Understand your shopper’s behavior across all digital touchpoints. Ideal to understand, where shoppers start their journeys, and what sites they visit while browsing, searching or shopping.
Compare the experience of shopping your products with those of your competitors. Understand how a category is perceived and how the eCom platform is used.
Run through multiple research scenarios on real eCom platforms by replacing pack images and banners before going to the retailer with evidence to support your desired changes.