EYE SQUARE is a leading global market research organisation in the field of User & Brand Research. We use and develop innovative psychological methods, which are primarily oriented to understanding the Implicit. That is, we explore what you can not ask someone directly, to do this we use neuro-psychological methods such as Eye Tracking, Galvanic Skin Response and EEG.
We provide consulting and assistance for the development of product and marketing innovations. Our clients include leading international companies from the world of consumer electronics, IT, finance, automotive and eCommerce. We help them develop innovative products or websites which are user friendly and ensure that they align their communication to their intended audience.
We deliver the knowledge of the Implicit, the unconscious motivations of our clients customers. This provides our clients with a crucial knowledge advantage over their competitors.
We offer our services in three areas: User Experience, Ad Effectiveness and Shopper Research.
