EYE SQUARE supports UP1105.09.2011
For more than a decade, EYE SQUARE has been pushing the development of user experience research. That is why we actively support the Usability Professionals 2011.read more
June 9-10 EyeTrack UX Conference in London - Touched beyond recognition10.05.2011
At the 4th Eye Tracking Conference on User Experience, Michael Schiessl will present an eye square study showing, that interactions with tabletPCs are turning invisible and hence do not require visual attention anymore.Visit...read more
Secondary Placement: the Art of Seduction30.05.2011
As I am passionately against shopping lists, I always have a hard time in supermarkets. Irresistible special offers everywhere. But there are new trends in shopper guidance - and seduction. A shopping report.read more
EYE SQUARE Nominated for "Best Study 2011"07.04.2011
EYE SQUARE is shortlisted for the the German market research award in the category "Best Study 2011". The award is initiated by the professional association of German market and social researchers BVM.read more
EYE SQUARE at the ESOMAR Insights 12.01.2011
How does the unconscious influence purchase behaviour at the PoS?Michael Schiessl and Sven Diekmann will give you the answer on February, 28 at the ESOMAR Insights conference talking about "Understanding the implicit in shopper...read more
iPad Apps: A New Form of Reading01.12.2010
An innovative design is the new must for Journal Apps from iPad. The original printing and web formats do not do the Tablet-PC justice – and its users anticipate a more intuitive interface and an iPad-specific design.read more
EYE SQUARE goes East with Office in Seoul08.11.2010
EYE SQUARE continues expanding. The EYE SQUARE office Seoul is the company’s third international office now, after new offices Tokyo and London.read more
Online Advertisement Effects the User Implicitly01.11.2010
Online ads not only lead to a higher klick rate but as well to a higher brand awareness in the long run. That is what EYE SQUARE found out in a recent study for the German BVDW.read more
EYE SQUARE Expert at the IFA 201008.10.2010
Anne Quarg from EYE SQUARE conducted a live usability test with visitors at the IFA in Berlin - the international trade show for consumer electronics and home appliances. Anne Quarg showed what makes digital cameras, navigation...read more
EYE SQUARE Now in London20.10.2010
EYE SQUARE continues expanding: We are reinforcing our activities in the English speaking market adding to the EYE SQUARE offices in Berlin, Hamburg and Tokyo the office London now.read more
