Anne Seemann, Research Consultant, is part of eye square’s Brand and Media Experience unit. She is a qualified psychologist with focus on Work and Organisational Psychology and is specialised in qualitative and quantitative research methods.
Her team assists clients from the media, marketing and finance sectors, among others, in the implementation of global user experience and advertising impact studies.
Thomas Cook Airlines
Expert in user experience studies with eye tracking and in advertising impact research specifically for online ads, print and TV
Extensive experience in conducting user experience studies and standardised lab/online surveys, as well as in the evaluation of qualitative and quantitative data