Tobias Trame - eye square
Eye square international full service market brand shopper and usability research company with focus on implicit research methods
Market Research, Eye-Tracking, eye tracking, Usability, user experience, brand measurement, shopper research, brand research,implicit, implizite verfahren, webcam eye-tracking,
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e2_Tobias

Tobias Trame

Senior Research Consultant

Tobias Trame, Senior Research Consultant, is part of eye square’s Brand and Media Experience unit. He has a Master of Science in Psychology with focus on Consumer and Media Research.

 

His team assists clients from online, marketing, media and retail sectors in the implementation of global creation, branding and advertisement impact studies.

Experience

Deutsche Telekom

FERRERO

Hubert Burda Medien

STRÖER

SevenOne Media

Expert in quantitative methods and psychophysiological measurement methods

 

Conducted the study “ATLAS” for Ströer Media Deutschland, where the impact of street ads was analysed with the help of a driving simulator. The study, with more than a thousand participants involved, was nominated for the Preis der Deutschen Marktforschung

 

Regularly takes part in conferences dealing with implicit brand research and digital marketing (dmexco)

BRAND & MEDIA EXPERIENCE

CONTACT

Tobias Trame

Telephone +49 30 698144-48

Fax +49 30 698144-10

trame@eye-square.com