Video advertising is not only to communicate your brand and stage your products. It should awake emotions that pull the viewer in and inspire. We can best understand this complex interplay with a comprehensive set of implicit measurements. We take the time to analyze the dramaturgy, scene by scene, issue by issue.
TV Spot Tests Moving image are carried out online or in the studio. They are aimed at advertisers, media agencies and advertising agencies. We put TV spots, online video ads and program trailers under the microscope.