Andreas Thoelke - eye square
Eye square international full service market brand shopper and usability research company with focus on implicit research methods
Market Research, Eye-Tracking, eye tracking, Usability, user experience, brand measurement, shopper research, brand research,implicit, implizite verfahren, webcam eye-tracking,
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Andreas Thölke

Partner & CTO

Andreas Thölke is CTO and Team Lead for Software Development at eye square.

 

The R&D Unit at eye square develops software solutions for measuring advertisement impact, customer behaviour and neuromarketing. Andreas Thölke studied psychology, philosophy and music at TU Berlin and at Humboldt University, Berlin.

Experience

Google

Kantar

Millward Brown

YAHOO!

Expert in eye tracking and neuromarketing

 

Developed the eye square Visualizer Implicit System for integrated assessment of eye tracking, attention tracking, skin response measurement and shopping behaviour

 

Andreas Thölke is particularly concerned with the measurement and optimisation of marketing campaigns via campaign simulation and observational data analysis

 

Cross-media marketing intelligence

 

Model supported analysis

DEVELOPMENT

CONTACT

Andreas Thölke

Telephone +49 30 698144-23

Fax +49 30 698144-10

thoelke@eye-square.com