Jan Sommer, Research Consultant, is part of eye square’s Brand and Media Experience unit. He holds a Master of Science in Psychology with focus on Human Factors and Media Psychology
His team supports clients from media, marketing and finance in the implementation of global user experience and advertisement impact studies
Expert in quantitative methods, advertisement impact research, eye tracking and GSR and is experienced in usability research.
Has supported publishing houses and marketing agents with the evaluation and optimisation of online, TV and print advertising.