full_width&#8220; text_align=&#8220;left&#8220; css_animation=&#8220;&#8220;][vc_column_inner offset=&#8220;vc_hidden-lg vc_hidden-md vc_hidden-sm vc_hidden-xs&#8220;][vc_column_text css=&#8220;&#8220;]<\/p>\n<h1 id=\"art_h-main\" style=\"text-align: center\"><span style=\"color: #cd177d\">Social Media<\/span> Werbetests<\/h1>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8220;60px&#8220;][\/vc_column][\/vc_row][vc_row css_animation=&#8220;&#8220; row_type=&#8220;row&#8220; use_row_as_full_screen_section=&#8220;no&#8220; type=&#8220;grid&#8220; angled_section=&#8220;no&#8220; text_align=&#8220;left&#8220; background_image_as_pattern=&#8220;without_pattern&#8220; z_index=&#8220;&#8220;][vc_column offset=&#8220;vc_hidden-lg vc_col-md-offset-0 vc_hidden-md vc_hidden-sm&#8220;][vc_row_inner row_type=&#8220;row&#8220; type=&#8220;full_width&#8220; text_align=&#8220;left&#8220; css_animation=&#8220;&#8220;][vc_column_inner width=&#8220;1\/3&#8243;][vc_column_text css=&#8220;&#8220;]<\/p>\n<h2 class=\"h--t_is-m t_is-medium\" style=\"text-align: left;line-height: 1em\">Live, in-context testing<\/h2>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;20px&#8220;][vc_column_text css=&#8220;&#8220;]<\/p>\n<h3 class=\"h--t_is-r t_is-medium\" style=\"text-align: left;line-height: 1em\">von Anzeigen auf <span style=\"color: #cd177d\">YouTube, VOD, TVC, inStream, inRead, Kurzfilmen und Werbebspots<\/span><\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;30px&#8220;][\/vc_column_inner][vc_column_inner width=&#8220;2\/3&#8243;][vc_column_text css=&#8220;&#8220;]<\/p>\n<p id=\"art_p\" class=\"padding-btm-100em\" style=\"text-align: left\">Bewerten Sie die Leistung und Effektivit\u00e4t Ihres Markenauftritts.<br \/>\nF\u00fchren Sie kreative Tests durch, um die Leistung und Effektivit\u00e4t Ihres Brandings in Social-Media-Werbekampagnen zu bewerten. Durch das Testen verschiedener Anzeigenversionen k\u00f6nnen Sie die besten Ergebnisse bei der Generierung von Schl\u00fcsselkennzahlen ermitteln.<\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;10px&#8220;][vc_single_image image=&#8220;48275&#8243; img_size=&#8220;full&#8220; css=&#8220;&#8220; qode_css_animation=&#8220;&#8220;][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8220;30px&#8220;][vc_row_inner row_type=&#8220;row&#8220; type=&#8220;full_width&#8220; text_align=&#8220;left&#8220; css_animation=&#8220;&#8220;][vc_column_inner width=&#8220;1\/3&#8243;][vc_column_text css=&#8220;&#8220;]<\/p>\n<h5 class=\"h--t_is-r t_is-medium\" style=\"text-align: left;line-height: 1em\">Was Sie <span style=\"color: #cd177d\">erwarten k\u00f6nnen<\/span><\/h5>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;20px&#8220;][\/vc_column_inner][vc_column_inner width=&#8220;2\/3&#8243; css=&#8220;.vc_custom_1720084772867{margin-left: 5% !important;}&#8220;][vc_column_text css=&#8220;&#8220;]<\/p>\n<ul id=\"art_p-intro\" class=\"custom-list\" style=\"text-align: left\">\n<li>52 volldynamische Social-Media-Umgebungen (alle\u00a0<a href=\"https:\/\/incontext-research.com\/docs\/adsupport\">hier<\/a> ansehen)<\/li>\n<li>Mobil\/Desktop<\/li>\n<li>Erweiterte Funktionen wie Anzeigen\u00fcberspringung und Zufallsgenerierung<\/li>\n<li>Vollst\u00e4ndige Umfrage-Integration<\/li>\n<li>API-Daten verf\u00fcgbar<\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;10px&#8220;][vc_separator css_animation=&#8220;slideInLeft&#8220; type=&#8220;normal&#8220; color=&#8220;#007fff&#8220;][vc_empty_space height=&#8220;10px&#8220;][vc_column_text css=&#8220;&#8220;]<\/p>\n<ul id=\"art_p-intro\" class=\"custom-list\" style=\"text-align: left\">\n<li>Standardisierte Umfragen<\/li>\n<li>KPIs<\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_column_text css=&#8220;.vc_custom_1720085105244{margin-left: 26px !important;padding-top: 10px !important;}&#8220;]<\/p>\n<p id=\"art_p-intro\" style=\"text-align: left\"><span style=\"color: #cd177d\">\u25b8<\/span>\u00a0 Aufmerksamkeit, Bewusstsein<br \/>\n<span style=\"color: #cd177d\">\u25b8<\/span>\u00a0 Aktivierung, Emotion<br \/>\n<span style=\"color: #cd177d\">\u25b8<\/span>\u00a0 Interaktion: abspielen, teilen, liken<br \/>\n<span style=\"color: #cd177d\">\u25b8<\/span>\u00a0 Kreative Diagnostik<br \/>\n<span style=\"color: #cd177d\">\u25b8<\/span>\u00a0 Marken Image<\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8220;40px&#8220;][\/vc_column][\/vc_row][vc_row css_animation=&#8220;&#8220; row_type=&#8220;row&#8220; use_row_as_full_screen_section=&#8220;no&#8220; type=&#8220;grid&#8220; angled_section=&#8220;no&#8220; text_align=&#8220;left&#8220; background_image_as_pattern=&#8220;without_pattern&#8220; z_index=&#8220;&#8220;][vc_column offset=&#8220;vc_col-md-offset-0 vc_hidden-xs&#8220;][vc_empty_space height=&#8220;80px&#8220;][vc_row_inner row_type=&#8220;row&#8220; type=&#8220;full_width&#8220; text_align=&#8220;left&#8220; css_animation=&#8220;&#8220;][vc_column_inner width=&#8220;1\/2&#8243; css=&#8220;.vc_custom_1688046084625{margin-right: 5% !important;}&#8220;][vc_single_image image=&#8220;48181&#8243; img_size=&#8220;100&#215;100&#8243; css=&#8220;.vc_custom_1718699791586{margin-left: -50px !important;}&#8220; qode_css_animation=&#8220;element_from_left&#8220; transition_delay=&#8220;1.0&#8243;][vc_column_text css=&#8220;.vc_custom_1718699855253{margin-top: -50px !important;}&#8220;]<\/p>\n<h3 class=\"h--t_is-m t_is-medium padding-btm-48\" style=\"text-align: left;line-height: 1em\"><span style=\"color: #cd177d\">Digitale Werbung f\u00fcr eine neue Produkteinf\u00fchrung <\/span> Fallstudie<\/h3>\n<p>[\/vc_column_text][vc_column_text css=&#8220;&#8220;]<\/p>\n<p id=\"art_p\" style=\"text-align: left\">Was ist die beste Werbestrategie f\u00fcr Ihr neues Produkt? TikTok oder YouTube? Kurze oder lange Videos? In dieser Fallstudie wird erl\u00e4utert, wie ein Pretest von Anzeigen in Echtzeit Ihnen helfen kann, die richtige Plattform zu w\u00e4hlen und eine erfolgreiche Kampagne zu erstellen.<\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;40px&#8220;]<a  itemprop=\"url\" href=\"https:\/\/fb2c5e8f.sibforms.com\/serve\/MUIFAFic1A8YrmNYlhmis1K7aj8YK-4orHG78gzenKvupNBNJiRkNILDbnTD7-Q_cMHnL8Z8wK8XnuUiev5I2DZLVd1CuIdk4TkXG6JreMGUPXXmluu6_CLvRrZqkLTN1GdEalAAzo2tRdXf9rLXcBG4Na4G0HyDYSC82O_Cnd0USdHvI7ieMr6ClzO1hRyy1pWV3FrcFkXKuNOc\" target=\"_blank\"  class=\"qbutton  center default button-56\" style=\"border-radius: 25px;-moz-border-radius: 25px;-webkit-border-radius: 25px; \">Fallstudie herunterladen<\/a>[\/vc_column_inner][vc_column_inner width=&#8220;1\/2&#8243; css=&#8220;.vc_custom_1688046018066{padding-right: 5% !important;}&#8220;][vc_single_image image=&#8220;48276&#8243; img_size=&#8220;large&#8220; alignment=&#8220;right&#8220; css=&#8220;&#8220; qode_css_animation=&#8220;element_from_bottom&#8220; transition_delay=&#8220;0.5&#8243;][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8220;80px&#8220;][\/vc_column][\/vc_row][vc_row css_animation=&#8220;&#8220; row_type=&#8220;row&#8220; use_row_as_full_screen_section=&#8220;no&#8220; type=&#8220;grid&#8220; angled_section=&#8220;no&#8220; text_align=&#8220;left&#8220; background_image_as_pattern=&#8220;without_pattern&#8220; z_index=&#8220;&#8220;][vc_column offset=&#8220;vc_hidden-lg vc_col-md-offset-0 vc_hidden-md vc_hidden-sm&#8220;][vc_empty_space height=&#8220;40px&#8220;][vc_row_inner row_type=&#8220;row&#8220; type=&#8220;full_width&#8220; text_align=&#8220;center&#8220; css_animation=&#8220;&#8220;][vc_column_inner width=&#8220;1\/2&#8243;][vc_single_image image=&#8220;48181&#8243; img_size=&#8220;60&#215;60&#8243; css=&#8220;.vc_custom_1719831380247{margin-left: -10px !important;}&#8220; qode_css_animation=&#8220;&#8220;][vc_column_text css=&#8220;.vc_custom_1719831194827{margin-top: -26px !important;margin-left: 10px !important;}&#8220;]<\/p>\n<h3 class=\"h--t_is-m t_is-medium padding-btm-48\" style=\"text-align: left;line-height: 1em\"><span style=\"color: #cd177d\">Digitale Werbung f\u00fcr eine neue Produkteinf\u00fchrung <\/span> Fallstudie<\/h3>\n<p>[\/vc_column_text][vc_column_text css=&#8220;&#8220;]<\/p>\n<p id=\"art_p\" style=\"text-align: left\">Was ist die beste Werbestrategie f\u00fcr Ihr neues Produkt? TikTok oder YouTube? Kurze oder lange Videos? In dieser Fallstudie wird erl\u00e4utert, wie ein Pretest von Anzeigen in Echtzeit Ihnen helfen kann, die richtige Plattform zu w\u00e4hlen und eine erfolgreiche Kampagne zu erstellen.<\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;30px&#8220;][\/vc_column_inner][vc_column_inner width=&#8220;1\/2&#8243;][vc_single_image image=&#8220;48276&#8243; img_size=&#8220;large&#8220; alignment=&#8220;right&#8220; css=&#8220;&#8220; qode_css_animation=&#8220;&#8220;][vc_empty_space height=&#8220;40px&#8220;]<a  itemprop=\"url\" href=\"https:\/\/fb2c5e8f.sibforms.com\/serve\/MUIFAFic1A8YrmNYlhmis1K7aj8YK-4orHG78gzenKvupNBNJiRkNILDbnTD7-Q_cMHnL8Z8wK8XnuUiev5I2DZLVd1CuIdk4TkXG6JreMGUPXXmluu6_CLvRrZqkLTN1GdEalAAzo2tRdXf9rLXcBG4Na4G0HyDYSC82O_Cnd0USdHvI7ieMr6ClzO1hRyy1pWV3FrcFkXKuNOc\" target=\"_blank\"  class=\"qbutton  center default button-56\" style=\"border-radius: 25px;-moz-border-radius: 25px;-webkit-border-radius: 25px; \">Fallstudie herunterladen<\/a>[\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8220;60px&#8220;][\/vc_column][\/vc_row][vc_row css_animation=&#8220;&#8220; row_type=&#8220;row&#8220; use_row_as_full_screen_section=&#8220;no&#8220; type=&#8220;grid&#8220; angled_section=&#8220;no&#8220; text_align=&#8220;left&#8220; background_image_as_pattern=&#8220;without_pattern&#8220; z_index=&#8220;&#8220;][vc_column offset=&#8220;vc_hidden-sm vc_hidden-xs&#8220;][vc_empty_space height=&#8220;60px&#8220;][vc_row_inner row_type=&#8220;row&#8220; type=&#8220;full_width&#8220; text_align=&#8220;left&#8220; css_animation=&#8220;&#8220;][vc_column_inner][vc_column_text css=&#8220;&#8220;]<\/p>\n<h5 class=\"h--t_is-l t_is-medium t_is-magenta\" style=\"text-align: center\">Brand und Media Experience<\/h5>\n<p>[\/vc_column_text][vc_separator type=&#8220;normal&#8220; color=&#8220;#131631&#8243; thickness=&#8220;2px&#8220;][vc_column_text css=&#8220;&#8220;]<\/p>\n<h6 class=\"h--t_is-m t_is-medium\" 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height=&#8220;40px&#8220;][\/vc_column][\/vc_row][vc_row css_animation=&#8220;&#8220; row_type=&#8220;row&#8220; use_row_as_full_screen_section=&#8220;no&#8220; type=&#8220;grid&#8220; angled_section=&#8220;no&#8220; text_align=&#8220;left&#8220; background_image_as_pattern=&#8220;without_pattern&#8220; z_index=&#8220;&#8220;][vc_column css=&#8220;.vc_custom_1719831322451{background-color: #ffffff !important;}&#8220; offset=&#8220;vc_hidden-xs&#8220;][vc_empty_space height=&#8220;60px&#8220;][vc_column_text css=&#8220;&#8220;]<\/p>\n<h6 class=\"h--t_is-l t_is-medium t_is-cyan\" style=\"text-align: center\">Kontaktieren Sie uns!<\/h6>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;10px&#8220;][\/vc_column][\/vc_row][vc_row css_animation=&#8220;&#8220; row_type=&#8220;row&#8220; use_row_as_full_screen_section=&#8220;no&#8220; type=&#8220;grid&#8220; angled_section=&#8220;no&#8220; text_align=&#8220;left&#8220; background_image_as_pattern=&#8220;without_pattern&#8220; z_index=&#8220;&#8220;][vc_column css=&#8220;.vc_custom_1719493985416{background-color: #ffffff !important;}&#8220; offset=&#8220;vc_hidden-lg vc_hidden-md vc_hidden-sm&#8220;][vc_empty_space height=&#8220;20px&#8220;][vc_column_text css=&#8220;&#8220;]<\/p>\n<h6 class=\"h--t_is-l t_is-medium t_is-cyan\" style=\"text-align: center\">Kontaktieren Sie uns!<\/h6>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;10px&#8220;][\/vc_column][\/vc_row][vc_row css_animation=&#8220;&#8220; row_type=&#8220;row&#8220; use_row_as_full_screen_section=&#8220;no&#8220; type=&#8220;grid&#8220; angled_section=&#8220;no&#8220; text_align=&#8220;left&#8220; background_image_as_pattern=&#8220;without_pattern&#8220;][vc_column offset=&#8220;vc_col-md-offset-1 vc_col-md-5&#8243;][vc_empty_space height=&#8220;50px&#8220;][vc_single_image image=&#8220;48054&#8243; img_size=&#8220;full&#8220; alignment=&#8220;center&#8220; css=&#8220;&#8220; qode_css_animation=&#8220;&#8220;][vc_empty_space height=&#8220;30px&#8220;][vc_column_text css=&#8220;&#8220;]<\/p>\n<h3 id=\"-art_h-sub\" class=\"h--t_is-m t_is-medium t_is-cyan\" style=\"text-align: center\">Stefan Sch\u00f6nherr<\/h3>\n<h4 style=\"text-align: center\">Vice President &amp; Partner<br \/>\nBrand &amp; Media Experience<\/h4>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center\"><span style=\"color: #999999\">Telefon +49 30 698144-16<\/span><br \/>\n<span style=\"color: #999999\">Fax +49 30 698144-10<\/span><br \/>\n<span style=\"color: #000000\"><a style=\"color: #000000\" href=\"mailto:schoenherr@eye-square.com\">schoenherr@eye-square.com<\/a><\/span><\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8220;80px&#8220;][\/vc_column][vc_column width=&#8220;1\/2&#8243; offset=&#8220;vc_col-md-5&#8243;][vc_column_text css=&#8220;&#8220;]<span class=\"ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak\" dir=\"ltr\"> <div class=\"brlbs-cmpnt-container brlbs-cmpnt-content-blocker 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\"><div 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